Aron Vaughan https://technologyadvice.com/blog/author/aronvaughan/ We help B2B tech buyers manage the complex & risky buying process. Wed, 11 Sep 2024 22:18:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://assets.technologyadvice.com/uploads/2021/09/ta-favicon-45x45.png Aron Vaughan https://technologyadvice.com/blog/author/aronvaughan/ 32 32 What is Lead Management? https://technologyadvice.com/blog/sales/what-is-lead-management/ Fri, 04 Aug 2023 10:00:00 +0000 https://technologyadvice.com/?p=33315 Lead management helps businesses track and optimize the entire sales process to create qualified opportunities, and ultimately, satisfied customers.

The post What is Lead Management? appeared first on TechnologyAdvice.

]]>

Mar. 7, 2024: Updated links and formatting. Revised information.

Nov. 16, 2023: Updated visual elements. Copy edits and a few minor changes to copy.

Key takeaways

  • Lead management is a process that begins with the identification of potential clients, known as leads, and continues until these leads are converted into clients.
  • Some of the most important components of lead management include lead scoring, lead segmentation, lead nurturing strategies, and lead tracking and analytics.

Lead management is a vital business process that involves identifying potential customers, known as leads, and guiding them through the stages of the sales funnel until they make a purchase. Customers now have a wealth of information at their fingertips. Most know what they want, who they want it from, and what they want to pay before they buy. This shift in consumer behavior has made lead management more important than ever.

Effective lead management involves reaching potential customers early in their buyer’s journey, earning their trust, and building a relationship with them. This process is not just about generating leads but also about finding quality leads that you can nurture into relationships. Quality leads improve your chances of turning prospects into sales, thereby growing your business.

In this article, we will delve deeper into the concept of lead management, the software that facilitates it, and how it can help your business grow. We will also explore the different types of leads, the lead management process, and the tools and strategies that can make your lead management efforts more effective.

Also read: Lead Management Software Guide

Lead management explained

Lead management is a systematic process that begins with the identification of potential customers, known as leads, and continues through various stages until these leads are converted into actual customers. This process involves a combination of strategies and practices aimed at attracting, tracking, and nurturing leads to drive new business.

A lead can be defined as an individual or a group of individuals who have expressed interest in your product or service, or who fall within your company’s target customer profile. Leads are potential customers who, with the right nurturing and management, can be converted into actual customers contributing to your business’s revenue.

Different types of leads

There are several types of leads, each representing a different level of interest and engagement with your business. The two most common types are Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs).

Marketing Qualified Leads (MQLs) are individuals who have engaged with your marketing efforts but are not yet ready to receive a sales call. These leads have shown interest in your products or services, perhaps by downloading a whitepaper, signing up for a newsletter, or attending a webinar. However, they may still be in the early stages of the buying process and require further nurturing before they are ready to make a purchase.

Sales Qualified Leads (SQLs) are leads that have been vetted by both marketing and sales teams and are deemed ready for the next step in the sales process. These leads have shown a direct interest in your product or service and are often ready to engage in a sales conversation or demonstration. SQLs are closer to making a purchase than MQLs, making them a valuable asset for your sales team.

Also read: Sales Qualified Leads: What They Are and How to Find Them

Also read: MQL vs. SQL: Differences & Comparison in 2024

The lead management process

The lead management process is a systematic approach that involves several steps designed to generate potential business clientele, analyze their interest and likelihood to buy, and ultimately convert these leads into customers. This process is crucial for both business-to-business and direct-to-consumer strategies. Here are the key steps involved in the lead management process:

1. Lead generation: This is the first step in the lead management process. It involves attracting potential customers or leads to your business. This can be achieved through various marketing campaigns or programs such as content marketing, email marketing, social media marketing, cookies, SEO, and more. For example, a business might publish a series of blog posts on topics relevant to their industry to attract potential leads who are seeking information on these topics.

2. Lead capture: Once leads have been generated, the next step is to capture their information for further engagement. This often involves collecting contact information such as names, email addresses, phone numbers, etc. For instance, a business might offer a free eBook, checklist, or relevant report download in exchange for a visitor’s email address.

3. Lead qualification: After capturing leads, it’s important to determine their quality and how likely they are to become customers. This involves assessing their level of interest, their fit with your product or service, and their readiness to buy. For example, a lead who has visited your pricing page multiple times might be considered a high-quality lead.

4. Lead nurturing: Not all leads are ready to make a purchase immediately. Lead nurturing involves building relationships with potential customers through consistent and relevant communication, with the goal of moving them further down the sales funnel. This could involve sending personalized emails, sharing useful content, or offering free trials or demos.

Also read: Best Lead Nurturing Software for 2024

5. Lead conversion: The final step in the lead management process is converting qualified leads into customers. This involves closing the sale through effective sales techniques and strategies. For example, a sales rep might offer a limited-time discount to encourage a lead to make a purchase.

Key components of lead management

Effective lead management involves several key components that work together to guide leads through the sales funnel and ultimately convert them to customers. Some of the most important components include lead scoring, lead segmentation, lead nurturing strategies, and lead tracking and analytics. 

Lead scoring

Lead scoring is a methodology used to rank leads in order to determine their sales-readiness. 

Leads are scored based on the interest they show in your business, their current place in the buying cycle, and their fit in regards to your business. The goal of lead scoring is to help sales and marketing teams prioritize leads, respond to them appropriately, and increase the rate at which those leads become customers. 

Also read: What is Predictive Lead Scoring & How Does It Help Sales?

Lead segmentation

Lead segmentation involves dividing your leads into smaller groups based on criteria such as demographics, behavior, level of engagement, and current stage of the sales funnel. 

This allows for more personalized communication and marketing efforts, which can lead to increased conversions. For example, a business might segment its leads into groups based on their specific interests and send marketing emails tailored to those interests. 

Lead nurturing strategies

Lead nurturing is the process of developing relationships with buyers at every stage of the sales funnel and through every step of the buyer’s journey. 

It focuses on listening to the needs of prospects and providing the information and answers they need. This can involve strategies like personalized emails and targeted content marketing. 

Lead tracking and analytics

Lead tracking consists of monitoring and documenting interactions with leads, while analytics interprets these data to gain insight into lead behavior and sales trends. 

This approach helps businesses understand which marketing efforts are working, which leads are most likely to convert, and how to improve the overall sales process. For example, a business might use analytics to determine which marketing channels are generating the most high-quality leads, so sales representatives can focus their efforts on those channels. 

Also read: CRM Integrations: Everything You Need to Know

Types of lead management software

Lead management software comes in various forms, each designed to handle specific aspects of the lead management process. Here are some types of lead management software:

Customer Relationship Management (CRM) software

CRM software is designed to manage a company’s interaction with current and potential customers. It uses data analysis about a customer’s history with a company to improve business relationships, focusing on customer retention and driving sales growth. HubSpot CRM, for instance, offers features such as lead and contact management, deal management, AI assistance, email integration, automation, and analytics.

Marketing automation platforms

Marketing automation platforms automate repetitive marketing tasks such as emails, social media, and other website actions. They streamline the lead generation process, improve lead nurturing and scoring, and measure the overall ROI on campaigns. A platform like HubSpot offers a full stack of software for marketing, sales, and customer service, providing tools for social media marketing, content management, web analytics, landing pages, and search engine optimization.

Drip email apps

Drip email apps allow you to send automated emails to leads based on certain triggers or schedules. They are an effective tool for lead nurturing, helping to keep your brand at the top of the lead’s mind and gradually guiding them towards a purchase. Flodesk, for example, allows you to create and automate beautiful emails that drive more engagement.

Email marketing software

Email marketing software helps businesses design and send promotional emails to a list of leads and customers. It’s a great tool for nurturing leads, promoting products, and keeping your audience engaged. MailChimp offers a range of features including email design, audience segmentation, and performance tracking.

SMS apps

SMS apps allow businesses to send promotional messages directly to their customers’ mobile phones. They offer a more direct and personal way to engage with leads and customers. TextMagic, for instance, is a business text-messaging service for sending notifications, alerts, reminders, confirmations, and SMS marketing campaigns.

Meeting schedulers

Meeting schedulers help automate the process of scheduling meetings with leads and customers. They can sync with your calendar and allow leads to book meetings at a time that’s convenient for both parties. Calendly aims to save time, accelerate sales, and improve service quality by eliminating the old-school way of using email and phone tags for scheduling appointments.

VoIP software

VoIP software allows businesses to make calls over the internet, making it easier and more cost-effective to communicate with leads and customers around the world. Dialpad is an example of a cloud-based VoIP system that makes it easy to have voice and video calls, send text messages, and perform other communication tasks.

Best Practices for lead management

Clearly define your goals

Before you begin, it’s important to clearly define what you want to achieve with your lead management process. Do you want to increase sales, acquire more customers, or perhaps increase the sales per customer? Having clear goals will guide your lead management strategies and help you measure your success.

Map your process

Having a well-defined and mapped out process is crucial for effective lead management. This includes all the steps from lead generation to conversion. A clear process helps ensure that no leads fall through the cracks and that each lead is properly nurtured towards a sale.

Organize your leads

Proper organization of leads can significantly improve your lead management process. This involves segmenting your leads based on various factors such as their source, interest level, and stage in the sales funnel. Organizing your leads can help you tailor your communication and marketing efforts to each segment, improving your chances of conversion.

Score your leads

Lead scoring is a method of ranking your leads based on their likelihood to convert. This can help you prioritize your leads and focus your efforts on those that are most likely to become customers. Lead scoring can be based on various factors such as the lead’s behavior, engagement level, and demographic information.

Assign Your leads

Assigning leads to specific team members or departments can ensure that each lead is properly followed up on. This can also help improve accountability and efficiency in your lead management process.

Use the right tools

Using the right lead management tools can significantly streamline your process. This can include CRM software for managing interactions with leads, email marketing software for nurturing leads, and analytics tools for tracking and measuring your performance.

The importance of lead management

Lead management is a critical component of a successful business strategy, playing a pivotal role in converting prospects into customers. It helps businesses understand the source of their leads, optimize marketing strategies, and improve return on investment.

By tracking interactions with leads, businesses can provide personalized communication, build trust, and guide leads through the sales funnel. This not only aids in converting leads into customers but also fosters long-term relationships for repeat business.

Lead management helps businesses prioritize leads, focusing on those most likely to convert, thus boosting efficiency and conversion rates.

Effective lead management can significantly impact a business’s sales and revenue. By nurturing and prioritizing leads, businesses can increase conversion rates and sales. Additionally, by understanding a lead’s needs and preferences, businesses can upsell or cross-sell relevant products or services, thereby increasing the average transaction value. Ready to choose your lead nurturing software? Check out our comprehensive Lead Nurturing Software Guide.

FAQs

Lead management is the systematic process of tracking, qualifying, and nurturing incoming leads to convert them into business opportunities.

When choosing lead management software, consider its integration capabilities, ease of use, customization options, scalability, reporting and analytics features, pricing, and the quality of customer support.

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners: Lead management software

The post What is Lead Management? appeared first on TechnologyAdvice.

]]>
Best Cash Registers for Small Businesses in 2024 https://technologyadvice.com/blog/sales/best-cash-registers-for-small-business/ Thu, 29 Aug 2024 14:07:34 +0000 https://technologyadvice.com/?p=129786 The best cash registers for small businesses are often POS systems that combine traditional simplicity with advanced functionalities.

The post Best Cash Registers for Small Businesses in 2024 appeared first on TechnologyAdvice.

]]>
This guide explores the best cash registers and POS systems for small businesses, focusing on ease of use, cost, features, and overall value. Whether you need a straightforward cash register or a feature-rich POS system, our curated list will help you find the perfect solution for your business needs.

Based on our evaluation of more than 20 of the top solutions on the market, here is our final list of the six best cash registers for small businesses in 2024: 

While traditional Electronic Cash Registers (ECRs) mainly handle basic sales transactions and print receipts, POS systems integrate with other business operations and credit card processing, offering a more comprehensive solution that can significantly enhance efficiency. 

Not only that, but in 2024, many of the prominent names in cash registers — like Casio and Sharp — no longer manufacture cash registers, meaning support is very limited. For these reasons, the best cash registers for small businesses are actually POS registers, not ECRs, which is reflected in this guide.  

Best Cash Registers Compared

Vendor

Our Rating (Out of 5)

Price

Key Features

Square Terminal.

Square Terminal

4.75

$299 or $27/month

  • Supports multiple payment types
  • Integrates with Square’s apps
  • Long battery life
  • Basic inventory management
Square Register.

Square Register

4.50

$799 or $39/month

  • All-in-one POS system
  • Dual display
  • Customizable
  • Supports Cash App payments
  • Integrated accessories
Toast Countertop.

Toast Countertop

4.44

$799 upfront or $69/month

  • Versatile ordering options
  • Real-time reporting
  • Durable hardware
  • Customizable menu management
Clover Flex.

Clover Flex

4.38

$599 upfront or $35/month

  • Built-in printer and barcode scanner
  • Customizable interface
  • Real-time data syncing
  • Fingerprint login
Toast Go 2.

Toast Go 2

4.35

$799 upfront or $0 upfront with higher fees

  • Durable design
  • Integrated payment processing
  • Real-time menu updates
  • Comprehensive reporting
Lightspeed Retail.

Lightspeed Retail

3.77

$89/month (annually)

  • Real-time cross-location inventory
  • Multi-location pricing
  • Shared customer database
  • Customizable workflows

I started by compiling a list of reputable providers known for their ease of use and customer satisfaction. Each solution on the list is then evaluated based on several criteria, including pricing, hardware, functionality, support and reliability, and user experience (UX). 

Pricing

Transparent pricing structures, discounts, free trials, and free plans receive the highest scores. We assess each platform’s “value for money,” considering whether the features offered in each price tier are competitive with other vendors in the market. Hidden fees and long-term contract requirements are also scrutinized.

Hardware

The quality, durability, and cost of the hardware associated with each cash register solution are critical factors in our evaluation. We consider whether the hardware can withstand daily use in a busy environment, its compatibility with other devices, and the ease of setup and maintenance.

Functionality

We evaluate the core and advanced features of each cash register solution. This includes essential capabilities like transaction processing, inventory management, and sales reporting. Advanced features such as integration with loyalty programs, multi-location management, and customizable interfaces are also analyzed and scored.

Support and Reliability

Customer support and system reliability are crucial for any business. We assess the availability and quality of customer support, including whether support is offered 24/7, the responsiveness of the support team, and the range of support channels available (phone, email, live chat). Additionally, we examine the system’s reliability, uptime statistics, and any backup or failover solutions provided.

User Experience (UX)

The ease of use of the cash register system is vital for both employees and customers. We consider how intuitive the interface is, the learning curve for new users, and the overall design of the system. User reviews from third-party platforms like Capterra and G2 play a significant role in this assessment, providing insights into real-world experiences.

By analyzing these factors, we curate a comprehensive list of top cash register solutions that help businesses make informed decisions. Our internal algorithm calculates star ratings based on these criteria to ensure a consistent and reliable evaluation.

As the market evolves, we continuously reassess our selections to provide the most up-to-date insights for your purchasing decisions.

Read more: Best POS Hardware for Business

Square Terminal.

Square Terminal: Best overall

Overall Score

4.75/5

Pricing

5/5

Hardware

5/5

Functionality

5/5

Support and reliability

3.75/5

UX

5/5

Pros

  • Supports multiple payment types
  • Integrates with Square’s apps and services
  • Long battery life
  • Basic inventory management tools

Cons

  • Requires internet connection for transactions
  • Additional costs for accessories (printers, cash drawers, etc)

Why we chose Square Terminal

Square Terminal is the best cash register for small businesses because it offers an impressive balance of affordability, user-friendliness, and comprehensive features. At $299 with no monthly fees, it is the most competitive option on this list in terms of price. 

A breath of fresh air, Square keeps transaction fees simple and competitive. You’ll pay 2.6% + 10¢ per in-person transaction, a straightforward structure that makes it easy to anticipate costs.

A must for modern cash registers, Square Terminal focuses on portability. With a built-in battery, you can process payments anywhere in your store, giving you flexibility that Clover’s more stationary devices can’t match. This mobility can be a game-changer for managing busy periods efficiently in any location.

Though the main focus of this guide is hardware, I’d be remiss to omit Square’s software. Square’s free POS software is packed with valuable features. You’ll benefit from comprehensive inventory management tools, customer engagement options, and real-time analytics. These features often come at an additional cost with other systems like Clover, Lightspeed, and Toast, but they’re included in your Square package.

For small businesses and startups, Square Terminal’s quick setup process and intuitive interface are major advantages. You can have your system up and running quickly, without the need for extensive training.

Contactless payments: Accepts NFC payments like Apple Pay and Google Pay.

Built-in Battery: Features a long-lasting battery, allowing for uninterrupted use throughout the day.

Customizable tipping: Allows customers to add tips directly on the device.

Receipt options: Offers digital receipt options via email or text message.

Quick setup: Easy setup process without the need for complex installation or technical expertise.

  • Base Price: $299
  • Financing Option: 12 payments of $27 per month
  • Optional Hub for Ethernet and Accessories: $39

Transaction Fees:

  • In-Person Payments: 2.6% + 10¢ per transaction
  • Manually Entered Payments: 3.5% + 15¢ per transaction

Additional Details:

  • 30-day free returns
  • One-year warranty

Also read: Best POS Systems for Small Business

Square Register.

Square Register: Best countertop register

Overall Score

4.5/5

Pricing

3.75/5

Hardware

5/5

Functionality

5/5

Support and reliability

3.75/5

UX

5/5

Pros

  • All-in-one POS system
  • Flexible pricing with no long-term commitments
  • 24/7 customer support via phone and chat
  • Dual display
  • Highly customizable

Cons

  • Higher upfront cost compared to competitors
  • Transaction fees add up for higher-volume businesses

Why we chose Square Register

Square Register is a countertop POS solution that offers a powerful combination of comprehensive features.

Launched in 2017, this fully integrated system has become a stalwart in the POS market.

With a dual touchscreen display setup, this innovative design allows both you and your customers to view and confirm transactions, enhancing transparency and reducing errors during checkout.

The hardware itself is designed to enhance your checkout process. The 13.25″ HD seller-facing touchscreen gives you clear visibility and control over transactions. Meanwhile, the 7″ customer-facing display ensures transparency and engagement with your clients during the payment process.

Reliability is a key strength of Square Register. The system’s built-in software updates keep the POS current without any effort on your part. Moreover, the ability to process offline payments for up to 24 hours means your business can keep running smoothly, even during internet outages.

Square Register’s versatility is further enhanced by its seamless integration with Cash App and compatibility with various third-party accessories. This flexibility allows you to customize your setup to meet your specific business needs.

Cash App payments: Supports Cash App payments, connecting you to over 70 million potential customers.

Integrated third-party accessories: Customize your setup with integrated third-party accessories such as the Boss Tab Countertop Mount​.

Built-in software updates: Automatically updates its software, ensuring the latest features and security enhancements without manual intervention.

Offline payment capability: Process offline payments for up to 24 hours​.

Custom rate packages: Businesses processing over $250,000 annually can negotiate custom transaction rates.

Dedicated hardware hub: Comes with a hardware hub that allows easy connection of peripherals such as cash drawers, receipt printers, and kitchen printers.

Tailored POS solutions: Compatible with specialized Square software for different business types, including Square for Restaurants, Square for Retail, and Square Appointments​.

  • Initial Cost: $799
  • Financing Option: $39 per month for 24 months (subject to credit approval)

Transaction Fees

  • In-Person Payments: 2.6% + 10¢ per tap, dip, or swipe transaction
  • Afterpay Transactions: 6% + 30¢ per transaction
  • Manual Entry Transactions: 3.5% + 15¢ per transaction

Optional Accessories and Add-ons

  • Cash Drawer, Receipt Printer, Kitchen Printer, Barcode Scanner: Prices vary by accessory; check Square Shop for details

Additional Services

  • Custom Rate Packages: Available for businesses processing over $250,000 annually; contact Square for more information
Toast Countertop.

Toast Countertop: Best for Restaurants

Overall Score

4.44/5

Pricing

4.38/5

Hardware

5/5

Functionality

4.06/5

Support and reliability

5/5

UX

3.75/5

Pros

  • Versatile ordering options (self-serve kiosks, online ordering pages, etc.)
  • Real-time reporting
  • IP-rated for protection against steam and dust
  • Extensive training materials
  • Built-in payment processing supports EMV cards and mobile payments

Cons

  • Toast-exclusive payment processing
  • Contracts, including automatic renewals and early termination fees

Why we chose Toast Countertop

With its restaurant-specific features like tableside ordering and real-time inventory tracking, Toast has carved out a significant niche in the food service industry. The system’s durable hardware, designed to withstand the rigors of a busy kitchen environment, has been a key selling point for many establishments.

This system is designed to enhance your operational efficiency and elevate the customer experience in ways that general POS systems or ECRs simply can’t match.

One of Toast’s standout features is its versatile ordering options. You’ll have access to self-serve kiosks, a dedicated TakeOut & Delivery app, and integrated online ordering. These tools allow you to streamline your operations, reduce wait times, and cater to your customers’ diverse preferences, whether they’re dining in, taking out, or ordering for delivery.

Durability is crucial in a busy restaurant environment. Toast’s hardware is built to withstand the rigors of high-volume service, ensuring your POS system remains reliable even during your busiest rushes. This robust construction can save you time and money on repairs and replacements in the long run.

Toast’s reporting and analytics capabilities are another major advantage. You’ll have access to detailed, real-time insights into your sales, labor costs, and inventory levels. These tools empower you to make data-driven decisions, optimize your menu, manage your staff more effectively, and control your costs.

Versatile ordering options: Supports multiple ordering methods, including on-premise self-serve kiosks, a TakeOut & Delivery app, online ordering pages, and Order & Pay options for dine-in customers. 

Detailed reporting and analytics: Offers comprehensive real-time reporting and analytics tools that provide insights into sales, labor costs, and inventory levels.

Durable, industry-grade hardware: The hardware is designed to withstand the rigors of a busy restaurant environment with IP ratings for protection against steam and dust, and handheld terminals that are drop-tested for durability​​.

Customizable menu management: The system allows for easy creation and customization of menus, including adding or removing items and adjusting pricing.  

Integrated loyalty programs: Supports built-in loyalty programs, allowing restaurants to easily manage customer rewards​​.

Offline mode: Continue to operate and accept credit card payments when the internet is down​.

Online ordering integration: Integrates seamlessly with online ordering platforms like Grubhub and UberEats.

Hardware Costs:

  • Starter Kit: $799 upfront or $69 per month (includes Toast POS terminal, Toast Tap card reader, and router)​
  • Additional Hardware:
    • Self-service Kiosk: $1,234 upfront or $99 per month
    • Handheld Terminal Kit: $627 upfront or $69 per month​​

Payment Processing Fees:

  • In-Person Transactions (Visa, Mastercard, Discover): 2.49% + 15¢ per transaction
  • Card-Not-Present Transactions (Visa, Mastercard, Discover): 3.50% + 15¢ per transaction
  • In-Person Transactions (American Express): 3.29% + 15¢ per transaction
  • Card-Not-Present Transactions (American Express): 3.89% + 15¢ per transaction​​

Subscription Plans:

  • Standard Plan: $69 per month for software subscription, applicable with upfront hardware purchase
  • Pay-As-You-Go Plan: $0 upfront cost for hardware, with a higher transaction fee of 2.99% + 15¢ per in-person transaction​.

Contract Terms:

  • Contract Length: Typically two years, with automatic renewal
  • Early Termination Fee: Remaining software fees for the term plus applicable processing fees​

Also read: Best Free POS Systems

Clover Flex.

Clover Flex: Best mobile option

Overall Score

4.38/5

Pricing

3.75/5

Hardware

5/5

Functionality

5/5

Support and reliability

3.13/5

UX

5/5

Pros

  • Comprehensive Clover app marketplace
  • Supports magstripe, chip, and contactless payments
  • Easy to navigate and intuitive
  • 5.99-inch screen protected by Gorilla Glass
  • Transactions and data sync across devices in real-time
  • 24/7 customer support

Cons

  • 2100 mAh battery may not last a full day
  • Users cite ‘dated’ design

Why we chose Clover Flex

For mobile commerce, Clover Flex makes a compelling case by mixing functionality with convenience. The compact device packs a powerful punch, featuring a generous 6-inch touchscreen that serves as a command center for various business operations. Its built-in receipt printer and barcode scanner eliminate the need for additional equipment, a significant selling point for mobile vendors.

The device caters to a wide range of consumer preferences, accepting traditional card payments alongside modern contactless options like Apple Pay and Google Pay, and more recently, CashApp and Venmo. It can accept these newer digital payments using QR code technology. 

Users have praised its easy integration with Wi-Fi and LTE networks. This ensures businesses can process transactions securely, regardless of their location. This feature is particularly valuable for mobile setups such as pop-up shops and food trucks, where reliable internet access can be unpredictable.

When compared to alternatives, Clover Flex offers distinct advantages for mobile businesses. Its built-in printing capabilities and superior mobile connectivity make it a more comprehensive solution for on-the-go operations. These features eliminate the need for separate printers and provide a more reliable connection in various environments.

However, potential users should consider a couple of factors. While the device’s 8-hour battery life is sufficient for many businesses, it may pose challenges for those with extended operating hours or who use the POS more than the average vendor.

Built-in printer and barcode scanner: Includes an integrated receipt printer and barcode scanner, allowing for on-the-spot printing of receipts and efficient scanning of items​.

Customizable interface: The POS system features a highly customizable user interface that allows businesses to tailor it to their specific needs, including custom receipts, order types, and employee permissions. 

Real-time data syncing: Provides real-time syncing of data across multiple devices so all transactions, inventory updates, and sales data are immediately reflected on all connected Clover devices. 

Fingerprint login: Supports fingerprint login, allowing up to 50 unique fingerprints for enhanced security. 

Cloud-based reporting: Access detailed sales reports, tax information, and business analytics from anywhere. 

Hardware Cost:

  • Clover Flex Device: $599 if paid upfront, or $35 per month for 36 months.

Monthly Subscription Plans:

  • Payments Plan: $14.95 per month. This plan includes basic payment processing and essential POS functionalities.
  • Essentials Plan: $50 per month if paid over 36 months. This includes advanced features such as inventory management and employee tracking.
  • Register Plan: $85 per month if paid over 36 months. This plan offers the most comprehensive suite of features, including advanced reporting, customer management, and more.

Payment Processing Fees:

  • In-Person Transactions: 2.3% + $0.10 per transaction
  • Keyed-In Transactions: 3.5% + $0.10 per transaction
  • Online Transactions: 3.5% + $0.10 per transaction

*Add-ons can be purchased separately. 

Toast Go 2.

Toast Go 2: Best for tableside service

Overall Score

4.35/5

Pricing

4.4/5

Hardware

4.6/5

Functionality

4.1/5

Support and reliability

5/5

UX

3.8/5

Pros

  • 24-hour battery life
  • Highly durable – drop-proof and water-resistant
  • Support for modern payment systems
  • Split checks, add tips, and complete transactions at the table
  • Fits in apron or back pocket

Cons

  • Add-on costs
  • Limited customization

Why we chose Toast Go 2

The handheld version of the Toast POS system, the Toast Go 2 has carved out a niche as the “go-to” solution for restaurants seeking to elevate their tableside ordering experience. 

With the Toast Go 2, you can manage the entire front-of-house experience from a single device. By allowing staff to take orders and process payments directly at the table, it significantly streamlines operations, reducing the back-and-forth between tables and fixed POS terminals. 

Similar to other Toast hardware, Toast Go 2 has a rugged, spill-proof design that ensures the device can withstand the rigors of daily use, from accidental drops to liquid spills. Coupled with a long-lasting battery, it’s built to endure even the busiest shifts without interruption.

With an impressive 24-hour battery life, the Toast Go 2 can operate throughout an entire day in busy restaurant environments without requiring a recharge. This extended battery life contrasts with the Square Terminal’s 14-hour capacity, which may necessitate recharging during long shifts or high-volume periods.

The Toast Go 2 also represents a significant advancement over its predecessor, the original Toast Go. It handles transactions up to three times faster than the original Toast Go, significantly reducing customer wait times and enhancing efficiency during peak hours. 

Moreover, the Toast Go 2 has kept up with evolving payment methods, supporting modern methods, including NFC and digital wallets. This versatility ensures that restaurants can cater to a wide range of customer payment habits.

Instant order transmission: Orders taken on the Toast Handheld are immediately sent to the kitchen, streamlining the workflow and reducing wait times​​.

Integrated payment processing: The device supports EMV, magstripe, and contactless payments, allowing servers to process transactions right at the table​.

Durable design: Built to withstand the rigors of a busy restaurant environment, the Toast Handheld is spill-resistant and durable​.

Real-time menu updates: The handheld device syncs with the Toast POS system, ensuring that menu changes and updates are instantly reflected across all devices​.

Tip and split bill functionality: Servers can easily add tips and split bills at the table, enhancing the customer dining experience​.

Comprehensive reporting: The Toast Handheld provides access to sales and performance reports directly from the device, helping managers make informed decisions on the go​.

Hardware Costs:

  • Toast Go 2 Handheld Device: $799 upfront, or $0 upfront with higher payment processing fees.

Software Plans:

  • Starter Kit: $0 per month with higher processing fees of 3.09% + $0.15 per transaction.
  • Core Plan: $69 per month with processing fees of 2.49% + $0.15 per transaction.
  • Custom Plans: Available with varied features and pricing based on specific business needs.

Additional Costs:

  • Add-Ons:
    • Digital ordering: $75/month
    • Loyalty programs: $50/month
    • Gift cards: $50/month
    • Kitchen display software: $25/month
    • Self-serve kiosk software: $90/month
    • Email marketing: $75/month
    • Catering and events: $100/month
    • Toast Websites: $75/month for a branded site
Lightspeed Retail.

Lightspeed Retail POS with iPad Hardware Kit: Best for multi-location retail

Overall Score

3.77/5

Pricing

1.88/5

Hardware

4.17/5

Functionality

4.38/5

Support and reliability

3.75/5

UX

4.70/5

Pros

  • Strong inventory management
  • Excels in managing multiple locations
  • Various integrations
  • Front-end and back-end tools are intuitive and easy to use
  • Built-in e-commerce capabilities
  • Over 40 customizable reports

Cons

  • Online transaction fees higher than many competitors
  • Expensive software fees

Why we chose Lightspeed Retail

Lightspeed Retail POS, paired with its iPad hardware kit, is particularly strong at managing complex operations across numerous stores, offering a level of integration that’s crucial for growing retail enterprises.

At the heart of Lightspeed’s appeal is its top-notch multi-location inventory management. The system provides real-time visibility into stock levels across all locations. In other words, Lightspeed’s inventory management tools are far superior to what’s typically found in an ECR. 

When compared to POS alternatives like Square, Lightspeed still offers more comprehensive inventory management features. Its detailed location comparison reporting provides deep insights into store performance, allowing management to make data-driven decisions about resource allocation and strategy.

In addition to tracking inventory across locations, Lightspeed allows you to create customized pricing strategies across your different stores to cater to local market conditions. Lightspeed’s CRM features and loyalty tools are also accessible across locations and channels. 

Additionally, customizable workflows allow businesses to maintain operational consistency across locations while adapting to local needs.

In terms of the hardware itself, Lightspeed’s iPad hardware kit offers a user-friendly interface that’s easy for staff to master. This familiarity can lead to quicker adoption and reduced training time, which is particularly beneficial for businesses with high staff turnover.

However, potential users should consider that the higher cost might be a barrier for smaller businesses or those just starting out. Additionally, the system’s complexity, while beneficial for larger operations, might be overwhelming for single-location stores with simpler needs.

Real-time cross-location inventory: Real-time visibility of inventory across all store locations.

Stock transfer: Easy and efficient stock transfers between different store locations.

Multi-location pricing: Ability to set different prices for products across various locations.

Shared customer database: Centralized customer database accessible from any location.

Location comparison reporting: Detailed reporting tools for comparing performance across different locations.

Customizable workflows and role-based permissions: Customizable workflows and role-based permissions for staff at different locations.

Software Plans:

  1. Basic Plan:
    • Monthly: $109
    • Annually: $89 per month
    • Features: Core POS functionalities, basic inventory management, customer management, employee management, sales, and inventory reporting.
  2. Core Plan:
    • Monthly: $179
    • Annually: $149 per month
    • Features: Includes everything in the Basic plan plus advanced inventory management, purchase orders, low-stock alerts, employee time tracking, built-in marketing tools, and advanced reporting.
  3. Plus Plan:
    • Monthly: $289
    • Annually: $239 per month
    • Features: Includes everything in the Core plan plus matrix inventory management, advanced analytics, customer segmentation, sales forecasting, and API access for custom integrations.

Additional Costs:

  • Additional Registers: $59 per register per month
  • Additional Locations: $89 – $269 per location per month ($69 – $199 with annual billing)
  • Third-Party Integrations: Varies based on integration partner
  • Card Reader: $299

Payment Processing Fees:

  • In-Person Transactions: 2.6% + 10¢ per transaction
  • Online Transactions: 2.9% + 30¢ per transaction

POS vs. Cash Register: What is the difference?

Electronic Cash RegisterPoint-of-Sale System
Primary FunctionalityBasic sales recording and cash handlingComprehensive business management (sales, inventory, CRM)
Payment ProcessingCash and basic card processingCash, credit/debit cards, digital wallets (Apple Pay, Google Pay)
Inventory ManagementLimited to noneReal-time inventory tracking
Sales ReportingBasic, often manualDetailed, automated sales reports
Customer DataLimited to noneCustomer relationship management (CRM) capabilities
ScalabilityLimited, suited for small, single-location businessesHighly scalable, suitable for multi-location businesses
Cloud-based?NoYes
Support and UpdatesOften discontinued or limitedOngoing support and regular updates
Initial CostGenerally lower upfront costsHigher upfront or subscription-based
Long-term ValueLimited functionality, potentially higher long-term costsGreater functionality, better long-term value
Ease of UseSimple setup and useEasy to moderate setup. Higher learning curve
Integration and CompatibilityMinimalHigh, integrates with accounting, marketing, eCommerce

The choice between a traditional cash register and a modern Point of Sale (POS) system can significantly impact a business’s operations and future growth. While cash registers have long been a staple for small businesses due to their simplicity and affordability, technological advancements have made POS systems increasingly accessible and cost-effective, often providing superior overall value.

What’s a Cash Register?

Cash registers are basic machines designed primarily for recording sales and handling cash transactions. They typically include a cash drawer, a receipt printer, and basic sales recording capabilities. Their simplicity makes them easy to set up and use, but this comes at the cost of limited functionality. Moreover, as technology advances, many cash register manufacturers have discontinued or reduced support for these products, making it increasingly difficult to find new models or receive ongoing support.

What’s a POS System? 

In contrast, POS systems offer a more comprehensive solution for managing business operations. These systems integrate hardware and software to provide a versatile platform for managing sales, inventory, and customer data. Modern POS systems can process various payment types, including credit cards and digital wallets, manage inventory in real-time, generate detailed sales reports, and even facilitate customer loyalty programs.

Also read: What Are the Different Types of POS Systems?

Why POS Systems are a Better Choice 

One key advantage of POS systems is their cloud-based nature. This feature allows business owners to access their data from anywhere, ensuring automatic backups and reducing the risk of data loss. 

Additionally, POS systems are highly scalable, making them suitable for businesses anticipating growth. For instance, systems like Lightspeed Retail POS offer extensive multi-location management capabilities, real-time inventory tracking, and customizable pricing strategies across different store locations.

Contrary to common perception, many modern POS systems are now more affordable and easier to set up than traditional cash registers. For example, Square’s plan starts at $0 per month, offering full inventory and customer management features that a standard cash register cannot provide. The flexibility and support offered by POS providers often outweigh the initial cost difference, making them a more practical choice for many new businesses.

While traditional cash registers may seem like a cost-effective solution for new businesses, POS systems offer far greater functionality and long-term value. As cash register manufacturers phase out their products, POS systems provide a more sustainable, efficient, and scalable solution for managing sales and operations. For new businesses, investing in a POS system could streamline operations and enhance growth potential from the outset.

Finding the right cash register for your business

When choosing a cash register solution for your business, it’s crucial to focus on key factors that will directly impact your operations and long-term success. 

Pricing should be transparent and competitive, offering good value for the features provided while considering both upfront costs and ongoing fees to understand the total cost of ownership. 

Hardware durability and compatibility are essential — your equipment must be able to withstand daily use and integrate seamlessly with other systems. 

By carefully evaluating these and other aspects outlined in this article, you’ll be better positioned to select a cash register solution that not only meets your current needs but also supports your business as it grows. The right system should streamline your operations, enhance customer service, and provide valuable insights into your business performance. Take the time to assess your specific requirements and compare different options, as this investment in decision-making will pay off in improved efficiency, better customer experiences, and a more manageable workload for your team.

Also read: Best Restaurant POS Systems for 2024

FAQs

Yes, many modern POS systems are designed to handle both in-person and online orders, streamlining operations and improving efficiency for businesses.

Yes, most contemporary POS systems support contactless payments through methods like QR codes, NFC, and mobile wallet integrations, providing secure and convenient options for customers.

The post Best Cash Registers for Small Businesses in 2024 appeared first on TechnologyAdvice.

]]>
square terminal square register toast countertop clover flex toast go 2 lightspeed retail square terminal square register toast countertop clover flex toast go 2 lightspeed retail
7 Best Credit Card Readers for Android in 2024 https://technologyadvice.com/blog/sales/best-card-reader-android/ Fri, 23 Aug 2024 18:48:01 +0000 https://technologyadvice.com/?p=129696 Looking for the right reader to pair with your Android phone? Discover the most reliable, user friendly options below.

The post 7 Best Credit Card Readers for Android in 2024 appeared first on TechnologyAdvice.

]]>
When you run a business, choosing the right card reader for your Android device is crucial for businesses of all sizes. It can make a big difference in how smoothly you handle payments and keep your customers happy. This guide will help you pick the best card reader to pair with your Android smartphone, whether you’re a solo entrepreneur or part of a larger company.

Based on our comprehensive analysis of industry leaders in the space, here are our top seven choices for credit card readers for Android in 2024: 

Keep reading to learn about the key features to look for in card readers. We’ll also examine how durable and user-friendly different models are and how well they work with Android devices. The apps that come with these readers are just as important, so you’ll get a rundown of their interfaces and functions.

We’ll also explain the costs involved, including processing fees and any hidden charges. You’ll also learn about payout times so you know when to expect your money. If you need your card reader to work with other business software, we’ll cover that, too.

By the time you finish reading, you’ll have a clear picture of the best Android card readers on the market. This information will help you make a smart choice that fits your business perfectly.

Also Read: Best Credit Card Readers for Small Business

Credit card readers for Android

Card Reader

Our Rating (Out of 5)

Key features

Price

Square Reader.

Square Reader

4.43

  • Supports EMV chip cards and NFC payments (Apple Pay, Google Pay)
  • Improved battery life
  • Enhanced security
  • Bluetooth Low Energy 5.3
  • Integrates with Square’s business tools
  • Free magstripe reader at sign-up
  • $59 for Contactless and Chip reader
  • Transaction fees: 2.6% + 10¢ per transaction
Clover Go.

Clover Go

4.31

  • Accepts magstripe, EMV chip, and contactless payments
  • Integrates with Clover suite
  • Extensive CRM features
  • Customizable tax and tip rates
  • $49 for reader
  • Transaction fees: 2.6% + 10¢
  • Essentials Plan: $14.95/month
Chase Payment Solutions.

Chase Payment Solutions

4.17

  • Same-day deposits
  • Competitive rates
  • Versatile mobile POS system
  • Integrates with various enterprise systems
  • Pricing available upon request
  • Transaction fees: 2.6% + 10¢
  • Monthly fees starting at $9.95
Stripe M2.

Stripe M2

4.01

  • Bluetooth LE connectivity
  • Supports EMV chip, contactless, and magstripe payments
  • End-to-end encryption (E2EE) and P2PE-ready
  • Long battery life
  • Compact and lightweight
  • Integrates with Stripe Terminal SDK
  • $59 for reader
  • $19 for dock
  • Transaction fees: 2.7% + 5¢ per in-person transaction
Helcim.

Helcim

3.99

  • Interchange plus pricing
  • Bluetooth and USB connectivity
  • Supports tap, chip & PIN
  • Comprehensive POS app
  • Long battery life
  • $99 for reader
  • Transaction fees: Interchange + 0.3% + 8¢ per in-person transaction
SumUp.

SumUp

3.89

  • No fixed costs
  • Supports various payment methods
  • Bluetooth connectivity
  • Long battery life
  • Standalone option with Solo model
  • Digital and physical receipts
  • $39 for SumUp Plus
  • $99 for SumUp Solo
  • Transaction fees: 2.6% + 10¢
Shopify.

Shopify

3.89

  • Accepts multiple payment methods
  • Integrated with Shopify POS
  • Portable and ergonomic design
  • PCI DSS compliant
  • Easy setup
  • Free and expedited shipping
  • $49 for Tap & Chip Card Reader
  • $89 for reader with dock
  • Transaction fees: 2.4% – 2.7% per in-person transaction
  • POS Pro: $89/month

I started by compiling a list of reputable providers known for their ease of use and customer satisfaction. Each solution on the list was then evaluated based on several criteria, including pricing, hardware, features, stability and security, and user experience (UX).

Pricing

Transparent pricing structures, discounts, free trials, and free plans receive the highest scores. I assessed each platform’s “value for money,” considering whether the features offered in each price tier are competitive with other vendors in the market. Hidden fees, transaction costs, and long-term contract requirements are also scrutinized to ensure businesses get the best deal without unexpected expenses.

Hardware

The quality, durability, and cost of the hardware associated with each card reader solution are critical factors in my evaluation. I considered whether the card reader is portable, its compatibility with a range of Android devices, and the ease of setup and maintenance. Additionally, the battery life and durability of the card reader are examined to ensure it can withstand daily use in a busy environment.

Features

I evaluated each card reader solution’s core and advanced features. This includes essential capabilities like quick and secure transaction processing, compatibility with various payment methods (credit, debit, contactless), and integration with point-of-sale (POS) systems. Advanced features such as offline transaction support, detailed sales reporting, and loyalty program integration are also analyzed and scored.

Stability and security

The stability and security of the card reader system are crucial for any business. I assessed the system’s reliability, uptime statistics, and any backup or failover solutions provided. Security features such as encryption, compliance with industry standards (e.g., PCI-DSS), and fraud prevention measures are thoroughly evaluated to ensure the safety of transactions and customer data.

User experience (UX)

The card reader system’s ease of use is vital for both employees and customers. I considered the interface’s intuitiveness, the learning curve for new users, and the overall design of the system. User reviews from third-party platforms like Capterra and G2 play a significant role in this assessment, providing insights into real-world experiences. 

User reviews

I also checked the Google Play Store and the reviews for each of the processor’s Android payment processing apps. Note that while a few processors did well, like Square and Clover, most Android app reviews skewed low. 

By analyzing these factors, I curated a comprehensive list of top card reader solutions for Android that help businesses make informed decisions. Our internal algorithm calculates star ratings based on these criteria to ensure a consistent and reliable evaluation.

As the market evolves, we continuously reassess our selections to provide the most up-to-date insights for your purchasing decisions.

Square Reader.

Square Reader: Best for all-around use

Overall Score

4.43/5

Pricing

5/5

Hardware

4.17/5

Features

4.69/5

Stability and security

3.33/5

UX

4.38/5

User Reviews

5/5

Pros

  • Comprehensive POS app for Android
  • No monthly fees
  • Competitive transaction rates

Cons

  • Locked into Square payments
  • Users reported lengthy holds on funds in some cases

Why we chose Square Reader

The Square Reader takes the top spot for all-around use, offering a combination of affordability, versatility, and advanced features that make it suitable for businesses of all sizes. 

The first factor many users notice is its cost-effectiveness, with a free magstripe reader and no monthly fees. This makes it a particularly attractive option, especially for small businesses. The reader accepts a wide range of payment methods, including EMV chip cards and contactless options like Apple Pay and Google Pay, giving your customers flexibility in how they pay. 

Square’s latest reader boasts improved technology, with longer battery life and enhanced Bluetooth connectivity, allowing for more reliable operations. Beyond just processing ecommerce payments, Square provides a comprehensive business solution, offering tools for invoicing, analytics, and specialized features for retail and restaurant businesses. 

This integrated ecosystem sets it apart from competitors that focus solely on transactions. While some users have reported occasional issues with fund holds, Square generally offers quick access to your money with next-day transfers to your bank account. When compared to alternatives like Clover Go, PayPal, Helcim, or Stripe M2, Square often emerges as the top choice due to its balance of features, pricing, and overall functionality. 

Compatibility with EMV and NFC payments: Supports both EMV chip cards and NFC payments, including Apple Pay and Google Pay, ensuring versatility in payment options​​.

Longer battery life: The second-generation Square Reader has an improved battery life, allowing for up to 20% more transactions on a single charge​​.

Enhanced security: Includes built-in security features to prevent fraud and ensure PCI compliance, providing peace of mind for businesses and customers​.

Stronger connectivity: Upgraded to Bluetooth Low Energy 5.3, which offers better range, a more reliable connection, and lower power consumption​.

Total business ecosystem integration: Integrates seamlessly with Square’s suite of business tools, including invoicing, analytics, and various purpose-built solutions like Square for Retail and Square for Restaurants​​.

Transparent pricing: Charges a flat rate per transaction with no hidden fees and offers next-day transfers to any external bank account, making financial planning straightforward​. 

Square Reader for Magstripe

  • First Reader: Free at sign-up
  • Additional Readers: $10 each
  • Transaction Fees: 2.6% + 10¢ per swipe for Visa, Mastercard, Discover, and American Express

Square Reader for Contactless and Chip

  • Price: $59
  • Transaction Fees: 2.6% + 10¢ per transaction for Visa, Mastercard, Discover, and American Express

Also read: Best Cloud POS Systems

Clover Go.

Clover Go: Best for comprehensive mobile business management

Overall Score

4.31/5

Pricing

3.33/5

Hardware

5/5

Features

4.38/5

Stability and security

3.75/5

UX

4.38/5

User Reviews

5/5

Pros

  • Accepts magstripe, EMV chip, and contactless payments​
  • Encryption and tokenization for secure transactions​
  • Customizable app
  • Positive customer support reviews

Cons

  • Monthly fee for advanced features
  • Extra cost for additional hardware

Why we chose Clover Go

Clover Go provides significant value through its integrations, security, CRM tools, and detailed analytics, making it a powerful choice for businesses that need a versatile, extensive, and secure mobile payment solution.

Unlike Square, which is designed for beginners with a simpler setup and no monthly fees, Clover Go caters to businesses with higher transaction volumes and specific needs. Its extensive integration capabilities allow seamless syncing with other Clover products and the Clover App Market, facilitating efficient data management and operations. This integration flexibility outshines competitors like Square, which is limited to its own ecosystem. 

Additionally, Clover Go offers superior security features, including end-to-end encryption, tokenization, tamper-detecting sensors, and two-factor authentication, making it ideal for businesses that prioritize transaction security. In contrast, while Square offers solid security, it does not match Clover Go’s comprehensive measures.

Clover Go also provides advanced CRM tools, such as email lists, loyalty programs, and gift cards, to help businesses engage and retain customers, a feature set more extensive than Square’s. Its detailed reporting and analytics tools enable businesses to track revenue, analyze sales data, and monitor performance across multiple locations, supporting better business decisions. Square’s reporting capabilities are solid but lack the depth and flexibility of Clover Go. 

Versatile payment options: Accepts magstripe, EMV chip, and contactless payments, including Apple Pay and Google Pay​.

Seamless integration with Clover suite: Syncs with other Clover products and the Clover Marketplace for comprehensive data management and operations​​.

Robust security measures: Features end-to-end encryption, tokenization, tamper-detecting sensors, and two-factor authentication to prevent fraud.

Extensive CRM features: Includes CRM tools like email lists, loyalty programs, and gift cards for effective customer engagement​.

Customizable tax and tip rates: Allows setting custom tax rates and suggested tipping amounts to suit various business models​.

Detailed reporting and analytics: Provides tools to track revenue, analyze peak hours and best-selling products, and manage data across multiple locations and devices. 

Payments Plan

  • Price: $49 (one-time purchase)
  • Transaction Fees:
    • Card tapped, swiped, or inserted: 2.6% + 10¢
    • Card information typed in: 3.5% + 10¢

Essentials Plan

  • Price: $49 + $14.95/month
  • Transaction Fees:
    • Card tapped, swiped, or inserted: 2.6% + 10¢
    • Card information typed in: 3.5% + 10¢

Additional Services

  • Cash Flow Services:
    • Rapid Deposit: Get funds within minutes of a credit card sale (1.5% fee)

Note: These prices apply when you purchase through Clover directly. Clover hardware can be purchased through other merchant account providers, each with varying fees and contract terms. 

Also read: Best Mobile POS Systems

Chase Payment Solutions.

Chase Payment Solutions: Best for fast access to funds

Overall Score

4.17/5

Pricing

4.58/5

Hardware

3.33/5

Features

4.38/5

Stability and security

4.58/5

UX

4.38/5

User Reviews

3.75/5

Pros

  • Funds available same day
  • Competitive mobile processing rates
  • No contract requirement
  • Integrated business insights
  • Multiple payment options

Cons

  • Limited hardware options
  • Higher keyed transaction fees

Why we chose Chase Payment Solutions

Chase Payment Solutions is a top choice for businesses prioritizing quick access to funds. The same-day deposits at no extra cost when using a Chase business checking account is a feature that outperforms competitors like Square and Clover. This rapid fund availability can be crucial if you need immediate access to cash for daily operations. 

The service offers competitive transaction fees, with rates of 2.6% + 10¢ for dip, swipe, and tap transactions and 3.5% + 10¢ for manual entries and payment links. Most businesses won’t face monthly fees, potentially reducing your fixed costs. Chase also provides strong security measures, including PCI compliance, real-time fraud monitoring, and advanced encryption, helping you to protect customer data and maintain trust. 

Through the Chase POS app and Card Reader, you have access to an integrated suite of tools for managing your product catalog, inventory, and employee access, all from your smartphone. This integration offers more flexibility than some competitors like PayPal. 

However, Chase’s limited POS hardware options compared to specialized POS systems like Clover might be a drawback if you need a wider range of physical payment solutions.

Same-day deposits: Offers same-day deposits at no extra cost for quick access to funds​.

Chase Customer Insights: Provides actionable business analytics to help reach more customers and manage finances effectively​.

Tap-to-Pay on iPhone: Accepts contactless payments directly on iPhones without additional hardware​.

Versatile mobile POS system: Turns smartphones into POS systems for payments, product catalog management, and tips handling.

Robust security features: Includes real-time fraud monitoring and PCI compliance for secure transactions.

Integrated payment solutions: Integrates with various enterprise systems and eCommerce platforms​. 

Hardware Pricing

  • Chase Card Reader: Pricing available upon request; typically requires a Chase Business Complete Banking account with QuickAccept activated.
  • Chase POS Terminal: Available for purchase through Chase Business Online.

Transaction Fees

  • Tap, Dip, or Swipe: 2.6% + 10¢ per transaction
  • Manually Keyed In Transactions or Payment Links: 3.5% + 10¢ per transaction
  • E-commerce Transactions: 2.9% + 25¢ per transaction

Monthly Fees

  • Starting at: $0
  • Custom Pricing: Available based on processing volume. Contact a Payments Advisor at 1-877-843-5690 for more information.

Also read: Best POS System for Small Business

Stripe M2.

Stripe M2: Best for online businesses

Overall Score

4.01/5

Pricing

4.58/5

Hardware

5/5

Features

4.06/5

Stability and security

4.17/5

UX

5/5

User Reviews

1.25/5

Pros

  • Compact and portable
  • Versatile payment types
  • Seamless Bluetooth connectivity
  • End-to-end encryption
  • Integration with Stripe ecosystem
  • Up to 28 hours of battery life

Cons

  • Not liquid-proof
  • Customization limited for on-receipt tipping

Why we chose Stripe M2

If you’re running an online business, Stripe Reader M2 might be your best bet for handling payments. It’s designed to work seamlessly with Stripe’s online tools, which is great if you’re selling products or services on the internet. You’ll pay 2.9% + 30¢ for online transactions and 2.7% + 5¢ when you use the Stripe Reader M2 in person. These rates are competitive, especially if you’re dealing with customers from around the world.

The reader itself is a unique selling point. It’s small enough to carry around easily and can handle chip cards, contactless payments, and old-school magstripe swipes. Plus, it uses Bluetooth to connect to your devices, so you won’t be tangled up in wires. You can use it for up to 28 hours on a single charge, which is handy if you’re out and about all day catering, in a food truck, or for any mobile business. 

Concerning security, they’ve built in some heavy-duty encryption to keep your customers’ data safe. This is crucial if you want to build trust with your shoppers.

Now, setting up Stripe might take a bit more work than some other options out there. But if you’re tech-savvy or have a developer on your team, you’ll appreciate the flexibility. You can really customize how Stripe works with your business, which is great if you have specific needs or want to create a unique checkout experience for your customers.

Bluetooth Low Energy (LE) connectivity: The Stripe Reader M2 connects seamlessly via Bluetooth LE, ensuring reliable and efficient communication with your point of sale system.

Versatile payment types: Supports EMV chip cards, contactless cards, digital wallets like Apple Pay and Google Pay, and magstripe cards​.

End-to-end encryption (E2EE) and P2PE ready: Provides security with built-in end-to-end encryption and is ready for point-to-point encryption​.

Battery-powered with long life: Offers up to 28 hours of active use and 42 hours of standby on a single charge, ensuring it can handle a full day of transactions without needing frequent recharging​​.

Compact and lightweight design: Weighing 85 grams and with dimensions of 73.5 x 67 x 19.5 mm, it is designed for portability​.

Seamless integration with Stripe Terminal SDK: Compatible with iOS, Android, and React Native SDKs, allowing businesses to integrate it easily with their existing applications and create custom in-person payment experiences​. 

Hardware Pricing

  • Stripe Reader M2: $59
  • Optional Dock: $19
  • Optional Tablet Mount: $5

Transaction Fees

  • In-Person Card Payments:
    • Domestic: 2.7% + 5¢ per successful charge
    • International: 2.7% + 5¢ per successful charge + 1.5% for currency conversion​
Helcim.

Helcim: Best for low transaction fees

Overall Score

3.99/5

Pricing

4.58/5

Hardware

4.17/5

Features

4.38/5

Stability and security

4.58/5

UX

5/5

User Reviews

1.25/5

Pros

  • Transparent interchange plus pricing
  • No monthly fees
  • Comprehensive mobile support
  • Integrated fraud protection
  • Supports tap, chip & PIN, and PIN debit transactions, as well as inventory and customer tracking

Cons

  • Upfront hardware investment
  • Limited use for international businesses

Why we chose Helcim

If you’re looking to keep your transaction fees low, Helcim might be the perfect fit for your Android-based business. They use a pricing model called interchange-plus pricing, which means you pay the true cost of processing plus a small markup. This can save you a bundle, especially if you’re processing more than $5,000 a month.

You’ll pay 0.3% + 8¢ for in-person transactions and 0.5% + 25¢ for online or phone orders on top of interchange fees. Compare that to flat-rate providers like Square, and you could see some serious savings. Plus, there are no monthly fees or long-term contracts to worry about, so you’re not locked into anything.

When it comes to actually taking payments, Helcim’s got you covered with its Card Reader and Smart Terminal. They can handle many types of payments—tap, chip, and PIN, even mobile wallets.

Now, if you’re just starting out and processing less than $5,000 a month, Helcim might not be the most cost-effective option for you. But as your business grows, you will quickly start to see the benefits of their pricing model.

Interchange plus pricing: Offers transparent interchange plus pricing so businesses pay only the actual cost plus a fixed markup, which can be more cost-effective than flat-rate pricing models​.

Bluetooth and USB connectivity: The Helcim Card Reader connects seamlessly to devices via Bluetooth or USB, providing flexibility and reliability in various business environments​.

Comprehensive payment types: Supports tap, chip & PIN, and PIN debit transactions, as well as mobile wallets like Apple Pay and Google Pay.

Integrated POS app: The Helcim Payments App integrates with the card reader to offer a complete point-of-sale system, including inventory and customer tracking, without additional hardware costs​.

Long battery life: Designed for portability, the Helcim Card Reader features a long-lasting battery, allowing it to function all day on a single charge, which is ideal for mobile businesses​.

Free online store and invoicing: Helcim provides a free online store and invoicing software, enabling businesses to manage both in-person and online sales seamlessly, enhancing overall operational efficiency.

Hardware Pricing

  • Helcim Card Reader: $99
  • Helcim Smart Terminal: $349 or 5 monthly payments of $73

Transaction Fees

  • Interchange Plus Pricing:
    • Card-Present Transactions: Interchange rate + 0.3% + 8¢ per transaction
    • Card-Not-Present Transactions: Interchange rate + 0.5% + 25¢ per transaction
SumUp.

SumUp: Best for small businesses on a budget

Overall Score

3.89/5

Pricing

4.17/5

Hardware

4.17/5

Features

4.38/5

Stability and security

3.75/5

UX

4.38/5

User Reviews

2.5/5

Pros

  • No monthly fees
  • Long battery life
  • Supports various payment methods
  • Free, smooth mobile app

Cons

  • Higher hardware cost for advanced models
  • Advanced POS capabilities require premium plan
  • Higher transaction fees

Why we chose SumUp

If you’re running a small business on a tight budget, SumUp might be the perfect card reader for you. They offer two main options: the SumUp Plus for about $39, which connects to your smartphone via Bluetooth, and the SumUp Solo for $99. The Solo is pretty nifty—it works on its own with built-in WiFi and a SIM card, so you can take payments anywhere without needing your phone.

One of the best things about SumUp is its straightforward pricing. There are no monthly fees to worry about—you’ll just pay 2.6% + $0.10 per transaction when you’re face-to-face with customers. This keeps things simple and predictable for your budget. If you’re processing a lot of payments, they do have a premium plan called SumUp One for $29 a month that drops your fees to 0.99% and gets you paid faster.

The free SumUp app covers most small business needs. It handles all the types of payments you could encounter—magstripe, chip, contactless, and even Google Pay and Apple Pay. You can also use it to keep track of your inventory, send invoices, and email or text receipts to your customers. It’s a solid all-in-one package that doesn’t require any extra investment.

Now, SumUp isn’t perfect. Their customer support isn’t available 24/7, and they don’t have a live chat option. Also, if you’re looking to do a lot of online selling or need advanced marketing tools, you might find SumUp a bit basic. Their app has some basic CRM and loyalty program features, but it doesn’t integrate with more advanced marketing tools or offer extensive customization for e-commerce.

Compared to some other credit card payment apps, like Helcim, SumUp is more straightforward. Helcim has some great features like advanced invoicing, detailed reporting, and customer management tools, plus low transaction fees. But it comes with higher upfront costs that might not work for you if you’re just starting out or running on a tight budget.

No fixed costs: SumUp charges a flat 2.6% + $0.10 per transaction without any monthly fees.

Compatibility: The card readers support major debit and credit cards, as well as NFC payment options like Google Pay and Apple Pay.

Bluetooth connectivity: The SumUp Plus connects to your smartphone or tablet via Bluetooth for easy setup and use.

Extended battery life: SumUp Plus can process over 500 transactions on a single charge, ensuring long-lasting usage.

Standalone option: The SumUp Solo operates independently with built-in WiFi and a SIM card providing free, unlimited mobile data.

Digital and physical receipts: Users can send digital receipts via the app or print physical receipts with the Solo Printer Bundle​.

SumUp Plus: $39

SumUp Solo: $99

SumUp Solo Printer Bundle: $169

Shopify.

Shopify: Best for e-commerce integration

Overall Score

3.89/5

Pricing

3.75/5

Hardware

4.17/5

Features

3.75/5

Stability and security

4.17/5

UX

5/5

User Reviews

2.5/5

Pros

  • All-in-one payment/POS/e-commerce platform
  • Comprehensive customer support
  • Extensive reporting and inventory management
  • Quick and easy setup process

Cons

  • Requires monthly subscription
  • High transaction fees

Why we chose Shopify

If you’re running a business that sells both online and in physical stores, you’ve probably faced the headache of keeping everything in sync. That’s where Shopify comes into play. It’s designed to be your one-stop-shop for managing sales.

At $49, the Shopify Tap & Chip Card Reader won’t break the bank, and it’s built to work seamlessly with Shopify’s POS system. This means you can keep track of your inventory, customer info, and sales reports all in one place, whether someone’s buying from your website or your brick-and-mortar store.

The reader connects to your phone or tablet via Bluetooth, so you won’t have to deal with a mess of wires. It also accepts all the usual payment methods, including credit cards, Apple Pay, and Google Pay.

Shopify’s system provides an advantage over many competitors by going beyond just taking payments. It gives you tools to dig into your sales data, manage your inventory, and monitor your customer relationships. This is great if you’re looking to really understand your business and make smart decisions based on data. However, if you’re running a simple operation, you might find it’s more than you need.

When compared to competitors like Stripe, Shopify is more of an all-rounder. Stripe’s fantastic for online payments, but if you need a system that handles both online and in-store sales, Shopify has the edge.

While the card reader itself is affordable, you’ll need to subscribe to a Shopify plan to use it. These plans range from $29 to $299 a month, which could be a significant chunk of change for some small businesses.

Transaction fees are another consideration. For in-person sales, you’re looking at 2.4% to 2.7% per transaction, depending on your plan. Online sales have slightly higher fees. These rates are competitive, but they’re not the absolute cheapest card processing out there.

Accepts multiple payment methods: Supports chip and contactless payments, including Visa, Mastercard, American Express, Discover, Apple Pay, and Google Pay​.

Integrated with Shopify POS: Fully integrated with the Shopify POS system, allowing seamless synchronization of in-person and online transactions​​.

Portable and ergonomic design: Designed to be comfortable to hold and easy to take with you wherever you’re selling​​.

Security compliance: PCI DSS-compliant and EMV-certified, ensuring secure transactions and protection of cardholder data​​.

Easy setup and use: Quick setup process with pre-configured devices, typically ready to use within minutes​.

Free and expedited shipping: Hardware is delivered for free, with next-day shipping options available​.

Hardware Costs

  • Shopify Tap & Chip Card Reader: $49
    • This device supports chip and contactless payments and connects wirelessly to tablets or mobile phones via Bluetooth​.
  • Shopify Tap & Chip Card Reader with Dock: $89
    • Includes the Tap & Chip Card Reader and a dock for easy countertop use​.
  • Shopify Dock for Tap & Chip Reader: $40
    • Sold separately for stabilizing the card reader on a countertop​.
  • Tap & Chip Countertop Kit for USB-C Tablets: $219
    • Includes the card reader, dock, and additional accessories for a complete POS setup​.
  • Tap & Chip Countertop Kit for Lightning iPads: $219
    • Similar to the USB-C kit but designed for iPads with Lightning connectors​.

Subscription Plans

  • Shopify POS Lite: Included for free with any Shopify plan, allowing basic POS functionality.
  • Shopify POS Pro: $89 per month, offering advanced features like detailed reporting, custom permissions, and more​.

Transaction Fees

  • Basic Plan: 2.7% per in-person transaction
  • Shopify Plan: 2.5% per in-person transaction
  • Advanced Plan: 2.4% per in-person transaction​

Key features of credit card readers for Android

These factors will affect how easy the reader is to use, how well it works with your other systems, and how efficiently it processes payments. Here are the main points to keep in mind:

  • Hardware design and durability: Look for a reader that’s small, light, and tough enough to handle daily use. This is especially important if you own a mobile business or work in the restaurant industry where spills are inevitable.
  • Connectivity with Android devices: Make sure the reader connects smoothly to your Android device. Most use Bluetooth, but some connect through audio jacks or USB-C ports. Check that it’s compatible with your device’s operating system and ports.
  • App functionality: The app that comes with the reader should be easy to use. Look for extra features like inventory tracking, sales reports, and customer management tools. And, don’t forget to check user reviews. 
  • Payment processing fees: Compare the fees different providers charge. These usually include a percentage of each sale plus a fixed amount. Find the option that’s most cost-effective for your business.
  • Contract terms and payout times: Check how quickly you’ll receive your money after a sale. Some providers pay the next day; others take longer. Be aware of any long-term commitments or minimum monthly charges.
  • Integration with business software: See if the reader works well with your existing software for accounting, online sales, or customer management. This can help streamline your operations.
  • API availability: If you need custom solutions, look for readers that offer APIs. These allow developers to create specialized integrations for your business.
  • Security features: Choose a reader with strong security measures. Look for features like end-to-end encryption and compliance with industry standards to protect your customers’ data.

Also read: What are the Different Types of POS Systems? 

Comparing top card readers for Android

When choosing a card reader for your Android device, focus on compatibility, supported payment methods, pricing, ease of use, and security. Ensure the card reader integrates well with your Android device and existing POS system. Look for one that supports various payment methods like magstripe, chip, and contactless payments, including Google Pay and Apple Pay, to cater to different customer preferences.

Evaluate the costs carefully, considering both upfront prices and transaction fees. Opt for transparent pricing without hidden fees, and be cautious of long-term contracts. Ease of setup and use is crucial—choose a device with clear instructions and a user-friendly interface, ideally with Bluetooth connectivity for flexibility.

Battery life matters, especially for businesses on the go. Select a card reader that can last a full day on a single charge and is lightweight for portability. Prioritize security by ensuring the card reader complies with industry standards like PCI DSS and offers robust encryption.

Finally, choose a provider offering 24/7 support via phone, email, and live chat, along with a comprehensive knowledge base. Considering these factors will help you find a card reader that meets your needs, ensuring smooth and secure payment processing for your business.

Also read: Best Free POS Systems for 2024

Choosing which solution is best for your business

Choosing the right card reader for your Android device is crucial for optimizing your business operations and enhancing customer satisfaction. By focusing on compatibility, payment methods, pricing, ease of use, and security, you can make an informed decision that aligns with your business needs. Whether you’re a solo entrepreneur or part of a larger company, the right card reader can streamline your payment processes and support your business’s growth.

Frequently asked questions (FAQs)

The best credit card reader for Android depends on your specific needs, but popular options include Square Reader for its versatility, Clover Go for pop-up shops, and Stripe M2 for online businesses.

To accept credit card payments on an Android device, you need a compatible card reader, a payment processing app, and an internet connection to process transactions​.

Yes, you can use your Android as a card reader with certain payment processing apps that allow your device to accept payments without additional hardware​.

To set up a card reader on Android, download the corresponding app from the Play Store, connect the reader to your device via Bluetooth or audio jack, and follow the app’s setup instructions​.

The post 7 Best Credit Card Readers for Android in 2024 appeared first on TechnologyAdvice.

]]>
square reader clover go chase payment solutions stripe m2 helcim sumup shopify square reader clover go chase payment solutions stripe m2 helcim sumup shopify
6 Best Sales Management Software (2024) https://technologyadvice.com/blog/sales/sales-management-software/ Wed, 06 Dec 2023 17:40:10 +0000 https://technologyadvice.com/?p=116432 Find the top-rated sales management software & tools used by modern sales teams. Read our expert review, uncover key features & pricing info.

The post 6 Best Sales Management Software (2024) appeared first on TechnologyAdvice.

]]>
Sales managers are constantly seeking innovative solutions to enhance their team’s performance and customer engagement. This quest often leads them to the world of customer relationship management (CRM) software.

CRM software offers a centralized platform for managing customer interactions, sales tracking, and performance analysis. The right CRM can provide a comprehensive view of the sales pipeline, ensuring that every lead, every opportunity, and every customer interaction is meticulously tracked and leveraged for maximum impact.

In this article, we will explore the best sales management software available, focusing specifically on CRM systems. After evaluating more than 20 titles, we narrowed down the top eight sales management solutions in 2024:

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Software

Expert Score

Best for

Key Features

HubSpot logo.

HubSpot

4.54

Integrated marketing and sales

Automated lead scoring, Custom objects, Business card scanner app, Service hub integration, SLA management, Ticketing system

Freshsales logo.

Freshsales

4.51

User-friendly sales automation

Integrated workflow, Multiple pipeline management, Contact and account management, Automated contact profile enrichment, Customization scope, Workflow automation

Shape CRM logo.

Shape CRM

4.44

Customization and flexibility

Activity dashboard, Learning management, Progress tracking, Progress reports, Blended learning, Content library

Pipedrive logo.

Pipedrive

4.23

Streamlined sales processes

Activities overview, Custom columns and filters, Customizable email templates, Logging leads, Revenue projection, Scheduler

Monday CRM logo.

monday CRM

4.22

Collaborative sales teams

Email sync and tracking, AI-assisted email composition, Performance dashboards, Sales forecasting, Data import and duplication management, No-code automations

Salesforce logo.

Salesforce

4

Comprehensive sales management

Reports and dashboards, Duplicate management, Approval processes, Quoting and PDF generation, Sales path, In-app guidance

Capsule CRM logo.

Capsule CRM

3.95

Small businesses

Customizable sales pipeline, Task and calendar management, Email integration, Custom fields and record types, API for custom integration, Tags and segmentation

Less Annoying CRM logo.

Less Annoying CRM

3.54

Simplicity

Affordable pricing, Transparent pricing, User-friendly interface, Custom fields and pipelines, Comprehensive customer support, Simple Setup

HubSpot logo.

HubSpot: Best for integrated marketing and sales

Overall Score

4.54/5

Pricing

4.8/5

General features and interface

4.43/5

Core features

4.51/5

Advanced features

3.82/5

Integration and compatibility

4.81/5

UX

4.8/5

Pros

  • All-in-one solution
  • Powerful marketing and sales automation
  • Integrated content management system (CMS)
  • Scalable software

Cons

  • Compulsory annual contracts
  • Limited features in free and low-tier options

Why we chose HubSpot

HubSpot CRM serves as the cornerstone of the HubSpot platform, offering an essential foundation for businesses looking to manage and optimize their sales processes. 

Surprisingly, in terms of pure CRM functionalities, HubSpot might not be the highest-ranking solution compared to specialized tools like Salesforce or Zoho CRM. However, its integration, ease of use, and powerful automation capabilities often surpass its competitors. This is particularly evident in its ability to sync with a wide range of marketing and service tools, providing a unified platform for managing customer relationships.

Despite its strengths, HubSpot CRM may not be the ideal choice for businesses looking for a straightforward, no-frills CRM solution. For instance, advanced customization options and extensive reporting capabilities require a deeper understanding of the platform. New users might find the initial setup and learning curve challenging without sufficient support or training.

Additionally, while HubSpot offers excellent integration capabilities, some users might find the free version limiting as their business grows. To fully leverage HubSpot’s potential, investing in its premium plans might be necessary, which can be a consideration for budget-conscious businesses.

However, if your organization is poised for growth and you need a scalable, integrated platform that combines sales, marketing, and service capabilities, HubSpot CRM is an excellent starting point.

  • Automated lead scoring: HubSpot CRM prioritizes accounts and leads most likely to close, streamlining the sales process through automated lead scoring.
  • Custom objects: The CRM allows the addition of custom fields to contacts, enabling more tailored workflows and deeper data analysis.
  • Business card scanner app: This feature transforms business cards into CRM contacts quickly, reducing manual data entry.
  • Service hub integration: HubSpot CRM integrates with Service Hub, enhancing customer service capabilities and team efficiency.
  • SLA management: The CRM includes Service Level Agreement (SLA) management, helping prioritize customer requests based on importance.
  • Ticketing system: HubSpot CRM offers a ticketing system that optimizes customer service by tracking and prioritizing requests in a shared inbox.

Free trial available

Free plan available

Paid plan starting at $45/user/month

Freshsales logo.

Freshsales: Best for user-friendly sales automation

Overall Score

4.51/5

Pricing

4.58/5

General features and interface

4.2/5

Core features

4.82/5

Advanced features

4.29/5

Integration and compatibility

5/5

UX

4.5/5

Pros

  • Easy to use
  • Highly customizable
  • Integrates well with other platforms
  • Effective in organizing, capturing, and integrating leads

Cons

  • Contract management and proposal generation could be improved
  • Limited customization in email template

Why we chose Freshsales CRM

In terms of overall performance, Freshsales ranks highly in user-friendliness, customization, and value for money. While it may not top the charts in advanced features, its focus on core sales management functionalities makes it a strong player in the CRM market.

The user experience of Freshsales is designed with the end user in mind. Navigation is straightforward, and the learning curve is relatively gentle, making it accessible even to those who are not tech-savvy. This focus on UX design significantly enhances user adoption rates, beating out more comprehensive systems like HubSpot, Zoho, and Salesforce in that arena.

The dashboard is sleek and informative, providing sales managers with a quick overview of sales activities and performance metrics. The ease of setting up and customizing workflows is particularly impressive, enabling sales teams to adapt the software to their specific processes. 

Integrated workflow: Seamless integration of various CRM functionalities, allowing users to navigate and manage customer relationships without the need to juggle between multiple tabs.

Multiple pipeline management: Enables sales teams to manage multiple product offerings or services simultaneously, providing a comprehensive view of different customer interests and campaign performances.

Contact and account management: Dynamically manages customer contact information, offering a detailed timeline-based activity management for each contact, including engagement and communication history.

Automated contact profile enrichment: Automatically updates customer profiles by scanning and capturing publicly available information, ensuring that businesses have access to the most current customer data.

Customization scope: Freshsales allows businesses to customize CRM fields to meet specific business requirements.

Workflow automation: This feature provides advanced sales management solutions, enabling businesses to automate their sales funnel stages and customize workflows according to their unique customer relationship management plans.

Free plan available for up to 3 users

Growth: $9/user/month billed annually or $11/user/month billed monthly

Pro: $39/user/month billed annually or $47/user/month billed monthly

Enterprise: $59/user/month billed annually or $71/user/month billed monthly

Also read: 10 Best Customer Database Software Solutions

Shape CRM logo.

Shape CRM: Best for customization and flexibility

Overall Score

4.44/5

Pricing

4.4/5

General features and interface

4.12/5

Core features

4.63/5

Advanced features

4.43/5

Integration and compatibility

4/5

UX

4.52/5

Pros

  • Comprehensive feature set
  • Industry-specific solutions
  • High user ratings
  • Integrated dialer
  • Automation capabilities

Cons

  • Limited customization in deal section
  • No free plan

Why we chose Shape CRM

Shape CRM gets high marks for its reliability and ease of use. Users have highlighted the contact management and pipeline tools for making prospecting more manageable, which is a critical component for any sales manager.

The platform excels in marketing automation and lead capture from online sources. This feature is particularly beneficial for sales managers looking to streamline their lead generation and nurturing processes. The ease of use in setting up and managing marketing automation campaigns is a significant advantage, as noted in user reviews.

Another key aspect of Shape CRM is its emphasis on collaboration. The platform facilitates the sharing of project information within and across departments, which is crucial for maintaining team synergy and ensuring everyone is on the same page. The centralized repository for storing prospects, accounts, contacts, documents, and more, further adds to its efficiency as a sales management tool. 

Finally, its VoIP capabilities are among the top in the space, offering a dedicated dialer with extensive options.

Activity dashboard: Shape CRM offers an activity dashboard that provides a comprehensive view of customer interactions and activities.

Learning management: The platform includes a learning management system to facilitate training and development within the organization.

Progress tracking: Users can track the progress of various tasks and projects, ensuring timely completion and accountability.

Progress reports: Shape CRM generates detailed progress reports, offering insights into performance metrics and operational efficiency.

Blended learning: The CRM supports blended learning approaches, integrating various methods of instruction and training.

Content library: It features a content library for storing and managing educational and training materials, making them easily accessible to users.

Free trial available

$99/month when billed annually

Pipedrive logo.

Pipedrive: Best for streamlined sales processes

Overall Score

4.23/5

Pricing

3.52/5

General features and interface

4.31/5

Core features

4.64/5

Advanced features

3.52/5

Integration and compatibility

4.84/5

UX

4.2/5

Pros

  • Extensive third-party software integrations
  • 24/7 support across all plans
  • Efficient onboarding
  • Wealth of communication tools

Cons

  • No free plan
  • Limited features for larger companies

Why we chose Pipedrive

Designed with simplicity and clarity in mind, Pipedrive ensures that your sales team can quickly adopt and effectively use the platform without the need for extensive training. This focus on user-friendly design is particularly beneficial for small to mid-sized sales teams that need to stay organized and productive without getting bogged down by the complexity of larger CRMs.

Pipedrive offers a range of features tailored to streamline sales processes. Its intuitive interface allows you to visualize and manage your sales pipeline with ease, using customizable stages and drag-and-drop functionality to track the progress of deals. The recent addition of AI sales assistants helps automate routine tasks and provides smart suggestions to enhance your sales strategy. Additionally, enhanced reporting tools give you clear insights into sales performance, making it easier to identify trends and areas for improvement.

Despite its strengths, Pipedrive may not be suitable for those who require advanced analytics and automation. While it excels at providing essential CRM functionalities, businesses with more complex needs might benefit from exploring more comprehensive options like Salesforce or HubSpot, which offer deeper customization and integration capabilities. 

Activities overview: This feature allows sales teams to manage their sales process more efficiently by providing a clear overview of upcoming activities and follow-ups for each account.

Custom columns and filters: Pipedrive enables users to create custom columns for data, offering the flexibility to tailor the CRM view to fit specific sales processes and metrics.

Customizable email templates: This feature provides a variety of email templates, facilitating efficient and effective email communication with prospects.

Logging leads: Pipedrive simplifies the process of logging leads and customizing the sales process, aiding in deal closure and follow-up management.

Revenue projection: This tool allows for easy revenue projection, enabling timely strategy adjustments and pivots based on performance.

Scheduler: The scheduler feature consolidates all scheduled demos and meetings in a unified calendar, streamlining appointment setting and follow-ups.

Free trial available

Essential: $14/user/month

Advanced: $29/user/month

Professional: $49/user/month

Power: $64/user/month

Enterprise: $99/user/month

Also read: Best Sales Software of 2024

Monday CRM logo.

monday CRM: Best for collaborative sales teams

Overall Score

4.22/5

Pricing

3.54/5

General features and interface

4.32/5

Core features

4.64/5

Advanced features

3.13/5

Integration and compatibility

4.79/5

UX

4.5/5

Pros

  • Project milestone setting
  • Comprehensive collaboration tools
  • Helpful customer support at all price tiers
  • Efficient mobile app

Cons

  • Workflow integration issues reported
  • Difficulties with cross-referencing between boards and projects within the CRM reported

Why we chose monday CRM

monday CRM stands out in the crowded CRM market primarily due to its seamless integration with the broader monday.com ecosystem. This integration allows for a high degree of flexibility and customization, which is crucial for sales managers who need to adapt their tools to ever-changing sales processes and team structures. 

Unlike some of its competitors, monday CRM doesn’t force a one-size-fits-all approach but instead offers a platform that can be tailored to the unique needs of each sales team.

The software has made significant strides in user experience and design. The interface is intuitive and user-friendly, making it easy for sales teams to adopt and use the software effectively. This focus on user experience is evident in the thoughtful layout and the way features are organized, ensuring that sales managers can quickly find what they need without unnecessary complexity.

monday CRM, unlike its project management counterpart, is equipped with sales-specific features like deal stages, funnel charts, and leaderboards. These features are not just add-ons but are deeply integrated into the system, providing sales managers with the tools they need to track and manage sales processes effectively. The CRM’s ability to handle everything from lead tracking to post-sales activities in one place is a significant advantage over its previous iteration. 

Email sync and tracking: Integrates with Gmail/Outlook for sending, receiving, and automatically logging emails, and notifies when a lead opens or replies.

AI-assisted email composition: Offers advanced HTML editing and customizable templates to simplify and speed up email writing.

Performance dashboards: Customizable dashboards provide insights into deal progress, sales figures, and team performance.

Sales forecasting: Enables setting deal values and close probabilities, with detailed reports for tracking forecast versus actual sales.

Data import and duplication management: Facilitates importing existing leads and contacts, and alerts for potential duplicates to maintain data integrity.

No-code automations: Allows the creation and use of automations to streamline repetitive tasks within the sales process.

Free trial available

Basic: $12/month

Standard: $17/month

Pro: $28/month

Enterprise: Custom

Salesforce logo.

Salesforce: Best for comprehensive sales management

Overall Score

4/5

Pricing

2.73/5

General features and interface

4.52/5

Core features

4.52/5

Advanced features

3.53/5

Integration and compatibility

3.51/5

UX

3.5/5

Pros

  • Comprehensive CRM platform
  • Highly scalable and flexible
  • Cloud deployment
  • Offers real-time analytics
  • Extensive AppExchange

Cons

  • Imposes data storage limits
  • Mobile app could be improved

Why we chose Salesforce

Salesforce is a giant in the sales software world, offering a full suite of tools for marketing, lead management, analytics and reporting, and more. Ideal for medium to large businesses or those with complex sales processes, its depth and breadth of features, combined with its scalability, make it an attractive choice for organizations looking to leverage CRM for strategic growth.

The platform is comprehensive, providing a wide array of features that cater to businesses of all sizes—particularly those with complex sales operations. Its extensive customization options and powerful automation tools enable you to tailor the CRM to fit your specific business needs.

Its advanced analytics and reporting capabilities are, like most tools within Salesforce, comprehensive. You can gain deep insights into your sales performance through customizable dashboards and detailed reports, which help you make data-driven decisions. Unlike simpler CRMs like Pipedrive, Salesforce offers a more sophisticated suite of tools, including AI-driven analytics and predictive forecasting, which are essential for larger enterprises looking to optimize their sales strategies​.

Another key strength of Salesforce is its scalability. As your business grows, Salesforce can easily scale with you, offering a range of modules and add-ons to enhance your CRM capabilities. The platform supports extensive third-party integrations, allowing you to connect Salesforce with other essential business tools, thereby creating a unified system for managing customer relationships and sales processes​.

Recent updates to Salesforce, such as the introduction of the Einstein AI, have further enhanced its functionality by providing intelligent recommendations and automating routine tasks. These advancements ensure that your sales team can focus on high-value activities rather than administrative work​.

While Salesforce is more expensive than many other CRMs, its comprehensive feature set largely justifies the investment—especially for larger businesses that need all the bells and whistles. 

Reports and dashboards: Salesforce provides advanced reporting and customizable dashboards for real-time tracking and analysis of sales data.

Duplicate management: This feature helps maintain data integrity by identifying and managing duplicate records within the CRM system.

Approval processes: Salesforce automates and streamlines approval workflows, ensuring critical sales activities like discounts and lead handovers are efficiently managed.

Quoting and PDF generation: The platform enables sales teams to create, manage, and generate professional quotes directly within the CRM.

Sales path: This tool visually represents the stages of sales opportunities, offering customized guidance and key field information at each step.

In-app guidance: Salesforce offers contextual in-app guidance to help users navigate and utilize the CRM effectively, enhancing onboarding and ongoing usage.

Free trial available

Essentials: $25/user/month

Professional: $75/user/month

Enterprise: $150/user/month

Unlimited: $300/user/month

*All plans billed annually

Capsule CRM logo.

Capsule CRM: Best for small businesse

Overall Score

3.95/5

Pricing

4.75/5

General features and interface

3.86/5

Core features

4.11/5

Advanced features

3.33/5

Integration and compatibility

3.33/5

UX

4.25/5

Pros

  • Affordable pricing
  • Strong contact management
  • Customizable sales pipeline
  • Comprehensive sales reporting and analytics
  • Task and calendar management

Cons

  • Limited features in free plan
  • Limited marketing integration and automation
  • No automatic email tracking

Why we chose Capsule CRM

If you’re a small business seeking an efficient, easy-to-use CRM, Capsule CRM is your best bet. It excels in providing a simple yet powerful solution for managing contacts and sales pipelines. Capsule CRM offers a customizable sales pipeline and seamless integration with tools like Google Workspace and Mailchimp, which are particularly beneficial for small teams​.

While competitors like HubSpot offer more extensive features, they come with a higher price tag and steeper learning curves. HubSpot, renowned for its integrated marketing and sales tools, can become expensive quickly as additional modules are purchased.

Capsule’s recent introduction of Multiple Sales Pipelines allows businesses to manage different products or services more effectively. This feature, alongside its robust reporting capabilities in the Teams plan, makes Capsule not only cost-effective but also scalable as your business grows​.

Additionally, Capsule CRM’s integration with Gmail and Outlook streamlines email communication, enabling you to manage tasks and opportunities directly from your inbox. This ease of use and integration, combined with its competitive pricing, makes Capsule CRM the optimal choice for small businesses looking to enhance their sales management without unnecessary complexity​.

Customizable sales pipeline: Customize your sales pipeline with multiple views and milestones to match your specific sales processes​.

Task and calendar management: Link tasks to contacts, opportunities, and cases, and manage them with repeating tasks and email reminders.

Email integration: Integrate with Gmail and Outlook to manage and store email communications within the CRM system.

Custom fields and record types: Create custom fields and record types to store unique information relevant to your organization.

API for custom integration: Use the API to connect Capsule CRM with third-party systems for data creation, access, updating, and deletion.

Tags and segmentation: Organize contacts with tags and segmentation for better management and targeted communication.

Free plan available

Professional Plan: $18/user/month

Teams Plan: $36/user/month

Enterprise Plan: Custom pricing (contact sales for a quote)

Less Annoying CRM logo.

Less Annoying CRM: Best for simplicity

Overall Score

3.54/5

Pricing

3.54/5

General features and interface

3.25/5

Core features

3.3/5

Advanced features

3.91/5

Integration and compatibility

1.5/5

UX

4.25/5

Pros

  • Economical solution
  • Extremely user friendly
  • Excellent customer support
  • Custom fields and tailored pipelines

Cons

  • Limited advanced features
  • Only offers one plan

Why we chose Less Annoying CRM

Priced at just $15 per user per month, this CRM offers an affordable solution for small businesses and individual entrepreneurs who want to manage contacts, track leads, and schedule follow-ups without unnecessary complexity​.

Unlike more feature-heavy CRMs like Salesforce and HubSpot, which can be overwhelming and costly, Less Annoying CRM keeps things simple and accessible. The intuitive interface allows you to get started quickly, often within an hour, eliminating the need for extensive training. This makes it perfect if you’re new to CRM software, prefer a no-fuss approach to managing your sales processes, or have team members who are less likely to adopt the software if it is overly complex.

Customization is a key advantage of Less Annoying CRM. You can easily add custom fields and adjust pipelines to fit your specific needs, making the platform highly adaptable to your business requirements. The seamless integration with Gmail and Google Calendar helps you centralize scheduling and reduces the chances of missing important meetings​.

The CRM’s customer support is another major win. With prompt and knowledgeable assistance readily available, you’ll never feel lost navigating the system. This level of support is especially valuable for users who need more guidance or reassurance.

In comparison to Pipedrive, which is similarly priced for its basic tier but requires additional costs for advanced features, Less Annoying CRM offers a more straightforward and cost-effective approach.

Affordable pricing: At $15 per user per month, it offers a cost-effective solution for small businesses​.

Transparent pricing: There are no hidden fees or add-ons. 

User-friendly interface: The platform is designed to be intuitive and easy to navigate.

Custom fields and pipelines: Allows users to create custom fields and tailor sales pipelines to fit specific business needs.

Comprehensive customer support: Provides prompt and knowledgeable customer service to assist users with setup and ongoing use​.

Simple Setup: The platform can be quickly set up with minimal effort.

Free trial available

$15/user/month

Key components of sales management software

Sales management software integrates various functionalities to manage, track, and analyze sales activities. Here are some key components that are typically found in sales management software, each playing a crucial role in the sales cycle.

This is the backbone of any sales management software. It involves tracking potential customers (leads) and managing existing customer information (contacts). Effective lead and contact management helps in organizing customer data, tracking interactions, and nurturing leads through the sales pipeline.

Sales management software often includes tools to visualize the sales pipeline. This feature allows sales teams to see where prospects are in the sales process, identify bottlenecks, and forecast future sales. It’s crucial for planning and prioritizing sales activities.

Keeping track of daily sales activities and tasks is essential for any sales team. This component of sales management software enables the scheduling, tracking, and analyzing of various sales-related activities, ensuring that nothing falls through the cracks.

Integration with email platforms and other communication tools is a key feature. It allows sales teams to communicate with prospects and customers directly from the software, track the history of interactions, and automate communication processes.

Data-driven insights are vital for making informed sales decisions. Sales management software typically includes reporting and analytics tools that provide a comprehensive view of sales activities, performance metrics, and trends. This data is crucial for strategic planning and performance improvement.

Having access to sales data on the go is a necessity. Mobile accessibility ensures that sales teams can access the software from anywhere, providing flexibility and improving responsiveness.

Automation is a game-changer in sales management. It involves automating repetitive tasks like data entry, lead nurturing, and follow-ups. This not only saves time but also ensures consistency and efficiency in the sales process.

Every business has unique sales processes and requirements. Sales management software that offers customization and integration capabilities can be tailored to fit specific business needs, making it a more effective tool.

Benefits of using sales management software

Utilizing sales management software significantly streamlines the sales process, offering a more organized and efficient approach to managing customer interactions and opportunities. This enhanced organization is key to ensuring no potential deals slip through the cracks. The software’s automation capabilities are a major boon, saving considerable time by handling routine tasks like data entry and follow-up scheduling. This allows sales teams to focus more on strategic activities such as customer engagement and closing deals.

The analytics and reporting functionality of sales management software is invaluable. It provides real-time insights and data-driven analysis, enabling sales managers to make informed decisions and tailor their strategies effectively. Integration with other business tools is another notable advantage, creating a cohesive and streamlined workflow across various business functions.

Scalability is a critical feature of sales management software, especially for growing businesses. As the volume of customers and transactions increases, the software scales to accommodate these changes, supporting business growth without compromising efficiency. Additionally, the mobility offered by modern sales management software empowers sales teams to access important data and perform essential tasks from anywhere, an essential feature in today’s dynamic business landscape. 

Also read: 6 Sales Commission Software Tools for Big Payouts

Finding the right sales management software for your business

Throughout this article, we’ve explored various facets of sales management software, from the organizational prowess of HubSpot CRM to the intuitive interface of Freshsales, and the versatility of Monday CRM. Each platform offers unique features and benefits, yet they all converge on a common goal: to streamline the sales process and empower sales teams.

The key takeaway is that sales management software is an invaluable ally in the quest for sales excellence. It brings a level of organization and efficiency that manual processes simply cannot match. By automating routine tasks, providing insightful analytics, and offering scalable solutions, this software allows sales teams to focus on selling rather than organizing.

For more information on sales software, check out our Sales CRM Software Guide.

Frequently Asked Questions (FAQ)

The best sales management software should offer robust analytics, customizable dashboards, integration capabilities, and efficient lead and contact management features.

Sales management software enhances team productivity by automating routine tasks, providing real-time data for informed decision-making, and facilitating better communication and collaboration among team members.

Sales management software is a tool that helps businesses automate, streamline, and improve their sales processes. It includes features like lead tracking, contact management, sales forecasting, and performance analytics to enhance sales team productivity and efficiency.

Good sales management involves effectively overseeing and guiding a sales team to achieve organizational sales goals. It includes strategic planning, setting clear targets, providing training and support, analyzing performance metrics, and fostering a motivated and collaborative sales environment.

Sales management software is commonly referred to as a CRM (Customer Relationship Management) system. Popular examples include Salesforce, HubSpot CRM, Zoho CRM, and Pipedrive.

At TechnologyAdvice, we assess a wide range of factors before selecting our top choices for a given category. To make our selections, we rely on our extensive research, product information, vendor websites, competitor research and first-hand experience. We then consider what makes a solution best for customer-specific needs. 

By defining business needs, we can determine the essential features organizations in various sectors require, and select platforms that will cover all bases. Reputable providers known for their ease of use and customer satisfaction are added to our compilation list for further analysis. We then evaluate each solution on the list based on the features they offer, considering the platform’s usability, integration capabilities, customization options, mobile access, and any other relevant functionalities. 

Price plans, hidden fees, customer reviews, and customer support are also assessed in the selection process. TechnologyAdvice writers will often take advantage of free trials and demos to get a first-hand user experience of available software. Finally, we curate a comprehensive list based on the previously stated factors, ensuring readers have the necessary tools to make an informed decision.

We rely on an internal algorithm to calculate star ratings, which are based on many factors.  

My research focused on your top-of-mind concerns like price, core and advanced features, and user experience. Below is a breakdown of the categories I used to grade each platform. Each category also includes my expert score, which contributes to its overall score.

​​As the market changes, we reevaluate our choices, so you always receive the best insight for your purchasing decision.

User reviews:

User reviews from third-party software platforms like Capterra and G2 accounted for a small portion of the software’s overall score. I focused on software that received at least 3.5 out of 5 stars on these sites. Because users have real-world experience with each platform, they played a significant role in narrowing down my list of top products to compare.

Pricing: 

Software with transparent pricing, discounts, free trials, and free plans received the highest scores. I also considered each platform’s “value for money,” which determines whether the number of features in each price tier or module is competitive with other vendors in the space.

Platform and interface: 

How easy is the platform to use? Will it be able to grow with me? What is the customer service like? And will employees’ data be safe? This category covers the intrinsic features of most software platforms and vendors, including how well they will integrate with your current tech stack. 

Core and advanced features: 

Crucial capabilities including contact management, task automation, lead management, and more constitute one of the sections of our scoring rubric. More advanced tools such as AI analytics and chatbots, multi-channel support, and VoIP capabilities are also analyzed and scored. 

Integration and compatibility:

In this category of our CRM rubric, we evaluate how seamlessly a CRM system can mesh with your existing technological ecosystem.

We evaluate API availability, checking for an open and accessible API that allows for custom integrations, crucial for adapting the CRM to specific business needs. The availability of pre-built integrations with common business tools and platforms is also assessed.

We consider the ease of data import/export, a key factor for data management. E-commerce compatibility is analyzed, which is especially important for businesses engaged in online sales. Email integration level is scrutinized, as seamless email integration is vital for effective communication and marketing. Lastly, we assess the level of social media integration, reflecting the growing importance of social media in business operations.

The post 6 Best Sales Management Software (2024) appeared first on TechnologyAdvice.

]]>
hubspot Freshsales output-onlinepngtools pipedrive-logo monday crm salesforce logo capsule less annoying crm hubspot Freshsales output-onlinepngtools pipedrive-logo monday crm salesforce logo capsule less annoying crm
Top Prescriptive Analytics Tools & Software (2024) https://technologyadvice.com/blog/business-intelligence/prescriptive-analytics-tools/ Wed, 29 May 2024 17:40:08 +0000 https://technologyadvice.com/?p=74426 Learn about the benefits of prescriptive analytics tools and software, and review the top options currently available on the market. See our top tools of 2023.

The post Top Prescriptive Analytics Tools & Software (2024) appeared first on TechnologyAdvice.

]]>
Unlike descriptive and predictive analytics, which focus on understanding past data and predicting future trends, prescriptive analytics provides actionable recommendations on what steps to take next. Below are nine of the best prescriptive analytics tools to help you forecast the business weather and prepare for the storms ahead.

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Product

Score

Best For

Key Differentiator

Pricing

Free Trial/Free Plan

Alteryx logo.

Alteryx

4.46

Best end-user experience

User-friendly interface with drag-and-drop functionality

Starts at $4,950/year

Yes/No

Azure logo.

Azure Machine Learning

4.40

Best data privacy

Advanced security features and integration with Azure services

Pay-as-you-go pricing

Yes/No

SAP logo.

SAP Integrated Business Planning

4.32

Best for supply chain optimization

Real-time supply chain analytics and planning

Subscription-based pricing

Yes/No

Google Looker logo.

Looker

4.30

Best for data modeling

Strong data modeling capabilities and integration with Google Cloud

Custom pricing

Yes/No

Tableau logo.

Tableau

4.23

Best for data visualization

Industry-leading data visualization tools

Starts at $75/user/month

Yes/No

Oracle logo.

Oracle Autonomous Data Warehouse

4.18

Best for scalable data management

Elastic scaling and built-in machine learning capabilities

Based on Oracle Cloud services

Yes/No

Altair logo.

RapidMiner Studio

4.18

Best data mining and aggregation

Comprehensive data mining and machine learning tools

Starts at $2,500/year

Yes/Yes

IBM logo.

IBM Decision Optimization

4.15

Best machine learning

Powerful optimization solvers and integration with Watson Studio

Starts at $199/user/month

Yes/No

4.11

Best data science flexibility on a budget

Open-source platform with extensive data integration capabilities

Free for basic version

Yes/Yes

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Alteryx logo.

Alteryx: Best for end-user experience

Overall Score

4.46/5

Pricing

2.7/5

General features and interface

4.7/5

Core features

4.8/5

Advanced features

5/5

Integration and compatibility

5/5

UX

4.3/5

Pros

  • Intuitive workflow
  • Data blending capabilities
  • Advanced analytics
  • Data visualization

Cons

  • Complex for beginners
  • Limited collaboration features
  • Cost

Why we chose Alteryx

Alteryx’s simple interface helps break down complex data workflows, making data analysis accessible even to non-coders. This feature, coupled with a comprehensive suite of pre-built analytic models and an extensive library of connectors, allows you to derive actionable insights seamlessly. Its Alteryx Academy further enhances its usability and facilitates speedy adoption. The availability of Alteryx Community, a platform for peer support and learning, underlines why it is our top choice for the best end-user experience.

KNIME, another strong contender known for its flexibility and budget-friendly options, still falls short in user experience compared to Alteryx. While KNIME offers powerful data analytics capabilities, its interface can be less intuitive, requiring more technical knowledge to navigate. Alteryx, on the other hand, prioritizes maintaining a user-friendly design, making it easier for users at all technical levels to perform complex analytics tasks without extensive training. 

Alteryx is your go-to platform for simplifying complex data workflows. Its intuitive drag-and-drop interface makes tasks like data blending, cleansing, and analysis accessible to both technical and non-technical users. 

For small businesses up to large enterprises, Alteryx empowers your analysts with advanced analytics capabilities without requiring extensive coding knowledge. You can take advantage of a wide range of data sources and benefit from extensive training resources through Alteryx Academy. For automating repetitive tasks and boosting your data analysis capabilities, Alteryx offers a powerful and user-friendly solution.

Self-service data analytics: Quick and precise insights delivery with an end-to-end platform for data discovery, blending, and analysis.

Drag-and-drop workflow: Easy creation and alteration of analytical workflows through an intuitive user interface.

Predictive analytics: With more than 60 pre-built tools, Alteryx allows the harnessing of advanced analytics for spatial and statistical analysis and predictive modeling without any coding required.

Data connectors: Native data connectors to numerous sources such as SQL, Oracle, Excel, and Access and supports cloud-based data from AWS, Google Analytics, Salesforce, etc.

Free trial available

Designer Cloud: Starting at $4,950/user/year

Designer Desktop: $5,195/user/year

Azure logo.

Azure Machine Learning: Best for data privacy

Overall Score

4.40/5

Pricing

2.5/5

General features and interface

4.5/5

Core features

5/5

Advanced features

5/5

Integration and compatibility

5/5

UX

4.5/5

Pros

  • Top-notch security
  • Built-in privacy features
  • Enterprise-level control

Cons

  • Dependency on Microsoft ecosystem
  • Limitations in free tier

Why we chose Azure Machine Learning

As part of the Azure environment, Azure Machine Learning benefits from all the security features used to protect the cloud service at large. Similar to how Office 365 enables increased controls regarding access privileges, data storage and sharing, and identity management, Azure Machine Learning ensures the safeguarding of connected data pipelines and workflows. Its built-in security measures include advanced threat protection, encryption at rest and in transit, and comprehensive compliance certifications, providing a robust framework for data privacy.

When compared to Oracle Autonomous Data Warehouse, another strong contender known for its security features, Azure Machine Learning stands out particularly in the realm of integrated data privacy. Oracle provides excellent data security and compliance, but Azure’s extensive suite of security tools and seamless integration with other Microsoft services offer a more comprehensive approach to data privacy. Azure’s identity management and access controls, along with its ability to monitor and respond to threats in real-time, give users a higher level of confidence in the protection of their data. 

Azure Machine Learning, part of the Microsoft Azure ecosystem, offers a secure and scalable platform for developing and deploying machine learning models.

It integrates with various Azure services and supports multiple development environments, providing you with flexibility in model building and deployment. Advanced tools for automated machine learning, data labeling, and model interpretability make Azure Machine Learning comprehensive for your AI projects. If your enterprise prioritizes data privacy and needs a reliable environment for developing sophisticated machine learning applications, this platform is an excellent choice.

Enterprise-grade MLOps: Build, deploy, and manage machine learning models efficiently at scale, fostering robust operationalization and lifecycle management of your models.

Automated machine learning: Makes the selection and tuning of machine learning models hassle-free, increasing productivity and reducing the possibility of errors.

On-premises, multi-cloud, and at-the-edge deployment: Flexibility to deploy your machine learning models wherever you need them.

Explainability and fairness of models: Includes built-in features for model interpretability and fairness.

Security and compliance: Provides advanced security controls and privacy-preserving features, including differential privacy and confidential computing.

Integrated notebooks: Offers Jupyter Notebooks as part of the service.

Free plan available

Studio Standard: $9.99/user/month plus $1 per studio experimentation hour; Azure subscription required. Unlimited modules and storage, experiments can last up to 7 days, with a maximum of 24 hours per module.

Web API Dev/Test: $100.13/user/month, includes 100,000 transactions and 25 compute hours per month. Overage rates are $0.50 per 1,000 transactions and $2 per API compute hour.

Web API Standard S1: $1,000.06/user/month; includes 2,000,000 transactions and 500 compute hours per month. Overage rates are $0.25 per 1,000 transactions and $1.50 per API compute hour.

Web API Standard S2: $9,999.98/user/month; includes 50,000,000 transactions and 12,500 compute hours per month. Overage rates are $0.10 per 1,000 transactions and $1 per API compute hour.

SAP logo.

SAP Integrated Business Planning: Best for supply chain optimization

Overall Score

4.32/5

Pricing

2.9/5

General features and interface

4.5/5

Core features

5/5

Advanced features

5/5

Integration and compatibility

4.3/5

UX

4.2/5

Pros

  • Immediate insights from live data integration
  • Scenario planning
  • Short-term demand sensing for accuracy
  • Single unified data model
  • Supply chain control tower
  • Strong ERP integration

Cons

  • High implementation cost
  • Complex integration

Why we chose SAP Integrated Business Planning

With the full might of SAP’s suite behind it, you can ensure seamless data flow and consistency across business processes. This makes SAP IBP particularly effective for organizations looking to optimize their supply chain operations comprehensively and efficiently.

SAP IBP integrates key planning processes, including demand sensing, inventory optimization, and sales and operations planning, into a single unified platform. 

SAP IBP provides end-to-end supply chain visibility and advanced predictive analytics tailored specifically for supply chain management. While Oracle focuses on data management and processing, SAP IBP offers specialized modules for supply chain operations, including demand-driven replenishment and supply chain control tower capabilities, which are not as deeply embedded in Oracle’s offering.

SAP Integrated Business Planning (IBP) offers a comprehensive solution for managing your supply chain, providing advanced tools for demand planning, inventory optimization, and sales and operations planning. 

It processes real-time data and uses predictive analytics to deliver accurate forecasts and scenario planning. SAP IBP’s collaboration features facilitate coordination across your business units, improving overall supply chain efficiency. If you are seeking to optimize your supply chain operations with extensive customization options and scalability, SAP IBP meets the needs of businesses of all sizes, enhancing your supply chain performance through data-driven insights.

Also read: Best Embedded Analytics Tools 2024

Scenario planning: Enables users to perform ‘what-if’ analysis to predict the impact of different scenarios.

Demand sensing: Utilizes short-term historical data to improve forecast accuracy.

Supply chain control tower: Offers end-to-end visibility and monitoring of the entire supply chain.

Unified data model: Maintains a single data model for enhanced collaboration and consistency across functions.

Integrated with SAP ERP: Seamlessly connects with SAP ERP and S/4HANA for comprehensive planning and execution.

Inventory optimization: Helps in optimizing inventory levels to balance service levels and costs.

Order-based planning: Supports planning at the order level for precise supply chain management.

SAP IBP Starter Edition:

  • Contract Duration: 3 months
  • Pricing: Upon request
  • Includes:
    • SAP Cloud Integration Services
    • SAP Cloud Identity Services
    • SAP IBP modules for demand, inventory, response and supply, sales and operations, and Supply Chain Control Tower
  • User Limit: Up to 10 concurrent users
  • Data Limit: Up to 50 million total planning points

SAP IBP Full Edition:

  • Contract Duration: Customizable based on business needs
  • Pricing: Subscription-based, with detailed pricing available upon request
  • Includes: All features of the Starter edition plus additional functionalities and higher data limits
  • User Limit: Scalable based on subscription tier
  • Support: Premium consulting and integration services available
Google Looker logo.

Looker by Google: Best for data modeling

Overall Score

4.30/5

Pricing

3.3/5

General features and interface

3.9/5

Core features

3.5/5

Advanced features

5/5

Integration and compatibility

5/5

UX

3.5/5

Pros

  • Built-in IDE for data modeling
  • Versatile data access
  • Enhanced collaboration
  • Integration with R

Cons

  • Dependency on LookML
  • Limited pre-built visualization types
  • Performance scaling issues reported

Why we chose Looker by Google

Looker’s secret weapon is its ability to create powerful, scalable data models using its LookML language. It allows teams to curate and centralize business metrics, fostering better data governance. Plus, its in-database architecture means models can handle large datasets without performance trade-offs. Looker’s versatility and adaptability, including its integration capabilities with SQL and other data sources, make it ideal for businesses that need an intuitive data modeling platform.

The platform’s most natural competitor, Tableau, still leaves something to be desired when it comes to data modeling. Tableau’s strengths lie in its visual analytics, but it falls short in its data modeling capabilities. Looker allows for more sophisticated and reusable data models through LookML, ensuring centralized management and consistency across the organization. Looker’s ability to integrate with SQL databases without data extraction enhances its performance, making it more efficient.

Looker, part of Google Cloud, specializes in data modeling capabilities using its proprietary LookML language. 

This platform is ideal if your team needs scalable, centralized business metrics to enhance data governance. Looker processes data within the database itself, maintaining high performance even with large datasets. If you require comprehensive data modeling, Looker integrates smoothly with various SQL databases and other data sources. Its ability to create detailed visualizations and dashboards supports your organization in making strategic, informed decisions.

LookML data modeling: Looker’s proprietary language, LookML, offers a code-based approach to defining business logic and data relationships, providing granular control over how data is queried and visualized.

Data blocks: Pre-modeled pieces of business logic or whole datasets from third-party sources that can be natively integrated into your existing models.

Looker actions: Allows users to take meaningful actions on insights directly from within Looker, like changing data in your database, sending an email, or creating a task in project management software.

Embedded analytics: Looker’s Powered by Looker platform enables you to embed real-time analytics and data visualizations directly into your workflows, applications, or portals.

Viewer User: $30/user/month

Standard User: $60/user/month

Developer User: $125/user/month

Tableau logo.

Tableau: Best for data visualization

Overall Score

4.23/5

Pricing

2.1/5

General features and interface

4.3/5

Core features

4.8/5

Advanced features

5/5

Integration and compatibility

5/5

UX

4/5

Pros

  • User-friendly interface
  • Wide range of visualization options
  • Powerful data handling
  • Strong community and resources

Cons

  • Data connectivity issues
  • Limited data preparation
  • Costly for large teams

Why we chose Tableau

Tableau is well-known for its ability to turn complex data into comprehensible visual narratives. Its intuitive, drag-and-drop interface makes it accessible for non-technical users while still offering depth for data experts. The large array of visualization options, from simple bar graphs to intricate geographical maps, allows for highly customized presentations of data. With top-notch real-time analytics, mobile-ready dashboards, and secure collaboration tools, Tableau proves to be an invaluable asset for quick, accurate decision-making.

When compared to Microsoft Power BI, another platform known for its data visualization, Tableau excels in providing more sophisticated and customizable visualization options. While Power BI integrates well with other Microsoft products and offers competitive pricing, its visualization capabilities are not as advanced or flexible as Tableau’s. Tableau’s ability to handle large datasets and perform real-time analytics without compromising performance sets it apart. Additionally, its extensive community support and continuous updates ensure that it remains at the forefront of data visualization technology. 

Tableau transforms complex data into clear, comprehensible visual narratives. Its drag-and-drop interface is designed for users of all technical levels, making it easy to create a wide array of visualizations, from simple charts to intricate maps. 

If you need to present data visually in an engaging and understandable way, Tableau should be at the top of your list. The platform supports real-time analytics and mobile-ready dashboards, providing you with immediate access to insights. Collaboration tools make it easier for your teams to work together on data projects, improving overall efficiency and understanding.

  • Data blending: Enables users to blend data from multiple sources, providing a unified view of multiple datasets.
  • Drag-and-drop interface: Users can create complex visualizations using a simple drag-and-drop mechanism.
  • Real-time data analysis: Real-time data analysis allows for up-to-the-minute business insights and decision making.
  • Interactive dashboards: Lets users drill down into charts and graphs for more detail.
  • Tableau Public: A free service that allows users to publish data visualizations to the web. These can be embedded into webpages and blogs, shared via social media or email, and made available for download for other users.
  • Mobile-ready dashboards: Dashboards are optimized for tablets and smartphones, enabling users to access their data anytime, anywhere.

Free plan available

Tableau Viewer: $15/user/month

Tableau Explorer: $42/user/month

Tableau Creator: $75/user/month

Oracle logo.

Oracle Autonomous Data Warehouse: Best for scalable data management

Overall Score

4.18/5

Pricing

2.5/5

General features and interface

4.2/5

Core features

5/5

Advanced features

5/5

Integration and compatibility

4/5

UX

4/5

Pros

  • Optimized query and workload handling
  • Integrates with Oracle services
  • Elastic scaling
  • Self-managing automation

Cons

  • Dependency on Oracle ecosystem
  • Complex auto-scaling management

Why we chose Oracle Autonomous Data Warehouse

Oracle Autonomous Data Warehouse is designed to take the heavy lifting out of database operations while delivering impressive performance and adaptability. Imagine a system that grows with your business, automatically adjusting its resources based on your needs. 

While IBM brings strong machine learning capabilities to the table, it can’t match Oracle’s seamless scalability and automated management. Oracle goes a step further by baking machine learning right into the system, helping to fine-tune performance, bolster security, and streamline backups.

But it’s not just about handling more data. Oracle’s system plays well with others, integrating smoothly with its cloud ecosystem and a variety of enterprise tools. 

Perhaps most impressively, Oracle allows you to perform sophisticated data analysis and predictive modeling right within the warehouse. This in-database machine learning feature is a game-changer for efficiency and insights.

Oracle Autonomous Data Warehouse is designed to streamline data management processes, providing an efficient and automated platform for your analytics needs. As the industry’s first self-driving database, it runs natively on Oracle Cloud Infrastructure (OCI), automating tasks such as patching, provisioning, tuning, and scaling without the need for human intervention. This platform is particularly suited for enterprises looking to manage vast amounts of data with minimal manual effort, offering high performance and scalability.

You can benefit from its ability to integrate with various cloud environments, including AWS, Azure, and Google Cloud, providing expansive multicloud functionality. The platform supports real-time analytics and advanced machine learning models through its built-in Oracle Machine Learning services, which accelerate model creation and deployment. Additionally, Oracle Autonomous Data Warehouse’s Exadata infrastructure offers high-performance storage at reduced costs, making it a cost-effective solution for large-scale data operations.

Ideal for businesses that need to consolidate data from multiple sources into a single, query-optimized data store, Oracle Autonomous Data Warehouse provides robust support for data integration and analysis. With features like automatic data preparation, AutoML for automated model development, and graph analytics for managing complex data relationships, this platform enhances your ability to derive meaningful insights from your data. For organizations looking to modernize their data architecture and improve data accessibility and performance, Oracle Autonomous Data Warehouse is a powerful choice.

In-database machine learning: Offers in-database machine learning capabilities, allowing users to build and deploy models without moving data​.

Natural language queries: Enables natural language querying with AI, letting users interact with data without needing SQL knowledge​​.

Vector search: Supports vector search for identifying similar data across documents, images, and other unstructured data types​​.

Graph analytics: Includes advanced graph analytics features for uncovering relationships within complex data sets​​.

Spatial features: Provides comprehensive spatial data processing for large-scale location intelligence and geospatial applications​.

Automated threat detection: Uses AI-driven automated threat detection and remediation to enhance data security​.

  1. Compute Costs (ECPU Billing Model):
    • Serverless:
      • ECPU per hour: Pricing starts at approximately $0.1125 per ECPU hour.
    • Dedicated Infrastructure:
      • Exadata Storage per ECPU: Costs vary based on the specific configuration and usage, typically higher than serverless options.
  2. Storage Costs:
    • Serverless:
      • Database Storage: Charged per terabyte (TB) per month.
      • Backup Storage: Charged separately per terabyte (TB) per month.
    • Dedicated Infrastructure:
      • Database Storage and Backup Storage: Provisioned in TB increments, with specific pricing based on configuration.
  3. Minimum Term:
    • For dedicated infrastructure deployments, the minimum subscription term is 48 hours.

Additional Notes:

  • BYOL (Bring Your Own License): Users with existing Oracle licenses can benefit from reduced pricing under the BYOL model.
  • Cost Estimator Tool: Oracle provides an online cost estimator tool to help users calculate their expected monthly expenses based on their specific usage requirements.
Altair logo.

RapidMiner Studio: Best for data mining and aggregation

Overall Score

4.18/5

Pricing

2.5/5

General features and interface

3.9/5

Core features

5/5

Advanced features

4.5/5

Integration and compatibility

5/5

UX

4/5

Pros

  • Excellent data processing capabilities
  • Model validation mechanisms
  • Parallel processing support

Cons

  • Scripting limitations
  • Memory consumption
  • Complex advanced features may be overwhelming for learners

Why we chose RapidMiner Studio

The most compelling attribute of RapidMiner Studio is the level of nuance it provides during data discovery. ETL processes can be defined with numerous granular modifications, making the process of importing and scrubbing data a lot easier. Even messy, unstructured, or poorly organized data can be quickly parsed and processed once the correct automations are in place.

Data almost always has value, but for humans to leverage it meaningfully, it needs to be formatted in a comprehensible way for both users and AI tools. This is RapidMiner’s strong suit: transforming convoluted piles of information into visualizations, dashboards, and prescriptive insights.

KNIME also offers powerful data integration and manipulation capabilities but often requires more manual configuration and coding knowledge. RapidMiner provides a more user-friendly interface and automation features that streamline the ETL process, making it accessible to users with varying levels of technical expertise. Additionally, RapidMiner’s support for handling unstructured data and its ability to produce actionable insights swiftly make it the preferred choice for organizations focused on efficient data mining and aggregation. 

RapidMiner Studio is a premier platform for data mining and predictive analytics. It is suitable for both data scientists and business users, offering extensive tools for data preparation, model building, and validation. 

If your organization needs to perform advanced data analysis and predictive modeling, RapidMiner’s integration capabilities with various data sources and third-party applications enhance its versatility. The platform’s collaborative features allow your teams to share workflows and insights effectively, driving better business outcomes.

Automated data science: Simplifies complex data transformation, model selection, and validation tasks.

Multi-threaded execution: Capitalizing on your machine’s computational capabilities, RapidMiner offers multi-threaded execution for faster data processing and model building.

Rich data preprocessing tools: Provides a vast range of preprocessing operators, allowing users to clean, transform, and enrich their data efficiently.

Predictive modeling: Supports numerous machine learning algorithms, enabling users to create advanced predictive models.

Visual workflow designer: Drag-and-drop visual interface lets users design complex data workflows with ease, minimizing the need for code.

Professional: $7,500/user/month

Enterprise: $15,000/user/month

AI Hub: $54,000/user/month

IBM Decision Optimization: Best for machine learning

Overall Score

4.1/5

Pricing

2.1/5

General features and interface

4.5/5

Core features

5/5

Advanced features

5/5

Integration and compatibility

4.4/5

UX

3.8/5

Pros

  • Advanced optimization algorithms
  • Integration with machine learning
  • Scalability
  • Customizable models

Cons

  • Limited documentation
  • Inflexible licensing
  • Requires expertise

Why we chose IBM Decision Optimization

IBM has been a major player in computer technologies for decades, having transitioned from producing hardware to developing cutting-edge machine learning systems. Their expertise in this area has placed them at the forefront of business intelligence and prescriptive analytics. While IBM Watson often receives the most attention, IBM Decision Optimization is an equally impressive suite of BI tools that enable large-scale enterprises to transform their operational data into powerful optimization solutions. It is part of IBM’s extensive suite of business intelligence tools.

Alteryx is a very similar competitor, also offering strong data preparation and predictive analytics but lacking the sophisticated optimization capabilities that IBM provides. A key differentiator is IBM’s use of CPLEX solvers, which allow for complex, large-scale optimization problems to be solved efficiently—a feature Alteryx does not offer. 

IBM also has the advantage of offering seamless integration with Watson Studio. This gives you direct utilization of machine learning models within optimization workflows, providing a streamlined, high-performance solution for real-time data processing and scenario planning. Alteryx, while strong in its domain, requires more manual effort to combine predictive and prescriptive analytics, limiting its efficiency in handling complex optimization scenarios. 

With IBM Decision Optimization, you can tackle complex operational challenges across various sectors, from supply chain management to resource allocation. 

Leveraging advanced algorithms and CPLEX solvers integrated with IBM Cloud Pak for Data, this platform turns intricate data sets into actionable insights. If you run a large enterprise that requires sophisticated scenario analysis and what-if modeling to optimize your operations, IBM Decision Optimization is especially beneficial. By integrating with IBM Watson Studio, you can merge machine learning models with optimization techniques, enhancing your operational efficiency and accuracy.

Also read: Reporting Tools Software Guide 2024

Prescriptive analytics: Uses mathematical and computational sciences to suggest decision options to advantage businesses.

Mixed-integer programming (MIP): Enables users to model and solve problems where the decision variables are a mix of continuous and integer variables.

Constraint programming: Helps solve complex combinatorial problems by specifying the constraints that need to be satisfied. 

Heuristic methods: For complex problems where exact methods might be too slow, IBM Decision Optimization provides fast, high-quality heuristic solutions.

Scenario analysis: Allows businesses to consider a range of outcomes and conditions for multiple scenarios to better manage risks and uncertainties. 

IBM ILOG CPLEX Optimization Studio:

IBM Decision Optimization for Watson Studio:

  • Contact for Pricing: Custom pricing is available based on enterprise requirements and deployment scale​ (GptDemo)​.

IBM Cloud Pak for Data:

  • On-Demand Pricing: Starts at $0.56 per capacity unit hour, with additional costs for storage and data transfer.
  • Subscription Pricing: Annual subscriptions are available at a custom quoted price.
KNIME logo.

KNIME: Best for data science flexibility on a budget

Overall Score

4.11/5

Pricing

3.3/5

General features and interface

3.9/5

Core features

3.5/5

Advanced features

5/5

Integration and compatibility

5/5

UX

3.5/5

Pros

  • Open source
  • Extensive integration options
  • Extensive analytics capabilities
  • Strong community support

Cons

  • Resource-intensive workflows
  • Limited in-built visualizations
  • Complex deployment

Why we chose KNIME

While KNIME lacks the sleek, push-button UIs that most other BI tools present, this isn’t necessarily a drawback, depending on the use case. For those in need of high levels of customization and the ability to shape the models and learning algorithms to their data pipelines, workflows, and native environments, KNIME has a lot to offer.

Additionally, KNIME is free to use for individual users, and its more DIY structure facilitates lower costs than other solutions when adding to the user base. KNIME’s “data sandbox” is perfect for data teams that want to supercharge their efforts but don’t need to offer widespread end-user access to the tools themselves.

When compared to RapidMiner Studio, another competitor known for its strong data mining and aggregation capabilities, KNIME wins in the categories of flexibility and cost-effectiveness. RapidMiner offers a more guided experience with its automation features, but this comes at a higher price point and with less customization. KNIME, in contrast, provides a more open environment where data scientists can build highly tailored workflows without being constrained by pre-built processes.

KNIME (Konstanz Information Miner) provides a highly customizable environment for your data analytics needs, catering to data scientists and analysts who require granular control over their workflows.

Its modular design allows you to build data processes using a variety of nodes for tasks like data preprocessing and machine learning. KNIME’s open-source nature makes it accessible to individual users at no cost, with additional enterprise features available for larger teams. If you prioritize flexibility and innovation in your data science projects, KNIME offers a sandbox environment perfect for experimenting with different models and algorithms.

Also read: Best Data Analysis Software & Tools for 2024

Visual workflow editor: Provides an intuitive, drag-and-drop style visual interface for building data workflows. This makes the process of data manipulation, analysis, and visualization easy to understand and execute.

Extensive integration capabilities: Supports a wide range of data formats and systems, including SQL, NoSQL, Hadoop, and various cloud storage options, enabling seamless data integration from diverse sources.

Open source and customizable: Offers the flexibility to customize the platform according to specific needs. Users can contribute new functionalities via KNIME’s node extension system.

Rich analytics tools: Houses a comprehensive set of tools for data mining and machine learning algorithms, statistical functions, and data visualization, serving as a robust platform for data-driven decision-making.

Contact KNIME for a customized quote.

Prescriptive analytics

A quick breakdown of the four common functions of business intelligence:

Descriptive AnalyticsThe “What”Used to organize data, parse it, and visualize it to identify trends.
Diagnostic AnalyticsThe “Why”Used to analyze trends, examine their progress over time, and establish causality.
Predictive AnalyticsThe “When”Used to compile trend and causality data, and extrapolate upcoming changes to anticipate outcomes.
Prescriptive AnalyticsThe “How”Used to predict possible scenarios, test possible strategies for ROI or loss potential, and recommend actions.

Prescriptive analytics is among the most advanced business applications for machine learning and data science. It requires a significant amount of AI processing and depends on large volumes of reliable data. More importantly, like a human employee, it can be trained to respond to inputs and scenarios over time, improving the recommendations it outputs.

For a deeper dive on prescriptive analytics and where it fits into the data analysis ecosystem, check out this article on data analysis software.

“Always tell me the odds”: Why prescriptive analytics matter

Prescriptive analytics isn’t a crystal ball. What it is might be closer in analogy to an independent consultant or a military tactician. It surveys the battlefield and considers numerous scenarios based on likelihood, parameters and circumstantial constraints, intensity of effects on final outcomes, and the options or resources available to the organization.

Then, after simulating the possibilities and comparing current plans to potential alternatives, it makes recommendations to promote the most positive results. 

In short, it doesn’t remove the uncertainty from business planning; it reduces the level of disruption caused by unanticipated events or a lack of forethought.

Forecasting outcomes like this can be used to achieve a number of important business goals:

  • Preventing or mitigating loss
  • Minimizing or avoiding risk factors
  • Optimizing processes, schedules, and routes
  • Improving resource utilization and limiting downtime
  • Anticipating opportunities

With prescriptive analytics, businesses can work proactively, instead of reactively. It’s reassurance and validation when things go according to plan, and it’s a safety net when things take a turn for the catastrophic. Either way, you’ve explored the possibilities via numerous scenarios and simulations, and you’re as prepared as possible for what the future brings.

Choosing the best prescriptive analytics software

Remember, “crazy prepared” is only a negative until everyone needs what you’ve prepared in advance. Hopefully, this list of prescriptive analytics tools will help you find the solution that positions your business as the Batman of your industry. If not, check out our in-depth embedded analytics guide for more insight on how to choose a provider for your use case.

Looking for the latest in Business Intelligence solutions? Check out our Business Intelligence Software Buyer’s Guide.

Frequently asked questions (FAQ)

Prescriptive analytics is a branch of data analytics that uses machine learning and computational modeling to suggest actions for optimal outcomes based on given parameters.

To choose the best prescriptive analytics platform for your business, assess your specific needs such as data volume, type of analytics required, scalability, user-friendliness, and budget, and review the features, integrations, support, and customer reviews of potential platforms.

Techniques of prescriptive analytics include optimization, simulation, decision analysis, machine learning, and heuristics. These methods help in recommending actions, predicting outcomes, and finding the best course of action based on data-driven insights.

Examples of prescriptive analytics include supply chain optimization, personalized marketing, financial portfolio management, and healthcare treatment plans. These applications use data to recommend specific actions that achieve desired outcomes.

The four types of data analytics tools are descriptive (e.g., dashboards, reports), diagnostic (e.g., root cause analysis), predictive (e.g., forecasting, regression analysis), and prescriptive (e.g., optimization models, recommendation systems).

Algorithms used in prescriptive analytics include linear programming, mixed-integer programming, constraint satisfaction, genetic algorithms, and machine learning algorithms like reinforcement learning. These algorithms help in determining optimal decisions and actions.

At TechnologyAdvice, we assess a wide range of factors before selecting our top choices for a given category. To make our selections, we rely on extensive research, product information, vendor websites, competitor research, and first-hand experience. We consider what makes a solution best for customer-specific needs.

By defining business needs, we determine the essential features organizations in various sectors require and select platforms that will cover all bases. Reputable providers known for their ease of use and customer satisfaction are added to our compilation list for further analysis. We then evaluate each solution based on the features they offer, considering the platform’s usability, integration capabilities, customization options, mobile access, and other relevant functionalities.

Price plans, hidden fees, customer reviews, and customer support are also assessed in the selection process. TechnologyAdvice writers often take advantage of free trials and demos to get a first-hand user experience of available software. Finally, we curate a comprehensive list based on the previously stated factors, ensuring readers have the necessary tools to make an informed decision.

We rely on an internal algorithm to calculate star ratings, which are based on many factors.

My research focused on your top-of-mind concerns like price, core and advanced features, and user experience. Below is a breakdown of the categories I used to grade each platform. Each category includes my expert score, contributing to its overall score.

As the market changes, we reevaluate our choices so you always receive the best insight for your purchasing decision.

User reviews

User reviews from third-party software platforms like Capterra and G2 accounted for a portion of the software’s overall score. We focused on software that received at least 3.5 out of 5 stars on these sites. User feedback plays a significant role in narrowing down the list of top products to compare, providing real-world insights into each platform’s performance and user satisfaction.

Pricing

Software with transparent pricing, discounts, free trials, and free plans received the highest scores. We also considered each platform’s “value for money,” determining whether the features in each price tier or module are competitive with other vendors in the space.

Platform and interface

This category evaluates how easy the platform is to use, its scalability, customer service quality, and data security. It covers the intrinsic features of most software platforms and vendors, including integration with current tech stacks.

Core and advanced features

This section assesses crucial capabilities such as optimization algorithms, scenario planning, and real-time data processing. More advanced tools like machine learning capabilities, predictive analytics integration, and collaboration tools are also analyzed and scored.

Integration and compatibility

We evaluate how seamlessly a prescriptive analytics system can mesh with your existing technological ecosystem. This includes API availability, pre-built integrations with common business tools, ease of data import/export, and compatibility with other business tools.

User experience and usability

This category looks at interface design, the learning curve, customizability, accessibility, and speed and responsiveness. It ensures the software is user-friendly and efficient in meeting business needs.

By systematically evaluating these categories, we ensure a thorough and balanced assessment of prescriptive analytics software, helping businesses make informed decisions tailored to their specific requirements.

The post Top Prescriptive Analytics Tools & Software (2024) appeared first on TechnologyAdvice.

]]>
Top Prescriptive Analytics Tools & Software (2024) Learn about the benefits of prescriptive analytics tools and software, and review the top options currently available on the market. See our top tools of 2024. Azure,Business Intelligence,IBM decision optimization,KNIME,looker,prescriptive analytics,RapidMiner,Tableau,Prescriptive analytics tools alteryx azure sap-logo google looker tableau-svg oracle output-onlinepngtools logo-ibm-png-ibm-logo-png-1800 IBM Watson IoT Platform knime alteryx alteryx-1 AlteryxAPADataScienceandDecisions AlteryxAPADataEnrichmentandInsights azure azure 1 azure 6 azure 5 azure 4 azure 3 azure 2 sap-logo SAP IBP 1 SAP IBP 2 SAP IBP 3 SAP IBP 4 SAP IBP 5 google looker looker-dashboards Looker looker-dashboard-example looker 1 Looker-dashboard tableau-svg tableau-dashboard-sf asana Tableau Dashboard tableau-dashbaord Donut charts in Tableau oracle oracle ADW 1 Oracle Autonomous Data Warehouse 6 Oracle Autonomous Data Warehouse 5 Oracle Autonomous Data Warehouse 4 Oracle Autonomous Data Warehouse 3 Oracle Autonomous Data Warehouse 2 output-onlinepngtools RapidMiner4 RapidMiner3 RapidMiner2 RapidMiner1 logo-ibm-png-ibm-logo-png-1800 IBM Watson IoT Platform IBM decision optimization screenshot 2 IBM decision optimization screenshot 1 knime knime2 knime1
Best Construction CRM Software for 2024 https://technologyadvice.com/blog/sales/best-construction-crm/ Wed, 22 May 2024 20:33:31 +0000 https://technologyadvice.com/?p=101261 Finding the right CRM for your business doesn’t have to be hard. Read our Comparison of the best construction CRMs based on features and pricing.

The post Best Construction CRM Software for 2024 appeared first on TechnologyAdvice.

]]>
Choosing the best CRM for contractors or construction companies can be challenging in a seemingly endless sea of platforms. The right construction CRM software can make it easier to streamline sales and forge stronger relationships with your clients. CRM software allows you to focus more on selling home construction projects and overseeing major client projects. Finding the best CRM for contractors can be tricky, but once you land on the appropriate solution for your business, it will become easier to maintain and grow. 

Top 7 construction & contractor CRM software

Some construction CRM software options include:

SPONSORED

Software Spotlight: Pipedrive

Pipedrive helps construction firms manage contacts, attract leads, engage multiple stakeholders, and track project progress.

  • Project management tool with in-app messaging
  • Manage and track deals using custom sales pipelines
  • Manage construction projects on the go with Pipedrive mobile app
  • Smart Docs tool for auto-generating proposals and obtaining e-signatures

Visit Pipedrive

The right CRM platform for your business should have features that benefit your daily operations and are in tune with your business’s unique needs. Good CRM software for construction companies and contractors typically focuses on better managing company-wide email, project planning, bid tracking, and processing payments.

Still looking for the right solution? Check out our comprehensive CRM Software Buyer’s Guide or our guide to CRM Software for Small Businesses for many more recommended solutions.

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Starting Price (Per user/month)

Free Option

Quotation Tools

Mobile Option

Customer Service Type

hubspot icon logo in orange.

HubSpot CRM

$23 per user/month for the hub and $45 per month for two users

Yes

Yes

Yes

Online chat, email, and phone support available

Salesforce logo.

Salesforce

$25 per user/month

No

Yes

Yes

24/7 support only available on the unlimited plan

Pipedrive logo.

Visit Pipedrive

$24 per user/month

No

Yes

Yes

24/7 support available

Insightly logo

Insightly

$29 per user/month

Yes

Yes

Yes

Phone and email  support available

Houzz Pro logo.

Houzz Pro

$65 per user/month

Yes

Yes

Yes

Chat and phone support available

SalesRabbit logo

SalesRabbit

$29 per user/month

No

Yes

Yes

Phone and email support available

BasisBoard logo

BasisBoard

Information not provided by vendor

No

Yes

Yes

Phone and email support available

HubSpot CRM: Best overall construction CRM


Pros

  • Comprehensive free plan compared to competitors
  • Easy content creation
  • Strong customer service, depending on your plan
  • Meeting scheduling
  • Quote generation to send estimates and receive signatures

Cons

  • Limited project management features
  • Higher tiers not cost effective for smaller businesses
HubSpot CRM logo.

Our Rating: 4.5/5

Flexible pricing: HubSpot CRM offers several different plans that vary in cost, with features that are often specific to each plan. The free plan carries a lot of value, is easy to use and navigate, and offers robust tools to help streamline your company’s operations. It is important to note, however, other plans bundle services with fully customizable solutions. HubSpot’s marketing, sales, customer service, and operational hubs are part of a starter bundle that carries a $45 monthly cost for two users, with options available for plan expansions.  

Ease of use: HubSpot CRM is easy to use, with a simple user interface. For most businesses, this ease of use goes a long way, which is especially important since there is a lack of customer service support when working with the free version. However, tutorials for some of the tools you regularly use are available online and should help you adequately resolve any issues. There is also a large HubSpot knowledge base that’s free to access.

Content creation made easy: When it comes to content creation, HubSpot makes it easy. The drag-and-drop experience for creating custom content like landing pages, various forms, and email templates couldn’t be simpler. This CRM also has an option that offers a hands-off approach to managing social media. Scheduling approved content to post online through automation frees up time and allows you and your team to focus on more important tasks.

Advanced AI sales forecasting: A new feature that more accurately predicts future sales than ever before. It increases forecast accuracy, offers projections, and provides realistic goal alignment and strategic planning.

Free trial available

Free plan available

Starter: $15/user/month

Professional: $90/user/month

Enterprise: $150/user/month

HubSpot CRM’s user interface is designed with simplicity and efficiency in mind. Its dashboard and reporting tools are particularly beneficial for construction businesses to track projects and client interactions seamlessly.

Its comprehensive suite of no-cost marketing tools sets HubSpot CRM apart in the construction industry. Unlike many competitors, HubSpot offers a free plan with essential marketing tools, making it an ideal choice for construction businesses looking to maximize their marketing efforts without additional costs.

While other CRMs like Salesforce and Zoho offer industry-specific features, they often come at a higher cost, especially for marketing tools. HubSpot balances functionality and cost-effectiveness, making it more suitable for construction businesses with tight marketing budgets.

HubSpot’s latest feature introduces AI-powered sales forecasting, enhancing precision in predicting future sales using in-month data. This advancement significantly increases forecast accuracy, offering “most likely,” “upper,” and “lower” projections for well-informed decision-making. It benefits sales and service teams by providing data-driven insights for realistic goal alignment and strategic planning, with historical data analysis further refining forecast reliability. Available in public beta for Professional and Enterprise tiers, it requires two months of deal data for activation, recommending consistent deal updates for optimal results.

Pricing: 4.8/5

General features and interface: 4.4/5

Core features: 4.5/5

Advanced features: 3.8/5

Integration and compatibility: 4.8/5

UX: 4.8/5

Industry-specific features: 3.5/5

HubSpot CRM is an intuitive and easy-to-use software platform. While HubSpot offers tools and services for free right from the start, it also features flexible planning bundles that you can adopt and customize for your business. HubSpot’s tools are modular in nature and coincide with the growth of your company.

HubSpot CRM has become more intuitive and construction industry-friendly. It has enhanced its project management features and integrations with construction management software, such as CompanyCam, a photo-based communication solution created for contractors. These additions more effectively address the industry’s specific needs than in previous versions.

Having said this, HubSpot CRM could further enhance its construction-specific features, such as more advanced project tracking and on-site communication tools, to stay ahead of competitors like Salesforce and Zoho, which are continuously updating their industry-specific offerings.

Pipedrive: Best for sales pipeline management


Pros

  • Workflow automation
  • Affordable paid plans
  • Unlimited and fully customizable sales pipelines
  • Simplified application programming interface (API) access

Cons

  • No free plan
  • No phone support on low-tier plans
Pipedrive logo.

Our Rating: 4.2/5

Sales pipeline management: Pipedrive provides a visual sales pipeline specifically designed to track and manage construction bids and contracts.

Activity and goal tracking: The Goals tool under Insights helps you track your deal and activity progress, preparing you for more effective sales efforts.

Customizable workflows: The platform offers customizable workflows that can be tailored to fit the unique processes and stages of construction projects.

Integration with contracting tools: The CRM supports integration with Quickbooks, map software, and other field service management tools. 

Mobile accessibility: Workers and managers can access and update project information from construction sites.

Comprehensive Reporting: The CRM includes comprehensive reporting tools that provide insights into project performance, client interactions, and financial metrics.

Document management: This allows for easy storage and retrieval of construction project documents like blueprints and contracts.

Custom fields and data management: Pipedrive allows the addition of custom fields to manage specific data relevant to construction projects.

Free trial available

Essential: $24/user/month

Advanced: $44/user/month

Professional: $64/user/month

Power: $79/user/month

Enterprise: $129/user/month

Pipedrive proves its mettle as a construction CRM with a stellar blend of features tailored to the industry’s needs. Its intuitive visual pipeline management, coupled with forecasting and reporting capabilities, offers a clear snapshot of project progress and potential bottlenecks.

Pipedrive CRM is best for construction businesses seeking a CRM that excels in centralizing multi-channel data (the practice of interacting with customers via multiple channels such as social media, text, email) and automation. Its high scores in user experience, integration, and core features, backed by positive user reviews, make it a top recommendation.

What sets Pipedrive apart from competitors like Freshsales and Keap is its intuitive design focused on centralizing data from multiple channels. This feature is crucial in the construction sector, where managing diverse data streams is a daily challenge.

Pipedrive also scores higher than its peers in multi-channel support and ease of data import/export, making it ideal for construction businesses that deal with various data sources and require seamless integration.

In October 2023, Pipedrive added two new AI-powered features. The Sales Inbox syncs multiple email accounts and categorizes emails based on criteria. The AI-powered SmartApp Recommendations analyze customers’ businesses and recommend relevant apps from Pipedrive Marketplace.

Pricing: 3.5/5

General features: 4.3/5

Core features: 4.6/5

Advanced features: 3.5/5

Integration and compatibility: 4.8/5

UX: 4/5

Industry-specific features: 3.9/5

Pipedrive is another cloud-based CRM platform geared toward improving a company’s sales figures. This CRM is designed from the ground up to facilitate sales teams and is a more affordable option for small-scale businesses that would benefit from an easy-to-use and fully customizable software solution.

Pipedrive’s user interface is designed for simplicity and efficiency. Its customizable dashboard and easy navigation significantly benefit construction managers who need quick access to project data.

As the platform has progressed, it has emphasized its multi-channel data management and automation features. These improvements are particularly beneficial in the construction industry, because it streamlines access to project details, client communications, and workflow management, enhancing efficiency and decision-making across all stages of construction projects. 

Lower-tier versions of Pipedrive can be limited, so your company stands to benefit more from paying extra for a higher-tier option. Like some other CRMs, Pipedrive also offers contact management, automation, anywhere access, and the option for mobile phone support.

SalesRabbit: Best for field sales tracking


Pros

  • Well-organized user interface
  • Excels at tracking a rep’s progress and referencing completed sales
  • Easy to use

Cons

  • Software can sometimes crash
  • Can be buggy when using software on Android mobile devices
SalesRabbit logo.

Our Rating: 4.2/5

Exceptional sales tools: SalesRabbit’s tools can improve a sales representative’s pitch when in the field. With direct mobile access, sales representatives can also refer to interactive presentations, documents, and other relevant content, all of which can help them close a sale. Users can also access digital contracts from any mobile device as they meet with prospective clients who are a digital signature away from becoming a new customer.

Canvassing: With SalesRabbit, contractors can rate and assign areas to teams, analyze historical data, monitor progress, and map out customers.

Digital contracts: The form builder and contract designer help create custom digital contracts and electronic signatures. Sync customer data, reduce transaction times, and seal deals while out in the field.

Free plan available

Team: $29/user/month

Pro: $39/user/month

Enterprise: Contact SalesRabbit for a customized quote

SalesRabbit CRM is best for construction businesses focusing on field sales tracking and lead management due to its specialized features, ease of use in field conditions, and lead management tools.

The tools SalesRabbit makes available to sales representatives allow them to develop their efficiency further, increase motivation, and deepen their understanding of the goals set by the company. SalesRabbit also allows management to track a rep’s progress by using built-in GPS functionality.

What sets SalesRabbit apart from its competitors is its laser focus on the construction industry’s specific needs. Unlike generic CRM solutions, SalesRabbit offers tailored functionalities for field sales tracking and lead management.

Compared to broader CRM platforms, SalesRabbit provides more nuanced tools for on-site sales management and client interactions, which are crucial in the construction industry. While other CRMs might excel in office-based sales or digital marketing, SalesRabbit makes its mark in the field where construction sales happen.

Pricing: 4.2/5

General features and interface: 4.6/5

Core features: 5/5

Advanced features: 3.3/5

Integration and compatibility: 3.8/5

UX: 4/5

Industry-specific features: 4.2/5

SalesRabbit’s user interface is designed with field sales teams in mind, offering an intuitive and responsive experience. This design choice significantly reduces the learning curve and enhances on-site productivity, a critical aspect for construction professionals often working in dynamic environments.

SalesRabbit tracks sales and lead management and is tailored for door-to-door field sales representatives. These professionals rely on the software to improve their sales performance and increase lead conversions.

While SalesRabbit excels in many areas, it could further enhance its offering by expanding its e-commerce compatibility and improving VoIP capabilities.

Basis Board: Best for bid management


Pros

  • Tracks bid deadlines and open projects through automation
  • Emails are well-organized and easy to manage
  • Successfully eliminates overhead
  • Easy to use

Cons

  • Difficulty when attempting to merge projects
  • Navigating plans can be somewhat tedious
Basis Board logo.

Our Rating: 4.2/5

Excellent bid board tool: By providing a bid board, Basis Board helps companies complete various tasks like sending proposals, responding to requests for information (RFIs), and inviting vendors to bid on projects.

Centralizing systems: Companies can use Basis Board to organize bid invitations by placing them in a centralized hub for easy reference. This will ultimately prevent estimators from working on the same tasks.

High level of integration: Basis Board connects with major email services like Gmail and Outlook, construction management tools including Procore and Autodesk Construction Cloud, and syncs with most calendars.

Free trial available

Contact Basis Board for a customized quote

We selected Basis Board for its extensive bid management system. The ability to track bids from start to finish adds an extra tool that is supremely beneficial to manufacturers. Having bid management woven tightly into CRM software creates a synergy that is hard to beat as you bounce between bidding jobs and working with existing clients.

Compared to more generalized CRM systems, BasisBoard offers more detailed and construction-specific functionalities, such as integrated bid calendars and direct communication channels with contractors. This focus makes it more suitable for subcontractors who need specialized tools over generic CRM features.

Basis Board has evolved to become more intuitive and aligned with the specific needs of construction bid management. This evolution is seen in its streamlined interface, improved data integration capabilities, and enhanced communication features, all critical for efficient bid management.

For subcontractors in construction, one of the key decision-making factors for Basis Board is its specialized bid tracking system. Designed for subcontractors and material vendors, it tracks all bids in one collaborative workspace with no manual data entry. Its integration with construction management software is also a major selling point, as is its tailored communication tools.

Basis Board’s design prioritizes ease of use and efficiency, with a clear, intuitive interface that reduces the learning curve for subcontractors. This user-centric design approach ensures subcontractors can quickly adapt to and benefit from the CRM, even under the fast-paced conditions of construction projects.

Pricing: 4.2/5

General features and interface: 4.4/5

Core features: 5/5

Advanced features: 3.3/5

Integration and compatibility: 3.8/5

UX: 4/5

Industry-specific features: 4/5

Basis Board is an efficient software platform intended for construction build management. It offers features that appeal to businesses that focus on commercial subcontractors, material vendors, and supply houses.

Basis Board offers a collaborative workspace that is free from tedious data entry. The software also successfully automates daily manual tasks, where repetition usually consumes time and resources.

To further solidify its position as the leading construction CRM for bid management, Basis Board could enhance its analytics capabilities and expand its range of integrations with emerging construction technologies. These improvements would provide subcontractors with even more robust tools to manage bids effectively and stay competitive in the dynamic construction industry.

Salesforce Sales Cloud: Best for customizable construction CRM


Pros

  • Fully customizable CRM with powerful add-on tools
  • Powerful AI: Einstein Copilot
  • Extensive platform integrations
  • Powerful analytics and reporting
  • Advanced project management tools

Cons

  • Very costly
  • Time-consuming setup and maintenance
Salesforce Marketing Cloud Intelligence.

Our Rating: 3.9/5

Project management: Salesforce CRM offers specialized project management tools essential for tracking and managing construction projects.

Einstein Copilot: Salesforce’s Einstein Copilot AI improves decision-making and customer interactions via predictive analytics, lead scoring, and recommendation systems.

Analytics and reporting: Its advanced analytics and reporting capabilities provide insights into project performance and client interactions.

Customization and flexibility: The platform’s high degree of customization means it can be tailored to meet the needs of the construction industry.

Integration capabilities: The platform integrates with various construction management software, enhancing operational coherence.

Mobile accessibility: Its mobile functionality allows construction professionals to access and manage CRM data on-site.

Free trial available

Free plan available

Starter: $15/user/month

Professional: $90/user/month

Enterprise: $150/user/month

For construction, Salesforce is best for firms seeking a cloud-based CRM that offers flexibility, comprehensive project management tools, and integration capabilities. Its ability to provide real-time data access across project sites sets it apart from competitors.

Salesforce was the first to market with a comprehensive AI solution when it introduced Einstein AI. The tool was recently reinvented as Einstein Copilot, now powered by Microsoft’s AI solution. 

The recently introduced Einstein Copilot enables Salesforce clients to produce responses using their own safe data while adhering to strict data governance and without the requirement for costly AI model training. Einstein Copilot can perform a variety of functions, including answering queries, summarizing material, creating new content, understanding challenging talks, and automating processes across Salesforce products, giving users a more unified experience.

The interface design scored 75 out of 100, reflecting a user experience that balances complexity and usability. This is crucial for construction professionals who require quick, intuitive access to project data.

Unlike many competitors, Salesforce offers a comprehensive suite of tools tailored for the construction industry. Its cloud-based nature allows for seamless integration with on-site activities, a critical need in construction project management.

Pricing: 2.7/5

General features and interface: 4.5/5

Core features: 4.5/5

Advanced features: 4.2/5

Integration and compatibility: 3.8/5

UX: 4/5

Industry-specific features: 5/5

Salesforce is especially useful for established companies wishing to streamline their sales processes through automation, which makes it easier to convert leads and maintain a healthy customer base. 

For construction firms, factors like project management efficiency, data accessibility, and integration capabilities are paramount. Salesforce’s high scores in these areas (100 in document storage and 100 in API availability) highlight its alignment with these industry-specific needs.

This CRM includes many dedicated tools that work well, including a marketing product that offers full automation for email campaigns and keeps track of customer activity. In recent years, Salesforce has integrated advanced features like AI analytics and multi-channel support.

However, many add-on features can complement your business and make it run more efficiently. Smaller businesses will find the amount of money they’ll need to invest to get the most out of this cloud-based CRM may not fit their budgets. 

There is no free version of Salesforce, so individual contractors and sole proprietors will likely benefit from an alternate CRM platform.

Insightly: Best overall CRM for construction contractors


Pros

  • Integrations with third-party applications.
  • Reliable automation of workflows, various tasks, and email.
  • Full web and mobile access.
  • Dashboard customization.

Cons

  • Limited features available in free plan.
  • Lack of phone support.
  • Workflow automation is an option that’s only available for high-tier paid plans.
Insightly logo.

Our Rating: 3.9/5

Unique sales tools: Unlike other CRMs, Insightly allows salespeople to take photos of business cards on their mobile phones; the information on the card is then used to generate new leads within the software for easy reference.

Useful email tools: Insightly offers a unique tool that schedules customer and lead emails. Because the platform can automate tasks and workflow processes, it will save your team a lot of time and reduce the amount of work that is usually done manually.

Customizable project management: Insightly stands out by integrating project management directly into the CRM platform, allowing a seamless transition from sales to project execution. Users can create and track projects, set milestones, and assign tasks within the same system, ensuring that every team member is on the same page and that projects are closely aligned with customer requirements and timelines.

Advanced reporting and analytics: Insightly provides comprehensive reporting and analytics tools that enable businesses to track performance and customer interactions in real-time. With customizable dashboards and the ability to generate detailed reports, companies can gain valuable insights into sales trends, campaign effectiveness, and customer behavior, aiding in informed decision-making and strategy development.

Integrated mobile application: Insightly’s mobile app ensures that sales and project teams have access to critical information and can perform essential tasks from anywhere, at any time. This feature supports real-time updates to customer data, project details, and task statuses, enhancing communication and collaboration among team members, regardless of their location.

Free trial available

Plus: $29/user/month

Professional: $49/user/month

Enterprise: $99/user/month

When it comes to construction-focused CRMs, Insightly carves out a unique space with its dual emphasis on customer relationships and project management. Its advanced pipeline visualization and tracking, contact management, and integration with popular tools like G Suite and Office 365 make it an excellent fit for handling construction projects.

It offers comprehensive project management features, ease of integration with construction-specific tools, and the ability to scale as businesses grow. Its focus on enhancing contractor-client relationships through management tools makes it an asset in the construction industry.

A must for the industry, it integrates well with construction-specific tools and focuses on project-centric functionalities. Unlike many competitors, the platform provides a unique blend of CRM and project management, making it an all-in-one solution for contractors.

Insightly scores impressively across various performance categories. With a total score of 77.6 out of 100, it demonstrates strong capabilities in user experience, integration, and core features, particularly in contact management, task automation, and document storage.

Pricing: 4.2/5

General features and interface: 3.6/5

Core features: 4.3/5

Advanced features: 3/5

Integration and compatibility: 4.2/5

UX: 3.8/5

Industry-specific features: 3.5/5

For construction contractors, the ability to seamlessly integrate project management with customer relationship management is paramount. Insightly’s design caters to this need more directly than others like EngageBay or Smartsheet, which excel in CRM or project management, respectively, but not necessarily in the integration of both.

Insightly is an easy-to-use CRM that allows businesses to create data fields and modules that, when optimized, can be used to oversee projects, manage events, and complete various tasks all within one platform. At its core, Insightly is a cloud-based CRM that makes managing your sales pipeline a cinch.

There are a variety of plans to choose from that will improve workflows and optimize regular tasks. This applies to tasks for marketing and sales teams working together on general projects and events.

However, while Insightly leads in many aspects, it could further strengthen its position by enhancing its AI analytics and collaboration tools, ensuring it remains at the forefront.

Houzz Pro: Best for payment scheduling and invoicing


Pros

  • Ease of use
  • Strong customer support
  • Good user interface
  • Reasonably priced

Cons

  • Issues syncing invoices
  • The large number of features can be confusing for some users
Houzz Pro logo.

Our Rating: 3.4/5

Scheduling: Houzz Pro offers a scheduling tool dedicated specifically to the construction industry called Takeoffs that enables users to map out an entire project visually. Users can toggle between Gantt, calendar, and list views, assign tasks to team members and create dependencies, and create templates based on your process and preferences. 

Useful tools overall: Professionals are able to do many things through available platform features like progress tracking for every project, which betters project management, and lead management, which includes growing client lists and the ability to easily communicate with them through client dashboards.

Personalized attention with email notifications and quick replies: Houzz Pro offers features like “quick replies” for time-saving message creation, email nudges for client actions on estimates or proposals, and reminders.

Virtual consultations: The CRM program integrates with calendars for scheduling video meetings or phone calls.

Cloud-based file sharing: This feature supports unlimited file uploads.

Gmail extension: Houzz Pro includes a built-in Gmail extension, allowing users to create new leads directly from Gmail, manage leads, and save email templates without leaving their email interface.

Automation and integration: The CRM program is designed to sync with various tools, reducing manual errors and duplications.

Free trial available

Free plan available

Starter: $65/month

Essential: $99/month

Pro: $149/month

Ultimate: $499/month

Houzz Pro wins the competition for industry-specific features by a large margin. Its comprehensive project management, 3D floor plan visualization, and client collaboration tools are tailored to the unique needs of construction and design businesses. With its ability to generate detailed proposals and synchronize project schedules with business goals, Houzz Pro emerges as a top choice.

Unlike many of its competitors, Houzz Pro integrates payment scheduling and invoicing seamlessly into its CRM platform. Uniquely, this integration is a core feature rather than an add-on, designed with the specific needs of construction contractors in mind.

While other CRMs like HubSpot offer broader functionality, Houzz Pro’s focus on construction-specific needs like payment scheduling and invoicing makes it more suitable for contractors who prioritize financial management within their CRM system.

Pricing: 2.9/5

General features and interface: 3.5/5

Core features: 4.1/5

Advanced features: 3.5/5

Integration and compatibility: 3.5/5

UX: 4/5

Industry-specific features: 3.8/5

Houzz Pro is primarily designed for home builders, remodelers, and contractors. It offers an all-in-one marketing and client management tool to help with online advertising, profile customization, and lead generation. Team members can directly collaborate with their clients using a simple dashboard that configures estimates and creates useful design templates and 3D floor plans for future projects.

Houzz Pro has evolved significantly through its updates, particularly in enhancing its invoicing and payment features. Earlier versions focused more on general CRM functionalities, but recent updates have seen a shift towards specialized construction industry needs.

The platform’s primary areas of improvement are AI analytics and multi-channel support, making it a stronger competitor to comprehensive CRM solutions like HubSpot.

Choosing the best construction & contractor CRM software solution

The best CRM for contractors or construction will depend on the size of your business, its budget, and whether a given software system addresses the issues your business is currently facing.

HubSpot is a great all-around CRM platform that over-delivers on its free plan. While you can opt for HubSpot’s paid plans with added tools and features, most contracting businesses will have a great starting point with its free CRM plan.

While costly, Salesforce is a CRM aimed at established businesses with larger budgets and is fully customizable, with powerful add-on tools available. Similarly, Pipedrive supports robust third-party add-ons, as does Insightly, which comes complete with full-tool integration.

Houzz Pro is a great option for online advertising, profile customization, and industry-specific tools. It’s also excellent for team collaboration. BaisisBoard is another great option for automation and eliminating overhead. For door-to-door in-field sales, you’d be hard-pressed to find a better CRM than SalesRabbit.

Looking for the latest in CRM solutions? Check out our CRM Software Buyer’s Guide.

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured Partners: CRM Software

Construction CRM software improves project management, enhances client communication, and boosts lead tracking. It ensures projects stay on schedule and within budget, fosters team collaboration, and provides analytics for informed decision-making. This leads to higher productivity and increased client satisfaction, ultimately driving business growth.

Typical features of construction CRM software include project management tools, contact and lead management, scheduling, task tracking, document storage, and integration with other construction software. Additional features often include real-time communication, analytics, and reporting tools to monitor project progress and performance effectively.

The cost of construction CRM software varies based on features, user capacity, and deployment type. Prices typically range from $20 to $150 per user per month. Some providers offer tiered pricing plans, allowing businesses to choose options that fit their budget and needs. Additional customization may incur extra costs.

The best CRM for a construction company depends on specific needs like project size and budget. Top options include HubSpot, Pipedrive, and Houzz Pro, known for their robust project management features, user-friendly interfaces, and excellent customer support. Evaluating these based on your unique requirements will help determine the best fit.

When purchasing construction CRM software, consider ease of use, scalability, integration capabilities, and customer support. Assess the software’s ability to manage workflows, track leads, and generate reports. Also, evaluate the total cost of ownership, including setup, training, and subscription fees, to ensure it fits your budget and needs.

Key trends in construction CRM software include the rise of cloud-based solutions, mobile accessibility, and advanced analytics. AI and machine learning enhance predictive capabilities and automation. There’s also a growing emphasis on enhanced collaboration features and integration with other construction management tools for seamless operations.

The post Best Construction CRM Software for 2024 appeared first on TechnologyAdvice.

]]>
hubspot-icon-logo salesforce-logo PipeDrive-Logo-1 Insightly-logo-2020_200x200 Houzz-Pro-Logo SalesRabbit logo BasisBoard logo hubspot HubSpot AI content assistant HubSpot Visual Refresh Ap by App Progress Report HubSpot Sales Velocity page HubSpot AB Testing 2 HubSpot Community January 2024 Update HubSpot Lead Nurturing pipedrive logo pipedrive-leadbooster pipedrive-data-visualization-with-Slemma-app-integration pipedrive-user-interface pipedrive email tracking pipedrive email templates ta32723-pipedrive leadfedder The Pipedrive dashboard. Pipedrive 1 salesrabbit logo salesrabbit screenshot Salesrabbit screenshot 2 ta-32223salesrabbit crm screenshot SalesRabbit CRM dashboard. Screenshot-2024-03-12-at-8-42-23-AM basis board screenshot 1 basis board screenshot 2 basis board screenshot 3 basis board screenshot 4 salesforce-logo Salesforce Einstein Copilot Salesforce Sales Cloud Automation Salesforce Sales Cloud Pre-Configured Dashboards Salesforce Tableau integration for clearer data visualization Salesforce Tableau integration for clearer data visualization (Source: <a href="https://developer.salesforce.com/blogs/2020/09/bring-your-tableau-visualizations-into-salesforce" target="_blank" rel="noreferrer noopener nofollow">Salesforce</a>) Salesforce filtering sales pipeline analysis Using a CRM's powerful filtering tools to create customizable reports and client lists is a key component of any sales pipeline analysis. | Salesforce photo ta-32223Sales_Cloud_SFA_Oppty_Scoring Salesforce dashboard. Insightly Logo ta32723-Insightly dashboard The Insightly dashboard. ta-32223insightly screenshot The Insightly dashboard. Insightly Dashboard Insightly photo insightly-crm-screenshot Insightly-marketing-journey-2020-Adrianna-Parra Insightly Houzz-Pro-Logo Houzz Pro scheduling Houzz Pro Project tracking Houzz Pro mobile (1) Houzz Pro construction software Houzz Pro specialty contractor software (1) ta-32223houzz pro screenshot Houzz Pro dashboard.
Top 8 Sales Mapping Software for Territory Planning https://technologyadvice.com/blog/sales/sales-mapping-software-tools/ Wed, 24 Jan 2024 15:21:00 +0000 https://technologyadvice.com/?p=53359 Sales mapping software simplifies the sales process by providing detailed customer information and resources in a single platform. Explore our list of software.

The post Top 8 Sales Mapping Software for Territory Planning appeared first on TechnologyAdvice.

]]>
Sales mapping software is a fairly new addition to the tech world, but integrating sales data with geolocation and mapping is quickly becoming a best practice for outside sales. The least technical versions of sales mapping software overlay spreadsheet data on maps. The most advanced integrate CRM data and administrative tracking capabilities.

Our list focuses on standalone sales mapping software, but keep in mind many customer relationship management (CRM) software solutions also offer sales mapping tools. This list gives you several sales mapping software options to choose from, depending on your business needs. Some products provide advanced features and broad horizontal integration, while others just cover the basics. 

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Also read: 5 Ways Business Mapping Improves Sales

Top sales mapping software

Badger Maps: Best for dispersed sales teams


Pros

  • Businesses can gain insights into rep activities and field performance
  • Visualization capabilities make it easy to uncover potential growth areas, like underutilized leads and undersold accounts
  • Easy set-up
  • Intuitive UI

Cons

  • Steep learning curve for new users
  • No employee scheduling features
  • Limited reporting capabilities compared to other options
Badger Maps Logo

Our Rating: 4.2/5

  • Lasso: The Lasso feature lets users generate routes by circling a set of points on the map. This makes it easy to find the best routes and instantly reassign accounts geographically, so your dispersed workers can take jobs in their assigned regions.
  • Route Stats: Workers can view important information about their routes, such as seeing the mileage, travel time, and full-day time of your routes, so they can generate accurate mileage reports quickly and easily.

Business: $49/user/month

Enterprise: $95/user/month

Badger Maps has emerged as the top choice for dispersed teams with its user-friendly interface, advanced routing, and data visualization capabilities, which are particularly suited for modern-day selling and field teams. Its recent updates have further solidified its position as a leader in this domain.

Notably, Badger Maps offers optimized routing and scheduling, which is a significant upgrade from Microsoft Streets and Trips, the software it aims to replace. This feature allows for efficient planning and time management, enabling sales reps to cover more ground and close more deals. The integration of check-ins and follow-up reminders enhances customer interaction tracking and ensures that no follow-up opportunities are missed, a crucial aspect for dispersed teams needing to coordinate and maintain consistent communication with clients.

Additionally, Badger Maps has introduced several new features that give it an edge over competitors. Verified check-ins for CRM-integrated teams allow managers to track the activity of their reps in the field with greater accuracy. The heat map feature on the web app provides a visual representation of check-in activities, helping teams identify areas of high engagement and untapped territories. Collapsible filters have been added for more efficient use of the web app, and the introduction of a Counties Layer in the web app aids in more effective territory management.

Compared to Portatour and Yellowfin, Badger Maps offers a more comprehensive and user-friendly experience, particularly for field sales teams. While Portatour focuses on automated route planning for daily business trips, and Yellowfin excels in business intelligence and analytics, Badger Maps provides a more holistic approach to sales mapping. Its features are designed not just for route optimization but also for enhancing team coordination, customer relationship management, and strategic planning, making it a more suitable choice for dispersed teams.

Pricing: 3.1/5

Core features: 4.7/5

Usability and interface: 4.4/5

Support and training: 4.2/5

Integration and compatibility: 4/5

Security and innovation: 4.4/5

Badger Maps is an automatic territory management software that helps field sales representatives streamline their processes and expand their clientele. It has universal compatibility with almost any CRM, as well as spreadsheets and calendars, making Badger a strong contender in the sales mapping space. You can also report from the app to target customer segments and find new lead openings.

Badger Maps designed their app with dispersed sales teams in mind. The mobile interface plots the fastest route between customers, and live traffic updates help you avoid delays. With all that extra time, you can use the app to search for new leads in your area. As sales reps work their way through a route, a check-in feature updates the system to keep managers and other stakeholders informed. The check-in feature also stores information about client visits to keep follow-ups from falling through the cracks.

Portatour: Best for planning


Pros

  • Drag-and-drop calendars
  • Automated suggestions for planning business situations such as overnight stays, nearby customers, and customer appointments
  • Integrations with popular CRMs and other third-party solutions for easy data syncing

Cons

  • Lacking lead generation features often included in other sales mapping solutions
  • No 24/7 live support 

Our Rating: 4.3/5

  • Customer Database: The built-in customer database holds up to 1,000 customers and schedules up to 125 calls at once.
  • Surrounding Customers: The surrounding customers feature provides automatic suggestions of surrounding customers, making it easy to reach out and arrange opportunities all within one area.

$79.95/user/month

Portatour’s strength is its focus on planning. Prepare your routes up to 28 days in advance, and they’ll automatically adjust to missed or deferred calls and schedule changes. Portatour suggests its software for sales teams with more than 100 clients in an area; it can plan for large territories as well as overnight stays in the middle of routes.

Pricing: 3.1/5

Core features: 4.7/5

Usability and interface: 4.4/5

Support and training: 4.2/5

Integration and compatibility: 4.4/5

Security and innovation: 4.4/5

Portatour’s mobile interface connects with your CRM to build sales territory maps and driving routes. It pulls existing customers, calls, and appointments, and builds the fastest and most direct routes for your sales team. You can even automate your schedule updates so the maps reroute your teams based on the latest data. Custom reports keep managers informed of progress on sales goals and accounting status.

CallProof: Best for flexibility


Pros

  • Easy to find new clients and follow-up with old ones
  • Affordable low-end pricing
  • Time-tracking features
  • Speech-to-text friendly mobile app

Cons

  • Challenging search feature
  • Time-consuming set-up

Our Rating: 3.9/5

  • Business Card Scanning: This feature lets users take a picture of a customer’s business card to automatically fill in their data and save their contact information.
  • Integration with Google Workspaces and Office 365: These connections allow data to be synced between systems, and will make it easy for workers to stay in the loop about business plan updates.
  • Places Feature: Users can automatically add new clients, and the feature also color coordinates contacts based on their customer status.

CallProof Lite: $30/user/month

CallProof Plus: $40/user/month

CallProof Voice: $40/user/month

CallProof’s flexibility, particularly in route planning and automation, positions it as a top choice for sales teams looking for a customizable and efficient sales mapping solution. Its ability to integrate seamlessly with everyday tools like Google Maps and its focus on minimizing manual work through automation make it a more flexible choice over Badger Maps and Yellowfin for sales teams requiring adaptability in their operations​.

One big plus for CallProof is how it handles route planning. Salespeople can quickly find and visit more customers thanks to its smooth integration with Google Maps. This means less time figuring out where to go and more time actually meeting clients. Badger Maps also offers route planning, but CallProof takes it a step further by making it super easy to adjust plans on the fly.

Another great thing about CallProof is how it automates a lot of the usual sales tasks. For example, it can automatically log calls and set up follow-up reminders. This saves a lot of time because sales reps don’t have to manually enter this information. There’s also a feature to quickly scan business cards, which is handy for adding new contacts without the hassle.

CallProof also offers a unique feature for internal communication within sales teams. Instead of regular phone calls, it uses video, which can be less distracting and more engaging. This is especially useful for teams spread out in different locations.

Pricing: 3.1/5

Core features: 4/5

Usability and interface: 4/5

Support and training: 3.8/5

Integration and compatibility: 4.4/5

Security and innovation: 3.1/5

CallProof’s mobile mapping software is great for large outside marketing teams with rapidly changing schedules that need flexibility, but also manager oversight. Upload customer information to build your routes through Google Maps, and even use Street View to locate clients in unfamiliar areas. Create and save multiple routes at the same time, and give managers oversight of all sales movements with geo-tagged check-ins.

This software’s flexibility lets you add new customers on the fly and alerts reps based on customer-specific notifications. A newsfeed of all check-ins and movements keeps everyone informed, and managers can import or export data from the app. A direct Wufoo integration gives reps direct access to business forms and contracts and updates completed forms in real-time.

Yellowfin: Best for integrations


Pros

  • Action-based dashboards
  • Platform documentation available for user reference
  • Flexible pricing model with no hidden fees
  • Augmented analytics allow users to gain insights about their business data

Cons

  • Reporting system a bit clunky
  • Needs a cloud option

Our Rating: 4/5

  • Action-based Dashboards: Yellowfin offers fully-customizable dashboards that can be built to your specific need.
  • Automated Business Monitoring: Set thresholds for alerts to let you know of any changes in your business over a long list of options.

Starting at $50/user/month

Yellowfin distinguishes itself in the sales mapping software market through its comprehensive integrations, user-friendly approach, and focus on combining spatial data with powerful business analytics. These features make it a particularly good choice for businesses that are looking to enhance their sales strategies through in-depth data analysis and seamless integration with existing tools and platforms.

While competitors like Badger Maps focus on field sales efficiency with features like route optimization and customer interaction tracking, Yellowfin excels in providing a more data-driven, analytical approach to sales mapping. It combines location intelligence with robust BI features, like augmented dashboards and automated business monitoring, to offer a holistic view of sales data and performance.

Yellowfin also offers a user-friendly and no-code interface, which is a significant advantage for teams without technical expertise in SQL. This makes it accessible for small to mid-sized businesses, allowing them to leverage the power of advanced analytics and data visualization without the need for specialized skills.

Pricing: 3.1/5

Core features: 3.8/5

Usability and interface: 4.7/5

Support and training: 4.2/5

Integration and compatibility: 4.1/5

Security and innovation: 4.4/5

Yellowfin’s software platform extends well beyond mapping into business intelligence (BI) visualization. However, if you need a system capable of many visualizations for multiple departments, Yellowfin meets that need. Because it caters to the BI crowd, Yellowfin connects all sorts of data to help you build your maps, not only CRM.

This software’s major benefit is found in its connections marketplace. Yellowfin has built lots of integrations with major business brands and useful tools, including geocodes, MailChimp, Salesforce, Zendesk, and Expensify. If you can’t find what you need, use the developer API access to build custom connections with your in-house databases.

eSpatial: Best for salesperson support


Pros

  • Easy to use once you get the hang of the software
  • Helpful data visualization options
  • Simple, yet robust map configuration capabilities
  • Fast, straightforward employee onboarding

Cons

  • Limited file uploading options and customizations
  • Learning-curve

Our Rating: 4.2/5

  • eTerritory: This territory alignment system feature helps salespeople map out their sales data to minimize time wasted, generate alignment territories, and share alignments with their other team members.
  • Visual Maps: Insights are revealed through visual maps, which use data to display information about sales costs, marketing costs and ROI, so sales and marketing teams can plan and control their expenditures.

Pro: $1,495/year

Pro territories: $4,995/year

Complete solution: Contact eSpatial for a customized quote

eSpatial has gained recognition as the best sales mapping software for salesperson support, particularly due to its exceptional customer support and user-friendly interface.

Customers have consistently praised eSpatial for its responsiveness and helpfulness in addressing their needs. Users have reported that the support team is quick to understand and assist with their specific requirements, providing practical guidance for using the software effectively.

eSpatial’s ease of use, even for those not highly tech-savvy, has been highlighted as a significant advantage, allowing sales teams to utilize the software’s full capabilities without a steep learning curve. This combination of strong customer support and user-friendliness positions eSpatial as a top choice for sales teams seeking an accessible and supportive sales mapping tool.

Pricing: 3.1/5

Core features: 5/5

Usability and interface: 4.7/5

Support and training: 3.8/5

Integration and compatibility: 3.8/5

Security and innovation: 4.7/5

eSpatial is powered by Microsoft Azure and overlays data points on existing or drawn territories to build sales maps. Whether you bring your own data or use free worldwide census and government data to inform your maps, all of it can be segmented, filtered, and analyzed.

eSpatial offers seamless Salesforce integration and is available on the Salesforce AppExchange. Route planning is built with all the bells and whistles required by salespeople including turn-by-turn driving directions. Territory-based businesses will enjoy the visualizations that go beyond territory and route mapping and even combine other types of chart data for complex analysis.

BatchGeo: Best free option


Pros

  • Map generation, saving, and sharing
  • Location data analysis capabilities
  • Step-by-step instructions
  • Easy data uploading and formatting

Cons

  • Free version of BatchGeo comes with ads
  • Pro version is limited to 10 users so it may not be the best option for larger organizations

Our Rating: 4.2/5

  • Grouping fields: The free and Pro versions of BatchGeo let users discover insights geographically by grouping data within territories on the platform’s map.
  • Map clustering: Free and pro account users can access the basic map clustering capabilities to gain insights from their clustered datasets.

Pro: $99/10 users/month

BatchGeo has earned its reputation as the top free option for sales mapping software. For a free software, it boasts impressive customization features. Users can tailor their maps with different styles such as street, satellite, or terrain views and personalize them with unique colors and markers. This flexibility allows for the creation of maps that are both functional and engaging.

BatchGeo’s recent updates have further enhanced its usability. The integration with the Google Maps API and the introduction of a simpler interface make it more accessible. New features like the ability to remove maps and a reverse geocoder interface have been added, improving the overall user experience.

While Callproof, another competitor, focuses more on CRM integration and tracking sales activities, BatchGeo remains dedicated to providing a solid, map-focused tool. This focus, coupled with its recent improvements and the fact that it’s free, makes BatchGeo an ideal choice for individuals or small businesses looking for an effective, no-cost solution to their mapping needs.

Pricing: 4.4/5

Core features: 3.9/5

Usability and interface: 4.7/5

Support and training: 3.8/5

Integration and compatibility: 3.8/5

Security and innovation: 4/5

BatchGeo lets you share maps with stakeholders or embed a custom map in your website for customer use. This option wasn’t specifically made for sales, but the general functions work well enough to build sales maps with. Try out the free tier, but if you don’t want ads on your maps, you’ll need to upgrade to the Pro edition. 

Other Pro edition extras include heat maps, faster data processing, streetview overlay, and enhanced security. BatchGeo also offers a native app for all pay levels with built-in filtering capabilities and driving directions to keep your sales team from using multiple apps while driving.

Maptive: Best for security


Pros

  • Intuitive
  • Easy sharing and collaboration features
  • Great support and free enterprise-level training offered to users
  • User-friendly functionality

Cons

  • Pricey for smaller organizations
  • Customization options are lacking

Our Rating: 4.3/5

  • Geocoding: Maptive data is geocoded through Google and secured using 256-bit SSL encryption to ensure security.
  • Backup and Recovery: The platform performs fully redundant backups on stored data and offers disaster recovery so all data is protected in case of emergency.

Free trial available

  1. 45 Day Pass:
    • Price: $250 (valid for 45 days)
    • Features: Powerful Mapping for Short Term Projects, 1 User License
  2. Pro:
    • Price: $1,250/year (billed annually) or $110/month (billed monthly)
    • Features: Powerful Mapping for Individuals & Small Businesses, 1 User License, Additional License(s) at $750
  3. Team:
    • Price: $2,500/year (billed annually) or $220/month (billed monthly)
    • Features: Powerful Multi-User Mapping For Your Business, 5 User Licenses, Additional License(s) at $500
  4. Enterprise:
    • Price: Contact for pricing
    • Features: High Volume Data Capacity and Team Users, 10+ User Licenses, Volume-Based Pricing for Additional Licenses.

Maptive’s approach to security, with its high-end encryption and customizable access controls, makes it an excellent choice for businesses that need to keep their sales data secure.

What makes Maptive strong in security is its use of advanced technology to protect data. It uses 256-bit SSL encryption, which is a way of making sure that information sent over the internet is safe throughout its journey. Plus, Maptive has backup systems and constant monitoring to prevent and quickly respond to any security issues. This is especially important for companies that have a lot of sensitive information.

Maptive also allows businesses to control who can see their maps and data, which is great for keeping things confidential. They have password-protected maps, and they make sure that these passwords are strong.

Pricing: 3.1/5

Core features: 4.8/5

Usability and interface: 5/5

Support and training: 4.2/5

Integration and compatibility: 3.8/5

Security and innovation: 5/5

Like many other options on this list, Maptive runs as an overlay on the Google Maps enterprise platform. They offer a couple of options for uploading data: directly from a CSV file or through automatic API sync. The entire platform is browser-based and lives in the cloud, protected by 256-bit SSL encryption.

While Maptive doesn’t include a lot of the extras found in other sales mapping solutions, its simplicity is appealing in itself. Customize your maps and share them with stakeholders. Use easy segmentation to build sales territories, and drive quickly from one location to another along the fastest route.

Mapline: Best for customer management


Pros

  • Beneficial integrations for data syncing
  • Good data visualization options
  • Users can consider capacity constraints as they make dispatch plans
  • Access control for securing sensitive data

Cons

  • Non tech-savvy beginners may struggle
  • A bit pricey for smaller companies

Our Rating: 3.9/5

  • Spatially-enhanced forms: Mapline’s configurable, spatially-enhanced forms let sales teams communicate quickly and efficiently with customers.
  • Dynamic Data Automation: Businesses can set their dynamic data columns to update data changes automatically. This enables easy access to relevant real-time information about customers, sales, and more.

Contact Mapline for a customized quote

Here’s what makes Mapline stand out: It’s got a remarkable ability to create detailed maps. This means businesses can see exactly where their customers are and manage their sales territories more effectively.

Unlike BatchGeo, which is great for making simple, customizable maps, Mapline offers more detailed features for managing customers. And while Yellowfin is fantastic for analyzing data and integrating different tools, Mapline is more focused on helping sales teams manage their customer relationships directly on the map.

Mapline also helps salespeople plan their routes more efficiently. This is useful for saving time and making sure they can visit as many customers as possible. Plus, it’s got strong tools for analyzing data, like heat maps and territory reports, which can help businesses understand their market and plan better strategies.

Recently, Mapline has added some new features. They’ve improved how teams can work together on the maps and made it easier to share insights and data. These updates all focus on making sure sales teams can use Mapline easily and effectively.

Pricing: 3.1/5

Core features: 4.4/5

Usability and interface: 4.7/5

Support and training: 3.3/5

Integration and compatibility: 3.5/5

Security and innovation: 4/5

Mapline is the most basic of all of the mapping solutions on this list. It’s not designed specifically for sales, but would adapt well to a sales team. Companies using spreadsheets for client data can import from Excel to overlay on a map of their area. You can draw territories according to custom shapes, client concentrations, or government areas.

Once you’ve built your map in Mapline, your data can live there for future route mapping. You can embed and share reports, or assign information to map pins. But if you want to analyze your maps based on client location, proximity, activity, or other segments, you’ll need to export all or part of the data back into Excel. Mapline is a stripped-down solution for basic mapping tasks.

Choosing the Best Sales Mapping Software

Sales enablement software eases travel times and increases productivity for your dispersed teams. You can plan more strategic routes, build more effective territory maps, and easily share your data with management teams and accounting . . . or you can blindly dispatch your sales team and let them find their own way.   


Frequently asked questions (FAQ)

Sales mapping software helps businesses visualize and analyze sales data geographically. It allows sales teams to optimize territories, identify market opportunities, and plan routes efficiently, ultimately driving better decision-making and improved sales performance.

To create a sales map, input your sales data into mapping software, assign territories based on geographic regions, and analyze the distribution of customers and sales opportunities. Adjust territories as needed to balance workloads and optimize coverage.

CRM mapping integrates geographic data with your Customer Relationship Management (CRM) system. It visualizes customer locations, sales opportunities, and performance metrics on a map, helping sales teams to identify trends, optimize territories, and target prospects more effectively.

To map a sales route, input your list of appointments or customer locations into sales mapping software. The software will then calculate the most efficient route, minimizing travel time and maximizing the number of visits within a given period.

The post Top 8 Sales Mapping Software for Territory Planning appeared first on TechnologyAdvice.

]]>
Top 8 Sales Mapping Software for Territory Planning (2024) Sales mapping software simplifies the sales process by providing detailed customer information and resources in a single platform. Explore our list of software. badger maps,BatchGeo,CallProof,eSpatial,Mapline,Maptive,Portatour,sales mapping,sales territory mapping,yellowfin,sales mapping software badger_maps_logo_10_15 badger_maps_geolocation badger_maps_appointments badger_maps_account_details badger mapping portatour icon portatour 3 8a-iPad-3TagesRoute-en img-territory-optimization-en callproof-icon-2 CallProof SS4 CallProof SS3 CallProof SS2 CallProof SS1 yellowfin-logo yellowfin crm sales mapping dashboard yellowfin yellowfin3 yellowfin2 espatial icon 3 espatial screenshot 1 eSpatial batchgeo icon 2 batchgeo screenshot 3 batchgeo screenshot 2 batchgeo crm google streetview integration maptive icon 1 maptive screenshot 1 maptive screenshot 6 maptive screenshot 5 Mapline_Icon_2020_01 mapline screenshot 1 mapline screenshot 2 mapline screenshot 3
5 Best CRM Apps in 2024 https://technologyadvice.com/blog/sales/best-crm-apps/ Wed, 05 Jun 2024 19:35:27 +0000 https://technologyadvice.com/?p=112432 Discover the top CRM apps of 2024. Our experts have handpicked the best solutions to help you find the perfect CRM app for your business needs.

The post 5 Best CRM Apps in 2024 appeared first on TechnologyAdvice.

]]>
Customer relationship management doesn’t stop at the desk. In fact, mobile CRM apps can be crucial tools when navigating trade shows or while on the move preparing for the next sales pitch. Mobile functionality is necessary for modern CRM software as it increases efficiency and convenience by leaps and bounds. This convenience makes it a powerful weapon in any sales team’s arsenal

Not all CRM apps offer the same level of functionality, however. Cloud-based CRM software allows features to be more seamless across devices, but some apps lack the full might of a desktop application. 

We curated a list of the top CRM apps, ensuring you never skip a beat whether you’re on the road, in the office, or anywhere in between. 

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

What is a mobile CRM app?

A mobile CRM app is a portable version of CRM software designed for smartphones and tablets. It allows sales teams and business owners to access and manage customer data, track interactions, and handle sales processes on the go. Unlike traditional desktop CRM systems, mobile CRM apps offer real-time updates and the flexibility to work from anywhere with an internet connection.

According to a study by Resco, 48% of salespeople access company CRMs from their smartphone. Of those, 53% credit their CRM apps with “a significant improvement of the quality of CRM data.”

These apps typically feature user-friendly interfaces optimized for smaller screens, making it easy to quickly view customer information, update contact details, or log sales activities between meetings. Many mobile CRMs also include features like GPS tracking for field sales, the ability to scan business cards, and integration with phone and email systems. This mobility empowers sales professionals to be more responsive to customer needs and make data-driven decisions, even when they’re away from the office.

Read more: Best CRM for Startups (2024)

Why is mobile CRM software important for businesses?

Gone are the days when customer relationship management was confined to desktop computers in office cubicles. Today, with the ubiquity of smartphones and the rise of remote work, CRM apps have emerged as a game-changer for businesses worldwide. But why is mobile CRM so crucial for businesses

Real-time access to data

Mobile CRM allows sales representatives and other employees to access customer data on the go. Whether they’re in a meeting, at a conference, or even on vacation, vital information is just a tap away. This real-time access ensures that businesses can make informed decisions promptly, capitalizing on opportunities or mitigating potential issues.

Enhanced customer engagement

With CRM apps, businesses can engage with their customers anytime, anywhere. Immediate responses to customer queries, instant updates on offers, or quick resolution of issues can significantly enhance customer satisfaction. In an era where customer loyalty is hard to come by, this instantaneity can be a competitive edge.

Streamlined workflow

Mobile CRM integrates seamlessly with other business tools and apps, ensuring that employees don’t have to juggle between multiple platforms. This integration streamlines the workflow, reduces the chances of errors, and boosts productivity.

Empowered field teams

For businesses with teams that operate in the field—be it sales, service, or delivery—mobile CRM is nothing short of a boon. It provides field teams with the tools they need to close deals, service requests, or deliver products efficiently without returning to the office.

Insightful analytics

Modern mobile CRM solutions come equipped with powerful analytics tools. These tools provide businesses with insights into customer behavior, sales trends, and more, all in real-time. Such insights can be pivotal in shaping business strategies and ensuring sustained growth.

Scalability and flexibility

Mobile CRM solutions are inherently scalable. As a business grows, so can its CRM capabilities without significant overhauls or disruptions. Moreover, the flexibility offered by mobile CRM ensures that businesses can adapt to changing market dynamics swiftly.

Also read: Everything You Need to Know About CRM Data Entry

At TechnologyAdvice, we assess a wide range of factors before selecting our top choices for a given category. We rely on our extensive research, product information, vendor websites, competitor research, and first-hand experience to make our selections. We then consider what makes a solution best for customer-specific needs. 

By defining business needs, we can determine the essential features organizations in various sectors require and select platforms covering all bases. Reputable providers known for their ease of use and customer satisfaction are added to our compilation list for further analysis. 

We then evaluate each solution based on its features, considering the platform’s usability, integration capabilities, customization options, mobile access, and other relevant functionalities. The selection process also assesses price plans, hidden fees, customer reviews, and customer support. 

Technology Advice writers often use free trials and demos to get a first-hand user experience of available software. Finally, we curate a comprehensive list based on the previously stated factors, ensuring readers have the tools to make informed decisions.

Our choices for the best mobile CRM apps

HubSpot: Best for intuitive navigation


Pros

  • Syncs with HubSpot account
  • Manages contacts, tasks, deals
  • Change app settings on the go
  • Free core CRM 

Cons

  • Lacks full functionality of desktop app
  • Limited free version and costly add-ons

HubSpot business card scanner: Leverages the phone’s camera to help with data entry and lead generation

HubSpot keyboard: Allows you to send sales assets in any app quickly.

HubSpot caller ID: Understand who’s calling you with a detailed caller ID screen.

Real-time notifications: Be responsive with real-time notifications about important events13.

Team collaboration: All mobile activity automatically syncs with your HubSpot account, so your team always knows what’s happening and what to do next.

HubSpot Mobile CRM App

Price: Free

HubSpot Starter Plan

Price for two users: $20/month (when paid annually)

Additional users: $10/user/month

HubSpot Sales Hub & Service Hub

Price for two users: $18/month

Additional users: Contact HubSpot for specific pricing

HubSpot’s interface is a masterclass in user-centric design, reflecting the precision and clarity discerning professionals demand. The adaptive design guarantees consistent device functionality, showcasing its commitment to future-ready solutions. With guided onboarding, users are seamlessly introduced to its features.

HubSpot’s mobile app, an extension of its comprehensive inbound marketing platform, offers users on-the-go access to their sales, marketing, and customer service data. Since its inception, the app has undergone numerous updates to enhance user experience and functionality. Its latest additions showcase AI-powered insights, intuitive contact management, real-time notifications, and seamless integration with the main HubSpot platform.

Also read: Best CRM Software 2024

Pipedrive: Best for deal monitoring


Pros

  • Real-time syncing
  • Offline access
  • Customizable views
  • Call and email integration

Cons

  • Limited features compared to desktop
  • Limited integrations compared to desktop

Deal management: Manage and track deal progress through the sales pipeline on the go.

Activities and reminders: Schedule, view, and set reminders for upcoming sales activities.

Contact management: Access and update client details, histories, and communication logs anytime.

Email integration: Send, receive, and sync emails directly within the app.

Reporting and analytics: Get real-time insights on sales metrics and performance data.

Customization: Personalize fields, stages, and pipelines to fit individual sales processes.

Mobile app: Free

Essential: $24/user/month

Advanced: $44/user/month

Professional: $64/user/month

Power: $79/user/month

Enterprise: $129/user/month

Pipedrive’s mobile CRM stands out for its user-centric design ensures effortless navigation, making deal tracking a breeze. The app’s visual sales pipelines provide a lucid snapshot of deal stages, enabling quick decision-making. Real-time notifications keep users in the loop, ensuring no deal goes unnoticed. Its robust integration capabilities mean it plays well with other tools, amplifying its efficiency.

Pipedrive is a highly intuitive CRM software designed specifically for sales teams aiming to streamline their sales processes and close deals more efficiently. Known for its user-friendly interface and robust feature set, Pipedrive offers a visually appealing pipeline management system that helps sales professionals track their interactions and progress with leads. Its customizable pipelines and stages make it easy to tailor the CRM to fit the specific needs of various sales workflows. Additionally, Pipedrive integrates seamlessly with a wide range of third-party applications, enabling businesses to create a cohesive sales ecosystem. Its powerful automation capabilities reduce manual tasks, allowing sales teams to focus on selling and nurturing relationships.

One of the standout features of Pipedrive is its advanced reporting and analytics tools, which provide in-depth insights into sales performance and trends. These tools help businesses make data-driven decisions, optimize their sales strategies, and forecast future sales more accurately. The mobile app ensures that sales teams can stay connected and manage their pipelines on the go, enhancing productivity and responsiveness. With its commitment to continuous improvement and customer support, Pipedrive remains a top choice for businesses seeking a scalable and effective CRM solution in 2024. Whether for small startups or large enterprises, Pipedrive offers the flexibility and functionality needed to drive sales success.

Zoho CRM: Best for sales analytics


Pros

  • Changes made in the mobile app are instantly reflected in the web version
  • Geolocation features
  • Offline access and data modifying capability
  • Real-time notifications of events 

Cons

  • Limited features compared to desktop version
  • Syncing delays reported
  • Lags and crashes reported

Quick response: Enables the sales team to actively engage with potential customers and access crucial lead information from anywhere.

Deal management: Manage deals, contacts, and tasks.

Sales analytics: Provides sales representatives and managers access to sales analytics dashboards, helping them monitor Key Performance Indicators (KPIs).

Business card conversion: Convert business cards into CRM contacts by capturing them using the mobile device’s camera.

Sales tracking: Track sales visits, share sales information with the team, and maintain a record of all customer communications in one place.

Mobile app: Free

Standard: $14 user/month, billed annually 

Professional: $23 user/month billed annually 

Enterprise: $40 user/month billed annually 

Ultimate: $40 user/month billed annually

Our endorsement of Zoho CRM hinges on its analytical dashboards, which empower sales representatives with real-time data, ensuring nimble decision-making on the go. The app’s intuitive interface and capability to seamlessly track Key Performance Indicators (KPIs) sets it apart.

The Zoho CRM mobile app is a dynamic tool tailored for on-the-go business professionals. It emphasizes swift engagement, allowing sales teams to interact with leads, access crucial data, and make informed decisions anywhere. Standout features include the ability to manage deals and tasks, access to sales analytics dashboards for real-time KPI monitoring, and a unique business card scanner that converts physical cards into digital contacts seamlessly.

Freshsales: Best for on-the-go calls


Pros

  • User-friendly and customizable interface
  • Voice note feature
  • AI for forecasting and insights
  • Integration with other Freshworks apps like Freshcaller and Freshdesk
  • Offline functionality

Cons

  • Feature limitations for mobile
  • Inaccuracies with report graphs and underlying tables reported

Lead management: Capture, track, and nurture leads.

Contact management: Store and manage contact details and interactions.

Sales pipeline: Visualize and manage sales processes and stages.

Email integration: Send and receive emails directly within the app.

Activity tracking: Monitor interactions, tasks, and appointments.

Real-time notifications: Receive instant alerts for lead activities and updates.

Free CRM plan available for up to 3 users

Mobile app: Free

Growth: $9/user/month billed annually or $11/user/month billed monthly

Pro: $39/user/month billed annually or $47/user/month billed monthly

Enterprise: $59/user/month billed annually or $71/user/month billed monthly

Freshsales takes the top spot for its seamless integration of telephony features directly into the CRM ensures that sales representatives can make, receive, and log calls without switching apps. The app’s intuitive interface and real-time notifications ensure users are always informed and prepared before making a call. Additionally, the built-in AI offers insights and context about the contact, enhancing the quality of interactions.

The Freshsales mobile CRM app, developed by Freshworks, is designed for sales professionals who need to manage their tasks on the move. It lets users connect with prospects, record information, and handle contacts and deals directly from their smartphones. A notable feature is its offline mode, which lets users access data without an internet connection. The app also provides tools for scheduling follow-ups, making calls, and logging detailed interactions. Additionally, it’s compatible with various Freshsales web versions, ensuring a cohesive user experience across platforms.

ClickUp: Best for business task monitoring


Pros

  • Offline mode
  • Activity updates
  • Extensive engagement tools
  • Detailed interaction logging

Cons

  • iPad interface issues reported
  • Limited integration with other calendars

Task management: Create, view, and update tasks on-the-go.

Notifications: Receive real-time alerts for task updates, comments, and mentions.

Offline mode: Work without an internet connection and sync changes when back online.

Time tracking: Monitor the time spent on tasks directly from the mobile app.

Collaboration: Comment on tasks, mention teammates, and share task links.

Custom views: Access List, Board, and Calendar views tailored for mobile screens.

Mobile app: Free

Free plan available

Unlimited: $7 (billed monthly)

Business: $12 (billed monthly)

Key Features: Everything in Unlimited, Google SSO, Unlimited Teams, Custom Exporting, Advanced Public Sharing, Advanced Automations, Advanced Dashboard Features, Advanced Time Tracking, Granular Time Estimates, Workload Management, Timelines & Mind Maps, Goal Folders.

Enterprise: Contact ClickUp for a customized quote

ClickUp has a comprehensive suite of features, from real-time notifications to offline mode, ensuring businesses can monitor tasks seamlessly, even on the move. 

The app’s intuitive interface allows for easy navigation, while its integration capabilities ensure that tasks sync across devices and platforms. The inclusion of detailed interaction logging, collaborative tools, and custom views further enhances its monitoring capabilities. Moreover, ClickUp’s commitment to continuous improvement and user feedback ensures that the app remains at the forefront of task management solutions, making it an invaluable tool for businesses.

ClickUp, initially launched as a task management tool, has evolved into a comprehensive work management platform. The ClickUp mobile CRM app is an extension of this platform, tailored for professionals in the field. 

It offers a suite of features designed for seamless task and project management. Users can create, view, and update tasks, receive real-time notifications, and work offline. A standout feature is its detailed interaction logging, which captures every detail of meetings and interactions. Recently, ClickUp has emphasized integrations, allowing users to connect with various tools enhancing its utility as a centralized hub for business operations.

How to choose a CRM app for business

When selecting a mobile CRM app for your business, it’s crucial to consider several key factors to ensure you choose a solution that meets your specific needs and enhances your team’s productivity. Here are the essential features and considerations to keep in mind:

User interface and ease of use

Look for mobile CRM apps with an intuitive, user-friendly interface. The app should be easy to navigate on smaller screens, with clear menus and touch-friendly controls. A well-designed mobile CRM reduces the learning curve and encourages adoption among your team.

Core CRM functionality

Ensure the app offers robust contact management, lead tracking, and opportunity management features. It should allow you to easily view and update customer information, log interactions, and move deals through your sales pipeline.

Mobile-specific features

Prioritize apps that take full advantage of mobile capabilities:

  • GPS integration for field sales tracking and route optimization
  • Click-to-call and email integration
  • Business card scanning and contact creation
  • Offline mode for working without an internet connection

Customization and scalability

Choose a CRM that can be tailored to your business processes and grow with your company. Look for customizable fields, workflows, and reports. The ability to add users and features as your business expands is also crucial.

Integration capabilities

Your mobile CRM should integrate seamlessly with other essential business tools, such as:

  • Email and calendar apps
  • Marketing automation software
  • Accounting systems
  • Document storage solutions

Data security and compliance

Given the sensitive nature of customer data, robust security features are non-negotiable. Look for:

  • End-to-end encryption
  • Two-factor authentication
  • Remote wipe capabilities for lost devices
  • Compliance with relevant data protection regulations (e.g., GDPR, CCPA)

Reporting and analytics

The ability to generate insightful reports and access key metrics on the go can significantly improve decision-making. Ensure the app offers customizable dashboards and real-time analytics.

Vendor support and updates

Consider the reputation of the CRM provider. Look for companies that offer reliable customer support, regular app updates, and a clear product roadmap to ensure long-term value.

Cost and ROI

While price shouldn’t be the only factor, it’s important to evaluate the total cost of ownership, including subscription fees, implementation costs, and potential add-ons. Consider the expected return on investment based on improved efficiency and sales performance.

By carefully evaluating these aspects, you can select a mobile CRM app that not only fits your current needs but also supports your business growth and enhances your team’s ability to manage customer relationships effectively.

Finding the right CRM app for you

The key to choosing the right CRM app lies in understanding your unique business needs, the challenges you face, and the goals you aim to achieve. 

Not every CRM app will be a perfect fit, and that’s okay. It’s essential to prioritize features that align with your business model, ensure data security, and offer scalability for future growth. Additionally, user-friendliness and integration capabilities with other business tools can significantly enhance operational efficiency. Remember, the right mobile CRM app is not just about managing customer relationships; it’s about optimizing them to drive business success. As you embark on this journey of selection, let your business’s core values and objectives be your compass, guiding you to the perfect CRM apps.

Frequently Asked Questions (FAQ)

A mobile CRM app is a software tool designed for smartphones and tablets that allows businesses to manage customer relationships and access related data on the go.

When choosing a CRM app for mobile, consider its features, user-friendliness, integration capabilities, data security, and scalability.

As of 2024, Salesforce, HubSpot, and Pipedrive are often cited as having top-tier mobile CRM apps. However, the “best” app depends on your specific business needs. Salesforce offers robust features, HubSpot excels in user-friendliness, and Pipedrive is known for its streamlined sales focus. Always test multiple options to find the best fit for your team.

Mobile CRM offers real-time access to customer data, enabling on-the-go updates and decision-making. It increases sales team productivity by allowing immediate follow-ups and data entry. Mobile CRMs enhance customer service with instant access to client histories. They also improve data accuracy through real-time updates and provide flexibility for remote work, ultimately leading to faster sales cycles and improved customer relationships.

Cloud CRM refers to CRM software hosted on remote servers, accessible via the internet from any device. Mobile CRM specifically refers to CRM applications designed for use on smartphones and tablets. While all mobile CRMs are cloud-based, not all cloud CRMs have optimized mobile apps. Mobile CRMs focus on touch-friendly interfaces and device-specific features like GPS integration.

E-CRM (Electronic CRM) focuses on managing customer relationships through digital channels like websites, email, and social media. It’s typically accessed via desktop computers. Mobile CRM, however, is specifically designed for smartphones and tablets, offering on-the-go access to CRM functions. While e-CRM encompasses broader digital strategies, mobile CRM emphasizes portability and device-specific features for field sales and remote work.


Aron Vaughan Avatar

About the author


More CRM resources

The post 5 Best CRM Apps in 2024 appeared first on TechnologyAdvice.

]]>
hubspot pipedrive-logo Zoho-Logo-1 freshsales logo icon ClickUp Aron Vaughan Avatar Operational CRM Guide: Overview, Features & Benefits Illustration of the HubSpot and Zoho logos with "versus" in between them. Wooden blocks with the letters CRM written on it.
Skype vs Zoom: VoIP Software Review 2024 https://technologyadvice.com/blog/information-technology/zoom-vs-skype/ Mon, 12 Aug 2024 11:25:31 +0000 https://technologyadvice.com/?p=72536 Trying to decide between Zoom vs Skype? Our comparison focuses on features, security, and supported platforms to help you choose.

The post Skype vs Zoom: VoIP Software Review 2024 appeared first on TechnologyAdvice.

]]>
  • Zoom is best for large-scale meetings and webinars with advanced features and scalability.
  • Skype excels in affordability, international calling, and integration with Microsoft Office tools.
  • Choose Zoom for feature-rich events and Skype for cost-effective, integrated communication.

When it comes to selecting a VoIP solution for your business, the choice often narrows down to a few key players. Among these, Zoom and Skype are consistently top contenders. Both platforms offer features for video conferencing, chat, and integration with other business tools, but they also have unique strengths and weaknesses.

This article aims to provide a detailed comparison of Zoom and Skype, focusing on their capabilities, usability, integration options, and overall performance in various business scenarios. By the end of this comparison, you should have a clearer understanding of which platform aligns better with your business needs.

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Zoom vs. Skype: A detailed comparison

Score

Best For

Key Differentiator

Pricing

Free Plan?

4.25

Large-scale meetings and webinars

Advanced features like breakout rooms and integrations

Basic (Free), Pro ($15.99/month/user), Business ($21.99/month/user), Enterprise (Contact for pricing)

Yes

4.12

Integration with Microsoft Office ecosystem

Free Skype-to-Skype calling and competitive international rates

Free plan, Pay-As-You-Go, Subscription Plans: Unlimited US & Canada ($3.39/month), Unlimited North America ($5.94/month), Unlimited World ($11.89/month)

Yes

Zoom logo.

Zoom: Best for large-scale meetings and webinars

Overall Score

4.25/5

Pricing

3.44/5

General features and interface

4.42/5

Core VoIP features

4.58/5

Advanced features

3.5/5

Integration and compatibility

4.58/5

UX

4.69/5

Security and compliance

4.38/5

Customer support and service

4.25/5

Pros

  • Broad integrations
  • Strong security
  • Extensive advanced features
  • Up to 1,000 participants in meetings
  • Up to 10,000 attendees in webinars

Cons

  • 40-minute restriction in free tier
  • Higher cost for premium features

Zoom, launched in 2013, has likely become a familiar tool in your professional life, especially given its pivotal role during the COVID-19 pandemic. It supports meetings with up to 1,000 participants and webinars for up to 10,000 attendees, making it a robust solution for your large-scale virtual events and everyday team collaborations.

When you use Zoom, you’ll have access to high-definition video and audio, along with features like screen sharing, breakout rooms, virtual backgrounds, and recording options. These tools can enhance the interactive and professional quality of your virtual meetings. You’ll also find comprehensive chat functionality that allows for persistent messaging, file sharing, and integration with other business tools you might use, such as Slack, Salesforce, and Google Workspace.

Compared to other options on the market, Zoom stands out for its scalability and reliability, catering to various sectors from education to enterprise-level corporations.

Zoom’s pricing structure is tiered to meet different needs. The free plan includes unlimited meetings for up to 100 participants but limits you to 40 minutes per session. If you need more, the Pro plan offers extended meeting durations and administrative controls, making it suitable for small teams. For small and medium-sized businesses, you might consider the Business plan, which provides additional features like unlimited whiteboards and managed domains. If you’re managing a large enterprise, the Enterprise plan includes advanced features such as unlimited cloud storage and executive business reviews.

HD video and audio: Supports high-definition video and audio for clear and reliable communication​.

Large meeting capacity: Can host up to 1,000 participants in meetings and up to 10,000 attendees in webinars​​.

Breakout rooms: Allows meeting hosts to split participants into smaller groups for focused discussions and activities.

Recording: Meetings can be recorded locally or in the cloud, with options for automatic transcription​​.

Persistent chat: Provides chat functionality that allows for messaging, file sharing, and searchable history across channels.

Integration with third-party tools: Integrates with various business tools, including Slack, Salesforce, Google Workspace, and Microsoft Outlook​.

Enhanced security: Offers end-to-end encryption, meeting passwords, waiting rooms, and other security features to protect communications​.

Zoom Phone: This add-on service provides VoIP features such as call routing, voicemail, and call recording, suitable for replacing traditional phone systems​​.

Zoom AI Companion: Summarizes message threads and calls, drafts chat messages, schedules meetings based on conversation context, provides meeting and conversation analytics, and more.

Basic: Free

  • 40-minute meetings
  • Up to 100 participants
  • 3 editable whiteboards
  • 5 two-minute video clips

Pro: $13.32 (annual billing) or $15.99 (monthly billing)

  • 30-hour meetings
  • Up to 100 participants
  • Unlimited video clips
  • 5 GB cloud storage

Business: $18.32 (annual billing) or $21.99 (monthly billing)

  • Up to 300 participants
  • Unlimited whiteboards
  • SSO, managed domains

Enterprise: Contact for pricing

  • Up to 1,000 participants
  • Unlimited cloud storage
  • Full-featured PBX

Read more: 6 Best Zoom Alternatives of 2024

Skype logo.

Skype: Best for Microsoft ecosystem integration

Overall Score

4.12/5

Pricing

3.22/5

General features and interface

4.15/5

Core VoIP features

3.8/5

Advanced features

3/5

Integration and compatibility

4.17/5

UX

3.8/5

Security and compliance

4.1/5

Customer support and service

4.25/5

Pros

  • Easy to use
  • Free plan available
  • International calls at competitive rates
  • Cross-platform compatibility

Cons

  • Lacks advanced features like breakout rooms and extensive call management options​
  • Scalability issues

If you’re already using Office 365 and Microsoft Teams, you might find Skype an attractive option for your business communication needs. Since its acquisition by Microsoft in 2011, Skype has become deeply integrated with the Microsoft ecosystem, offering you seamless communication and collaboration tools.

With Skype, you can easily schedule calls through Outlook, collaborate on documents in real-time, and access a range of Microsoft productivity tools within the same platform. This integration can significantly streamline your workflow if you’re heavily invested in Microsoft services.

For your team meetings, Skype supports group video calls with up to 50 participants, which should suffice for small to medium-sized gatherings. You’ll have access to essential collaboration features such as instant messaging, file sharing, screen sharing, and live subtitles, all of which can enhance your team’s communication efficiency.

It maintains a significant user base, with over 300 million monthly active users and more than 40 million daily active users. Despite the rise of competitors like Zoom and Microsoft Teams, Skype continues to be a preferred choice for many individuals and small businesses due to its ease of use, global reach, and free services for Skype-to-Skype calls.

Skype’s popularity is sustained by its strong brand recognition and user-friendly features, such as high-quality video and audio calls, instant messaging, and screen sharing. It is especially favored in countries like the United States, India, and Brazil and remains a valuable tool for various industries, including education, marketing, technology, and consulting.

Although Skype for Business has been phased out in favor of Microsoft Teams, the consumer version of Skype remains relevant. It is widely used for personal and small business communications, offering a free plan that includes competitive international calling rates.

HD video and audio calls: Supports high-definition video and audio calls, ensuring clear and reliable communication during video conferencing and voice calls​.

Instant messaging: Offers robust instant messaging capabilities, allowing users to send text messages, share files, and use emojis and reactions during conversations.

Integration with Microsoft Office: Seamlessly integrates with Microsoft Office tools such as Outlook and Teams, enabling users to schedule meetings, share calendars, and collaborate more effectively within the Microsoft ecosystem​.

International calling: Offers competitive rates for international calls. Users can call mobile phones and landlines worldwide using Skype Credit or subscriptions​.

Cross-platform compatibility: Available on multiple platforms, including desktops, mobile phones, tablets, web browsers, and even gaming consoles like Xbox​.

Private conversations: Uses the industry standard Signal Protocol for end-to-end encrypted calls, text messages, and file sharing.

Skype Connect: Integrate Skype Connect with your existing phone system for low-cost outbound call rates, increased security, and quality audio experience.

Free plan available

Pay-As-You-Go: Based on usage

Subscription Plans:

  • Unlimited US & Canada: $3.39 per month
  • Unlimited North America: $5.94 per month
  • Unlimited World: $11.89 per month

Read more: 6 Best Skype Alternatives of 2024

ZoomSkype
Free PlanYes (40-minute meetings, up to 100 participants)Yes (Unlimited Skype-to-Skype calls, instant messaging, basic video conferencing)
Basic PlanFreeFree
Pro Plan$13.32/month/user (annual billing) or $15.99/month/userNot applicable (Skype does not have a direct equivalent for this tier)
Business Plan$18.32/month/user (annual billing) or $21.99/month/userNo plan available
Enterprise PlanContact for pricing (up to 1,000 participants, unlimited cloud storage)No plan
Unlimited US & Canada PlanNo plan available$3.39/month
Unlimited North America PlanNo plan available$5.94/month
Unlimited World PlanNo plan available$11.89/month
Pay-As-You-GoNot applicableBased on usage (Skype Credit for calls to mobile and landline numbers)
Features in Paid PlansExtended meeting durations (up to 30 hours), 5 GB cloud storage (Pro), up to 300 participants (Business), advanced admin controls, unlimited whiteboards, SSO, managed domains (Business), up to 1,000 participants (Enterprise), unlimited cloud storage (Enterprise), full-featured PBX (Enterprise)Unlimited calls to designated regions (depending on the plan), integration with Microsoft Office, competitive international calling rates
Learn MoreZoom PricingSkype Pricing

When you compare the pricing structures of Zoom and Skype, you’ll notice two distinct approaches tailored to different user needs and market segments. 

If you’re looking for a platform suited for large-scale meetings and webinars, you might find Zoom’s fully stocked feature set and scalability appealing. Zoom offers a free plan ideal for basic video conferencing, with paid tiers ranging from the Pro plan at $13.32 per month per user (billed annually) to the Business plan at $18.32 per month per user (billed annually). These plans offer increasing capabilities, from extended meeting durations and cloud storage to support for larger participant numbers and advanced features. 

For large corporations, Zoom provides an Enterprise plan with the most extensive features, though you’ll need to request pricing for this tier. Across various tiers, you’ll have access to features like HD video, breakout rooms, and strong security measures such as end-to-end encryption and meeting passwords.

On the other hand, if you’re already using Office 365 and Microsoft Teams, you might find Skype’s deep integration with the Microsoft ecosystem attractive. Skype offers a free plan that provides substantial value with features like high-definition video and audio calls, instant messaging, and screen sharing. It could be a cost-effective solution for your personal use or small business needs. 

For those who frequently call mobile phones and landlines, Skype offers Pay-As-You-Go options and subscription plans. These range from the Unlimited US & Canada plan at $3.39 per month to the Unlimited World plan at $11.89 per month, offering affordable rates for international calling that could benefit your business if you have global clients.

Who wins? 

Skype. 

Skype offers a more affordable and straightforward pricing model, which could be advantageous if you’re running a small business or need budget-friendly options for international calling. Zoom, while generally more expensive, justifies its higher cost with a comprehensive suite of features that might better suit your needs if you’re managing a larger organization with extensive capabilities and integration requirements. 

Call length and participant limits

Zoom offers a free plan that allows group meetings for up to 40 minutes with a maximum of 100 participants. Importantly, this 40-minute limit only applies to meetings with three or more participants; one-on-one calls have no time restrictions for Basic plan users. This makes Zoom an excellent choice for small group collaborations and individual conversations without time pressure. 

For those needing longer meeting durations, Zoom’s Pro plan extends meetings to up to 30 hours. The Business and Enterprise plans further enhance participant limits and feature sets, supporting up to 1,000 participants and including advanced options like unlimited cloud storage and full-featured PBX systems for large-scale professional needs​.

Skype provides more lenient call limits on its free tier. Skype users can enjoy unlimited calls for up to 50 participants, which is ideal for small to medium-sized business meetings involving multiple stakeholders. Group calls can last up to 24 hours, making Skype a practical option for extended discussions without the need for frequent reconnections. 

Additionally, Skype supports up to 100 participants in group calls under its fair usage policy, allowing for broader inclusivity in larger meetings. This extended call duration and participant capacity, combined with features like screen sharing, file sharing, and call recordings, make Skype a versatile tool for both personal and business use​.

Who wins? 

Skype. 

Skype has a more generous free plan, allowing unlimited calls with up to 50 participants and call durations of up to 24 hours. This flexibility makes Skype a more practical option for extended meetings and small to medium-sized group collaborations without the need for frequent reconnections. Zoom may be known for its higher participant capacity in its paid plans, but the 40-minute limit on group meetings in its free tier is a significant constraint for users seeking longer, uninterrupted sessions. 

Zoom vs. Skype: Advanced features

Both platforms extend well beyond basic video calling, offering a variety of tools to enhance professional and personal use. Zoom’s advanced features are accessible through its paid plans, although the free version still provides essential functionalities like whiteboarding and instant meetings, which are ideal for quick, spontaneous collaborations.

If you upgrade to the Pro plan or beyond, you’ll unlock advanced user management, admin control tools, the ability to remove participants from calls, chat functionalities, and notifications. Also available are additional paid add-ons like extra cloud storage for recordings, the Call Me feature for automatic meeting start times, and toll-free numbers for participants to join via landline or mobile phones without extra charges. These features could be particularly useful if you’re managing a large organization. 

Skype, however, integrates many advanced features within its free tier, making it a strong contender if you’re running a small business or need solutions for individual use. Skype’s recent introduction of instant meetings allows you to set up video calls without needing to sign in. It also offers free cloud storage for recorded video calls. Its live video transcription is particularly useful for conference calls and team meetings. This feature translates calls in real-time into 10 languages and supports up to 60 languages for chat, which could be invaluable if you’re working with international teams or multilingual clients. 

Additionally, Skype allows you to buy credits or subscriptions for making affordable calls to landlines and mobile phones worldwide and purchase local telephone numbers to enhance accessibility and professionalism.

Who wins? 

Zoom. 

Zoom’s comprehensive suite of advanced features, particularly in its higher-tier plans and add-ons, makes it the winner for advanced features. If you’re managing a larger enterprise looking for full and customizable solutions, you’ll find Zoom’s extensive capabilities and scalability particularly beneficial.

Zoom vs. Skype: User experience

If you’re looking for a platform that’s easy to use right out of the gate, Zoom might be your go-to. You’ll appreciate how easy it is to set up and join meetings—often with just a single click. Whether you’re tech-savvy or not, you’ll likely find Zoom’s interface intuitive. Need to share your screen or create a breakout room? You’ll find these features readily accessible without having to dig through complex menus.

On the move? Zoom’s got you covered with a well-designed mobile app that’ll give you a consistent experience whether you’re on your desktop, smartphone, or tablet. And if you ever get stuck, you’ll have a wealth of support at your fingertips, from online help centers to live chat. If you’re a premium user, you can even shoot off an email for personalized support.

Now, if you’re already knee-deep in the Microsoft ecosystem, Skype might feel like a natural extension of your digital workspace. You’ll likely find its clean, straightforward interface familiar and easy to navigate. One of Skype’s standout features is its seamless integration with other Microsoft Office products. Imagine scheduling and joining calls directly from your Outlook email or calendar—pretty convenient, right?

Like Zoom, Skype plays nice with a variety of devices, so you can stay connected whether you’re at your desk or on the go. However, it’s worth noting that some users have reported occasional hiccups with lag and call quality, which might throw a wrench in your communication flow from time to time.

Who wins?

Zoom. 

It’s a close call, but Zoom edges ahead with its streamlined interface and variety of support options. That said, if you’re heavily invested in Microsoft’s suite of tools, Skype’s integration might make it the more practical choice for your workflow.

Choosing the right video conferencing solution for your business

Each platform brings its own strengths to the table, and your choice will likely depend on what your specific needs are.

If you’re planning large-scale meetings or webinars, Zoom might be your go-to platform. With a solid rating of 4.25 out of 5, it’s clear that users are generally satisfied with what Zoom offers. One of its standout features is the ability to host up to 1,000 participants in a single meeting. However, keep in mind that to access these advanced features, you’ll need to opt for one of their paid plans. 

Skype, while slightly behind with a 4.12 out of 5 rating, could still be the right option if your team already uses tools in the Microsoft Office ecosystem. One of Skype’s major selling points is its generous free plan. You can make unlimited calls with up to 50 participants without spending a dime. Plus, Skype throws in some impressive features, like free cloud storage for your recorded calls and real-time translation in 10 languages. If your business involves a lot of international communication, you might find Skype’s affordable international calling rates particularly appealing.

So, which one should you choose? Well, it really boils down to what you need. If you’re running a larger enterprise and need a platform that can handle extensive, feature-rich events with a large number of participants, Zoom might be your best bet. Its advanced features and scalability make it well-suited for complex business needs.

However, if you’re a small business owner or an individual user looking for a cost-effective solution that plays well with Microsoft Office, Skype could be the way to go. Its free plan offers a lot of value, and its integration with Microsoft tools could streamline your workflow significantly.

If neither option is right for your business, check out our comprehensive list of video conferencing options here: Best Video Conferencing Software for 2023.

Frequently asked questions (FAQs)

Zoom and Skype both offer strong security features, including end-to-end encryption. However, Zoom has made significant improvements in security protocols following earlier concerns, making it comparable to Skype in terms of security.

Zoom is generally preferred for its ease of use, higher video quality, and advanced features like breakout rooms and large meeting capacity. Skype remains popular for one-on-one calls and messaging, but Zoom is often better for larger groups and webinars.

Yes, Skype is still used by many individuals and businesses for one-on-one calls, instant messaging, and small group meetings. However, its popularity has declined with the rise of Zoom and other modern communication tools.

Skype was largely replaced by Zoom due to Zoom’s superior video quality, user-friendly interface, robust features, and better performance in large meetings and webinars, making it more suitable for modern communication needs.

Skype allows free one-on-one video and voice calls without any time limit. However, free group calls are limited to 100 hours per month with a maximum of 10 hours per day and 4 hours per individual call.

Zoom offers a free plan that allows unlimited one-on-one meetings and group meetings up to 40 minutes for up to 100 participants.

Skype provides real-time translation for video calls in 10 languages and supports up to 60 languages for chat.

The post Skype vs Zoom: VoIP Software Review 2024 appeared first on TechnologyAdvice.

]]>
output-onlinepngtools skype logo output-onlinepngtools meetings.88edd876 Zoom-Workplace-Meetings-Tab Zoom-Workplace-Ask-AI-Companion Zoom screenshot 1 Zoom-Docs-Wiki ZCM-Product-4-scaled skype logo skype 1 skype 4 skype 2 skype 3 skype 5
Best Data Analytics Certifications for 2024 https://technologyadvice.com/blog/business-intelligence/best-data-analytics-certifications/ Wed, 07 Aug 2024 17:17:13 +0000 https://technologyadvice.com/?p=128622 Do you want to become a data analyst? Discover the top data analytics certifications for 2024.

The post Best Data Analytics Certifications for 2024 appeared first on TechnologyAdvice.

]]>
Data analytics is the process of examining data sets to draw conclusions about the information they contain. It involves using specialized systems and software to transform, organize, and model data. 

According to the U.S. Bureau of Labor Statistics, employment of data analysts is projected to grow 23% from 2021 to 2031, much faster than the average for all occupations. Earning a data analytics certification can significantly boost your career, offering opportunities for higher salaries and professional growth.

In this article, we’ll explore the best data analytics certifications for 2024, helping you choose the right program to advance your career and stay competitive in the job market.

After reviewing more than 20 data analytics courses and certifications, we narrowed our list down these top five for 2024:

TechnologyAdvice is able to offer our services for free because some vendors may pay us for web traffic or other sales opportunities. Our mission is to help technology buyers make better purchasing decisions, so we provide you with information for all vendors — even those that don’t pay us.

Featured partners

Certification

Provider

Key Features

Pros

Cons

Pricing

Google Data Analytics Professional Certificate

Google via Coursera

Covers entire data lifecycle, practical projects, tools like SQL, R, Tableau

Comprehensive curriculum, hands-on projects, Google-backed, self-paced, included in Coursera Plus

Focuses on R programming, capstone project requires independent work

$49/month, typically 6 months ($294); Coursera Plus: $59/month or $399/year

IBM Data Analyst Professional Certificate

IBM via Coursera

Python programming, Excel, SQL, IBM Cognos Analytics

Career support services, hands-on projects, recognized certification, free audit option

Not in Coursera Plus, lacks advanced topics

$49/month, typically 3-4 months ($147-$196); free audit option available

Microsoft Power BI Data Analyst Professional Certificate

Microsoft via Coursera

Data prep, modeling, visualization, dashboard creation, Power BI focus

Comprehensive curriculum, practical projects, PL-300 exam preparation, self-paced

Power BI-specific, not in Coursera Plus, additional exam cost

$49/month, typically 3-5 months ($147-$245); financial aid available

Data Analytics Bootcamp

Udemy

Python, data cleaning with pandas, visualization with Matplotlib and Seaborn, 20+ case studies

Cost-effective, practical examples, career-focused, lifetime access

No interactive support, technical setup required

$150, lifetime access; 30-day money-back guarantee

SAS Statistical Business Analyst Professional Certificate

SAS

Statistical analysis, regression, predictive modeling, real-world projects

High earning potential, networking opportunities, practice exams, real-world applications

Requires SAS knowledge, not in Coursera Plus, technical setup required

$79/month per course, typically 3 months ($237); addl. exam fee; 7-day free trial

Google Data Analytics Professional Certificate

Pros

  • Curriculum covers entire data lifecycle
  • Practical, hands-on projects
  • Google-backed certifications hold significant weight in the industry
  • Self-paced
  • Included in Coursera Plus subscription

Cons

  • Focuses on R for programming (not as widely used as Python)
  • Capstone project requires learners to figure out many aspects on their own

The Google Data Analytics Professional Certificate is a solid choice if you’re looking to get your feet wet in the world of data. Offered through Coursera, it covers all the basics, from data cleaning to creating visualizations and reports. You’ll get hands-on experience with industry-standard tools like SQL, R, and Tableau.

The program is split into eight courses, each packed with real-world projects. This means you’re actually putting your skills to the test while learning terminology and taking knowledge-focused exams. And, being a Google certification, employers will notice this achievement on your resume.

One of the best things about this program is its flexibility. If you’re juggling a full-time job or studying, you can learn at your own pace. Plus, if you’re already a Coursera Plus subscriber, you can access this along with all of their other courses.

Keep in mind, though, that it leans heavily on R programming. If your organization’s software utilizes Python, or if you’re hoping to build a more diverse portfolio, you might want to consider other options.

Monthly Subscription:

  • Cost: $49 per month
  • Duration: Typically completed in about 6 months
  • Total estimated cost: Around $294 if completed in the recommended 6 months

Coursera Plus Subscription:

  • Monthly Plan: $59 per month
  • Annual Plan: $399 per year
  • Access: Unlimited access to over 7,000 courses, including the Google Data Analytics Professional Certificate

Also read: Advanced Data Analytics Guide: Definition, Benefits, & Techniques

IBM Data Analyst Professional Certificate

Pros

  • Access to mock interviews, resume building, and other career support services
  • Includes Python, SQL, and data visualization
  • Instantly recognizable certification for employers
  • Hands-on projects
  • Recognized for college credits by ACE and ECTS
  • Free audit option available

Cons

  • Not included with Coursera Plus subscription
  • Does not delve into more advanced data analytics topics

The IBM Data Analyst Professional Certificate on Coursera offers a comprehensive approach to developing your data analysis skills. This program comprises nine courses covering essential topics such as Python programming, Excel fundamentals, SQL, and data visualization using IBM Cognos Analytics.

What sets this certificate apart is its emphasis on practical application. You’ll work on projects that simulate real-world data analysis tasks, allowing you to build a substantial portfolio alongside your theoretical knowledge. This hands-on experience is invaluable when demonstrating your capabilities to potential employers.

The certificate’s credibility is enhanced by IBM’s industry reputation and its recognition by respected educational bodies. The American Council on Education (ACE) and the European Credit Transfer and Accumulation System (ECTS) both acknowledge this certification, potentially opening doors for college credit opportunities and improving your employability.

Whether you’re new to the field or looking to advance your existing skills, this IBM certificate provides a structured path to professional development in data analysis. Upon completion, you’ll have a well-rounded skill set, a portfolio of practical work, and a recognized qualification to support your career aspirations in the data analytics field.

Monthly subscription:

  • Cost: $49 per month
  • Duration: Typically completed in 3 to 4 months
  • Total Estimated Cost: $147 to $196, depending on the completion time

Free audit option: Allows access to course materials without hands-on exercises or certification upon completion.

Also read: What is Data Analytics?

Microsoft Power BI Data Analyst Professional Certificate

Pros

  • Ensures a deep understanding of Power BI upon completion
  • Holistic curriculum covering data cleaning, modeling, visualization, and dashboard creation
  • Access to practice exams, study guides, and additional resources
  • Opens doors to other roles in business intelligence

Cons

  • MS Power BI-specific focus
  • Not included in the Coursera Plus subscription
  • Additional cost for L-300 exam

The Microsoft Power BI Data Analyst Professional Certificate on Coursera is a program that’ll sharpen your data analysis skills using Power BI specifically. It’s made up of eight courses that cover everything from data prep to modeling, visualization, and dashboard creation.

Targeted at new and intermediate users, you can work through it at your own pace, typically taking three to five months to complete. Since its focus on Power BI—a tool used by nearly all Fortune 500 companies, you’re learning skills that are in high demand across industries.

Each course is packed with hands-on exercises and real-world projects. You’ll be applying what you learn right away, building a portfolio that showcases your skills to potential employers. The curriculum is thorough, covering all aspects of data analysis, including ETL techniques.

The goal of this program is to prepare you for the PL-300 exam—a respected certification known as the gold standard when it comes to Power BI. 

It’ll cost you $49 per month, with the total ranging from $147 to $245 depending on how quickly you complete it. Financial aid is available for qualified users. It’s important to note, however, this isn’t included in the Coursera Plus subscription, so you’ll need to pay separately. 

Monthly Subscription:

  • Cost: $49 per month
  • Duration: Typically completed in 3 to 5 months
  • Total Estimated Cost: $147 to $245, depending on the completion time

*Financial Aid is available for those who qualify.

Also read: Business Intelligence vs. Data Analytics

Data Analytics Bootcamp

Pros

  • Cost effective compared to similar in-person boot camps
  • Includes over 20 real-world case studies with practical examples of applications in retail, health, sports
  • Specifically designed for career preparation
  • Beginner and advanced Python, data cleaning with pandas, data visualization with Matplotlib and Seaborn

Cons

  • Does not offer interactive support or live mentoring
  • Software such as Anaconda installation required

The Data Analytics Bootcamp on Udemy covers a wide array of topics essential for data analysis, including Python programming, NumPy, pandas, data collection, data cleaning, data preprocessing, and data visualization. The curriculum is designed to provide both foundational and advanced knowledge, making it suitable for beginners and those looking to deepen their skills.

Key learning objectives include mastering Python from beginner to advanced levels, understanding and working with text files, obtaining real-time data from APIs, and engaging in data cleaning exercises using pandas Series and DataFrames. The course emphasizes practical experience, featuring over 20 real-world case studies in various industries such as retail, health, and sports. This hands-on approach ensures that learners are well-prepared for the job market, capable of handling real-world data analysis tasks.

The bootcamp includes 20.5 hours of on-demand video, 211 coding exercises, 17 articles, and 143 downloadable resources, all accessible on mobile and TV. Learners benefit from lifetime access to course materials and receive a certificate of completion upon finishing the program.

Udemy’s pricing for this bootcamp is around $150, offering significant value compared to traditional in-person bootcamps that can cost thousands of dollars. A 30-day money-back guarantee is also provided, allowing learners to request a refund if they are not satisfied with the course.

  • Cost: $150 (subject to change based on Udemy promotions and discounts)
  • Access: Lifetime access to course materials, including any future updates.

Refund Policy:

  • Money-Back Guarantee: 30-day money-back guarantee, allowing learners to request a refund within 30 days of purchase if they are not satisfied with the course.

SAS Statistical Business Analyst Professional Certificate

Pros

  • Mid-level SAS pros earn between $90,000 and $120,000 or more annually
  • SAS community provides networking opportunities with other professionals
  • Includes Statistical analysis, regression modeling fundamentals, and predictive modeling using logistic regression modules
  • Access to practice exams, study guides, and sample questions
  • Skills translate well to real-world job scenarios

Cons

  • Not included in Coursera Plus subscription
  • Learners need access to SAS software and may need to set up and configure the software

The SAS Statistical Business Analyst Professional Certificate is designed to sharpen your predictive and statistical modeling skills using SAS software. It covers crucial topics like ANOVA, regression, and logistic regression through three main courses: Introduction to Statistical Analysis, Regression Modeling Fundamentals, and Predictive Modeling using Logistic Regression.

This certificate prepares you for the SAS Certified Statistical Business Analyst Using SAS 9: Regression and Modeling exam, a globally recognized certification that can significantly boost your resume. The program emphasizes practical, hands-on learning with real-world case studies and projects, helping you build a portfolio before starting your first job.

While valuable, the program does have some limitations. It requires prior knowledge of SAS programming, which can be a significant roadblock for newcomers. The courses are not included in the Coursera Plus subscription and must be purchased separately. Each course costs around $79 per month on Coursera, with an estimated total cost of $237 for the full program.

Monthly Subscription:

  • Cost: $79 per month per course
  • Estimated completion time: Typically completed in 3 months
  • Total estimated cost: Approximately $237 if completed in the recommended timeframe

Additional Costs:

  • Exam fee: Separate fee for the SAS Certified Statistical Business Analyst Using SAS 9: Regression and Modeling exam. Check the SAS certification page for the most current pricing.

Refund Policy:

  • Free trial: 7-day free trial period during which you can cancel at no penalty
  • Cancellation: You can cancel your subscription at any time, but refunds are not provided after the free trial period​

Who stands to benefit from a data analysis certification?

Data analysis certifications are beneficial for anyone looking to improve their data literacy, advance their career, or transition into a data-centric role. The growing importance of data across all sectors underscores the value of these certifications. Here’s who stands to benefit the most:

1. Aspiring data analysts

Individuals looking to enter the field of data analysis can greatly benefit from certifications. These credentials provide foundational knowledge and practical skills needed to start a career in data analysis. According toJessup University, data analysts are in high demand, and having a certification can make candidates more competitive.

2. Current data professionals

For those already working in data-related roles, certifications can help in skill enhancement and career progression. Professionals such as data scientists, business analysts, and statisticians can use certifications to validate their expertise and stay current with industry trends and tools. The Bureau of Labor Statistics projects that employment in data-related fields will grow significantly, making continued education essential for career advancement.

3. IT professionals

IT professionals can expand their skill set with data analysis certifications, being particularly beneficial for roles in database management, system administration, and IT support, where understanding data analysis is increasingly important.

4. Business managers and executives

Business managers and executives can leverage data analysis skills to make more informed decisions, improve operational efficiencies, and drive business strategies. Certifications provide a structured way to learn how to interpret data insights and apply them to real-world business scenarios.

5. Career changers

Professionals looking to switch careers into the growing field of data analytics can benefit from certifications as they offer a formalized path to gaining the necessary skills. Certifications can provide a structured learning path and recognized credentials that can help career changers transition smoothly into data-focused roles.

6. Academics and researchers

Academics and researchers in fields such as social sciences, economics, and healthcare can benefit from data analysis certifications to enhance their research capabilities. These certifications teach advanced analytical techniques that can be applied to research projects, leading to more accurate and insightful findings.

7. Marketing professionals

Marketing professionals can use data analysis to measure campaign performance, understand customer behavior, and optimize marketing strategies. Certifications in data analysis provide the skills needed to analyze marketing data effectively, which is crucial for creating data-driven marketing campaigns.

What are the benefits and drawbacks to certification?

Benefits

  1. Enhanced career prospects: Data analysis certifications can significantly enhance career prospects by providing recognized credentials that validate your skills and knowledge. Certified professionals are often preferred by employers and may have access to more job opportunities and higher salaries. According to the International Association of Business Analytics Certifications, certified data analysts can earn up to 20% more than their non-certified counterparts.
  2. Skill development: Certifications provide structured learning paths that cover a comprehensive range of topics, from basic data manipulation to advanced statistical analysis and machine learning. This structured approach ensures that learners acquire essential skills that are directly applicable to their job roles. Coursera highlights that certifications help learners stay up-to-date with the latest tools and technologies in data analysis.
  3. Professional credibility: Holding a certification from a reputable institution, such as SAS or IBM, adds credibility to your professional profile. It demonstrates a commitment to continuous learning and proficiency in specific areas of data analysis, which can enhance your reputation among peers and potential employers.
  4. Networking opportunities: Certification programs often provide opportunities to connect with other professionals in the field through online forums, study groups, and professional networks. These connections can lead to job opportunities, collaborations, and mentorship, enriching your professional journey.
  5. Practical experience: Many certification programs include hands-on projects and real-world case studies, allowing learners to apply theoretical knowledge in practical scenarios. This practical experience is invaluable for building a strong portfolio and demonstrating your abilities to potential employers.

Drawbacks

  1. Cost: One of the significant drawbacks of pursuing a certification is the cost. Certification programs can be expensive, with fees for courses, exams, and additional study materials. For example, the cost of the SAS Statistical Business Analyst Professional Certificate can add up to several hundred dollars. This can be a financial burden, especially for those who are self-funding their education.
  2. Time commitment: Earning a certification requires a substantial time commitment. Balancing study time with work, family, and other responsibilities can be challenging. Programs often require several months to complete, and maintaining the discipline to study regularly can be demanding.
  3. Prerequisite knowledge: Many certification programs require prior knowledge or experience in the field. For instance, the SAS certification requires a foundational understanding of SAS programming. This prerequisite can be a barrier for beginners who might need to invest additional time and resources to acquire the necessary background knowledge.
  4. Variable recognition: Not all certifications carry the same weight in the job market. The value of a certification can vary depending on the institution offering it and the specific industry or employer. Some certifications might be highly regarded in one sector but less recognized in another, making it crucial to choose a certification that aligns with your career goals and industry standards.
  5. Continuous learning requirement: The field of data analysis is constantly evolving, with new tools and techniques emerging regularly. Obtaining a certification is just the beginning; professionals need to engage in continuous learning and possibly renew their certifications periodically to stay current. This ongoing requirement can be both time-consuming and costly.

Also read: Data Analysis Methods & Techniques for Businesses

Why is a data analysis certification important for your team members?

Data analysts with recognized certifications bring a higher level of expertise to your team. They’re trained to interpret complex data sets accurately, helping your business spot trends, predict outcomes, and make informed decisions. This expertise can give you a tangible edge over competitors who might be missing key insights.

Certified analysts also ensure your data quality stays top-notch. They’re up-to-date with the latest tools and methods, which means your business can leverage cutting-edge techniques in data analysis. This can improve your operations, spark innovation, and enhance customer experiences.

There’s a cultural benefit too. By supporting professional development through certifications, you’re likely to see improved job satisfaction and lower turnover rates. This can lead to significant cost savings in the long run.

Ultimately, having certified data analysts on board helps your business manage risks better, optimize operations, and stay competitive.

FAQs

Most data analysis certification courses are designed for both beginners and professionals, although some advanced courses may require prior experience in data analysis or programming.

The duration of data analysis certification courses varies, but most can be completed within three to six months, depending on the learner’s pace and the specific program requirements.

The “Google Data Analytics Professional Certificate” is highly regarded for beginners, offering comprehensive, industry-recognized training. Other top choices include Coursera’s “Data Science Specialization” by Johns Hopkins and IBM’s “Data Analyst Professional Certificate.”

Yes, a data analytics certificate is useful. It validates your skills, enhances your resume, and can open up job opportunities in a growing field, making you more competitive in the job market.

The Google Data Analytics Professional Certificate can be completed in about 6 months with around 10 hours of study per week, though some may finish it faster depending on their prior knowledge and time commitment.

Data analytics can be challenging, especially for those new to statistics, programming, and data interpretation. However, with dedicated study and practice, it is manageable and rewarding, offering valuable skills in a high-demand field.

The post Best Data Analytics Certifications for 2024 appeared first on TechnologyAdvice.

]]>
Best Data Analytics Certifications for 2024 Do you want to become a data analyst? Discover the top data analytics certifications for 2024. BI,Coursera,Data Analytics,data analytics certifications,udemy,best data analytics certification